James Paul Smith Email & Phone Number

London Area, United Kingdom

HIYP CORP was set up to be a challenger social content agency by former members of Ruptly.Responsible for our social content and production strategy to compete with industry giants such as LADbible and Newsflare.Directed the recruitment of 6 content acquisition specialists and producers.Licensed an average of 3-5 pieces of content a day.Collaborated with a network of stringers, freelancers, contributors, and producers to curate and deliver premium video and photo content.

London, England, United Kingdom

Hired to build an additional revenue stream for a historic media business.Led the Social Department, where I managed three thriving social brands - Love This, Real Fix, and Incredible Tails which featured on TikTok, Instagram, YouTube, Snapchat, and Facebook.Organically increased monthly views from 1,000 per month to over 10,000,000 views.Drove a 1,662% growth in minutes viewed on Facebook from the start to the end of my time at the company.Achieved a 290.2M% percent increase in Instagram reach during my tenure. Secured Snapchat partnership for the Love This! brand, showcasing strategic brand collaborations.Led impactful paid social campaigns for prestigious clients such as Disney and Amazon.Optimized ad placements using PPC and maximized ROI using expertise in Meta Adsense and Google Ads.Actively contributed to the Diversity, Equity, and Inclusion (DEI) team, fostering an inclusive workplace culture.Ensured strict compliance with media privacy and libel law principles across all work.

London, United Kingdom

• The company won an 'Acquisition International Business Excellence Award' and 'Corp 2020 Award' in 2020.• We appeared on Channel 4's 'Escape to the Chateau'

London, England, United Kingdom

Web builds:www.florenceberry.comwww.nhswedding.co.ukwww.westenhangercastle.co.ukwww.screensouth.orgwww.shedrives.co.ukwww.esplandefilms.co.ukwww.grannydropsaclanger.comwww.eastcliffcreatives.comwww.flowersbyeg.com

London, United Kingdom

Digital consultant and producer working for several companies such as British Airways, Levi's, Moet & Chandon, Land Rover.I always apply my years of experience to consult the client to ensure we produced successful digital content together.

London, England, United Kingdom

• Providing advice & guidance for a sensitive internal campaign.• Enhancing filming narrative & structure to produce a moving & emotional series of videos to be viewed by every employee across the brand.

• Produced & edited online video marketing & social content for the HBO/Sky Atlantic show 'My Brilliant Friend’.

London, United Kingdom

• Led a team of researchers, editors & producers to create digital content for both Stylist & Shortlist Media.• Daily content published across all key social channels (Facebook, Twitter, Instagram, YouTube)• Working with a £50k monthly budget to produce content across both brands.• Turning ideas into highly successful viral video content, viewed by thousands weekly.• Negotiated cross-marketing campaigns with vendors.• Signing off on videos and following through to analytics to work out overall performance.

London, United Kingdom

• Lead producer for original content, turning ideas into captivating films that received millions of views.• Working within budgets & tight deadlines to produce content with my team.• Working in a fast-paced newsroom, reaching 2million video views a day.• Leading a team of video editors to produce short-form content, live-streams & audio content for the world’s largest news website.• Communication, leading & legal practice put to use daily.• Strong client & internal negotiations used daily.• Applying Privacy & Libel Law to all work & guiding the team on the best practices.• Creating engaging metadata to captivate the audience and SEO for higher ranking.• In depth analytics knowledge to maximize productivity and visibility.

London, United Kingdom

• Managed a small team and regularly trained work-experience video editors.• Produced and managed all video packages on a daily basis, with clients based worldwide. • Liaise with national and international teams to ensure that content and edits match individual client specifications.• Assist in securing new business leads.• Attend press events, filming, interviewing and editing exclusive footage.• Performed voice-overs and composed bespoke soundtracks for videos.• Dealt with high-level clients producing edits to their specifications for social channels, web and broadcast packages.• Maintained the online/offline video library.• Sold and managed content packages for clients, finalising contracts.• Built and managed several company news-based websites using Wordpress. Supporting websites across a range of social media channels and ensuring maximum exposure and user interaction to boost views.• Basic programming for server support.• Set up web advertising with Google Adsense.• Optimising sites with Google Analytics, Webmaster Tools and SEO.• Managed company’s social networks and website as well as running a team of editors, camera operators and journalists.

London

• Set up and ran the internal production department creating short and long form news and entertainment edits.• Managed all production activities according to budget.• Arranged accreditations, filming premieres and celebrity interviews.• Executed all content- introducing original ideas, managing plan reviews and creating the end product.• Dealt with high-level clients producing edits to their specifications for social channels, web and broadcast packages.• Maintained the online/offline video library.• Sold and managed content packages for clients, finalising contracts.• Built the company website with Wordpress• Managed company’s social networks and website as well as running a team of editors, camera operators and journalists.

London, United Kingdom

• Worked on numerous short form projects • Videography included: Interviews, awards ceremonies, auctions etc. • Editing included: iPhone apps, promotional material, Nokia N8 promo, ME card promo etc.

London, United Kingdom

• Produced Samsung Superbike material including stunts, workshops, bike builds, preparations and launch party events.• Also filmed and edited charity events, at the Conran store and for the launch of Samsung LED 9000. • All projects involved filming interviews, live events and creating graphics.

London, United Kingdom

• Produced two online celebrity shows daily for the AOL Eleven channel, delivering breaking news under an extremely tight schedule. Fully edited from story research to distribution.

Verified Certificate Of Achievement, Project Management

Ba Hons 2:1, Audio Visual Media And Media Production

Activities and Societies: Film Society. Film debate Society. TV Production Society. North West Student Script Writing ClubAudio Visual Media

Foundation Degree, Arts And Media

Nvq, Food And Catering, Level 2

Activities and Societies: Career progression. Future workshop. Army debate workshopsActing as head chef for the college restaurant with 30.

A-Levels, Media Studies And Photography

Activities and Societies: Photography society. Film club.