James Roxbury Email & Phone Number

Fort Lauderdale, Florida, United States

• Zimmerman Advertising is a transaction-driven agency built to deliver on measurable KPIs while maximizing ROI. Their singular focus is helping their retail clients meet their business goals. Accounts included: KAY.
• Steward client growth and profitability
• Develop and maintain a position as a trusted advisor with senior clients
• Managed and mentored seven-person account management team
• Provided strategic business and marketing guidance, both long-term and day-to-day
• Managed brand development, stewardship and continuity across multiple agency partners

Lake Mary, Florida, United States

• A digitally centric, full-service agency. Evok Advertising is a 14+ year old independently owned shop. With a staff of over 30 people, Evok services over 40 national and regional clients across a wide range of.
• Managed, trained and motivated an account service staff of 10+.
• Provided hands-on support to ensure a high level of client satisfaction and account profitability.
• Worked with strategic planners to analyze available data and apply it to business-building strategies for our clients.
• Evaluated marketing plans and communication strategies by applying industry best practices in traditional and digital media, including SEO/SEM, social media, display and content development.
• Member of agency leadership team, helping guide agency direction.

Longwood, Florida, United States

• In an emergency situation the availability of essential medical information could be the difference between life and death. What medication is the patient taking? What medical conditions do they have? Do they have any.
• Developed Business Plan and Marketing Plan.
• Developed go-to-market strategies.
• Developed and executed sales calls with government and local businesses.

Longwood, Florida, United States

• Roxbury Strategic Directions provided business and marketing support for small and mid-sized companies. As an unbiased third party, we provided a unique perspective on our clients’ business and clear direction on how.
• Developed Business Plans, Marketing Plans, Communications Plans to secure funding.
• Developed go-to-market strategies for new products and services.
• Developed and executed marketing and media tactics.
• New business development
• Maintain profitable P&LKey Achievements:

Longwood, Florida, United States

• REM was a 12-person, independent Experiential Marketing and Alternative Media company developing customized marketing programs for national brands. Accounts included: Verizon, Travel Channel, ATT, Ford and Beam Global..
• Identify business and marketing opportunities to grow the agency.
• Build strong client relationships by adding value and developing high-performing programs.
• Develop and manage profitable client programs.
• Provide marketing and strategic insights for plan development
• Ideation and concept development. Key Achievements:

Stamford, Connecticut, United States

• BEN Marketing was a 50+ person marketing services and promotional marketing company. A division of Ogilvy. Accounts included: Sara Lee, DuPont, InterContinental Hotels Group/Holiday InnResponsibilities included:
• Growing revenue from existing and new clients.
• Developing and maintaining strong client relationships.
• Managing, training and mentoring the 20-person account management staff.
• Developing and executing in-store promotional programs.
• Developing Creative Strategies and execution.Key Achievements:

New York, New York, United States

• EPB was a full service, independent advertising agency, with five offices. My initial role was Director of New Business for NY, the smallest of the offices, resulted in two quick new business wins, expanded my role to.
• Responsible for profitably managing P&L of the $15MM revenue office.
• Managed a multi-discipline staff of over 100 employees. Partner, Director of Client Services NY (5/98 – 2/02) Accounts included: Novartis Animal Health, US and International
• Doubled revenue to $7.1MM in three years.
• Developed annual business plans and marketing plans for 7 product lines.
• Managed agency teams (over 35 people) across 5 network companies and 7 disciplines. SVP, Account Director/Director New Business (2/97 – 5/98) Accounts included: Hill’s Pet Food, Novartis Turf Specialty Products

New York, United States

• Responsible for strategic direction and new business development for the $20MM revenue, 200-person, international architecture and interior design firm. Supporting over 20 Studio Heads in three offices, (New York.
• Identified and implemented strategies that resulted in a 33% increase in new business meetings in just 7 months.

New York, New York, United States

• Named the “Advertising Agency of the Decade” (1980’s) by Advertising Age Magazine, Ally & Gargano was responsible for creating such iconic campaigns as Dunkin Donuts’ “Time to Make the Donuts” and Federal Express “Fast.
• Led team developing new advertising campaign to replace 17-year-old “Fred the Baker.”
• Directed team and developed presentation that won the $30MM GNC Account. New Business Director (10/93 – 7/95)
• Developed New Business Strategy resulting in over $60MM in incremental billing.
• Reduced new business expenses -80% by refocusing target priorities, better planning and coordination.
• Developed and implemented Account Management Training Program. Vice President/Management Director (6/88 - 10/93) Account: Weight Watchers Foods/Heinz USA

New York, New York, United States

Accounts included: Olive Garden, General Mills Restaurant Group, Borden Foods, Carter-Wallace

New York, New York, United States

Accounts included: General Mills, Abbott Laboratories, Bristol-Myers, Heublein Liquors

New York, New York, United States

Accounts included: Richardson-Vicks, American Home Products, Gulf Oil Company, Eastern Airlines, E&J Gallo, New York Telephone, Kentucky Fried Chicken