James Werb

James Werb Email and Phone Number

Marketing and Commercial Director @ Business Information Point
Exeter, GB
James Werb's Location
Exeter, England, United Kingdom, United Kingdom
James Werb's Contact Details

James Werb personal email

n/a
About James Werb

I love to understand what makes a business unique and find creative ways to create a strong message that connect with the right audience and delivers results. To accomplish this, I combine a creative and analytical approach with a focus on digital techniques and traditional principles. Having been a marketing professional for over fourteen years, I have extensive experience of self-sufficiently managing all internal and external marketing communications in a range of industries, across multiple sectors. I’ve built up a varied portfolio of work and experience in driving results through creative solutions while managing shoestring budgets to those in the hundreds of thousands.I have wide ranging expertise in many areas of marketing communications including branding, digital marketing, web development, CRM management, research and analysis, off-the-page advertising, mailings, internal communications, social media and event organisation. I am comfortable getting hands-on at an operational level as well as forming strategy in order to deliver an exceptional customer experience. My areas of expertise include:• Search engine optimisation (SEO)• Content marketing & copy writing• WordPress website creation• Website user experience & conversion optimisation• Social media marketing• Google Analytics & data analysis• Email marketing campaigns• Facebook advertising• Promotional material design• Workshop & seminar presentations• Brand creation & development• Off-the-page advertising I’m a confident communicator working with and presenting information to company directors as well as having developed and presented numerous educational seminars on marketing strategy and digital marketing techniques to educate and inform businesses throughout Devon.I’ve also been privileged to have had the opportunity to work directly with over sixty small and medium enterprises and worked closely with business owners and directors across a wide range of industries including learning establishments. This has given me the ability to quickly process information and provide long term strategic direction as well as short term operational goals to support their economic growth.When I’m not looking up the latest digital marketing trends, I have a real passion for travel, particularly wilderness adventures and expeditions. This fits well with my love of photography and I enjoy exploring the beauty of the Devon coast and countryside, especially Dartmoor with a camera in my hand.

James Werb's Current Company Details
Business Information Point

Business Information Point

View
Marketing and Commercial Director
Exeter, GB
Employees:
15
James Werb Work Experience Details
  • Business Information Point
    Marketing And Commercial Director
    Business Information Point
    Exeter, Gb
  • Business Information Point
    Marketing & Commercial Director
    Business Information Point Sep 2021 - Present
    Okehampton, England, United Kingdom
  • Business Information Point
    Marketing Manager
    Business Information Point Aug 2014 - Dec 2021
    Okehampton
    I currently hold a senior management position where I have developed the marketing strategy from scratch and implemented this with collective buy-in from my colleagues to create a cohesive brand and delivered a substantial improvement in results. My work has included designing and building a new website, creating all marketing materials, managing the social media strategy and implementation including online advertising, as well as developing email marketing campaigns and regular blog content. This has resulted in a web traffic increase of 127%, growing email subscribers from 8 to 500 per year and increasing enquiries by 75%. I have also worked directly with over sixty SME’s, supporting business owners with their marketing strategy and implementation as well as delivering numerous educational training seminars on digital marketing strategies.
  • Westomatic Vending Services Ltd
    Marketing Executive
    Westomatic Vending Services Ltd Jun 2014 - Jul 2014
    Newton Abbot
    Working with the Managing Director to develop and implement a company plan to push product and services, working with all departments for its execution.Managing the end to end delivery of marketing projects from strategic planning to tactical activities.Co-ordinating and updating the company’s website; leading the execution of varied online marketing activities that incorporate SEO, targeted email strategies and building on the company profile through social media platforms.Overseeing the production and design of marketing materials and sales literature.Copywriting for editorials, social media, press releases and marketing literature.Conducting market research in order to identify market requirements for current and future products and services.Planning, managing and attending exhibitions including the co-ordination of all activities.Providing regular updates to the MD on the effectiveness of strategies and campaigns.
  • Aid Call
    Marketing Executive
    Aid Call Mar 2012 - May 2014
    Newton Abbott
    Responsible for budget setting, researching, planning and delivering all marketing activity for the national Aid Call brand including the provision of campaign support for the in-house telesales team.Duties:Budget setting and control, including measurement and return on investment for reporting in to the marketing manager.Managing media activity in line with overall strategic objectives, including negotiating rates and identifying new opportunities for future activity.Developing existing and new marketing campaigns, materials and product literature both in-house and with external suppliers.Improving the design and performance of the website including implementing SEO and PPC campaigns as well as the management of all social media communication.Using Google Analytics to analyse and report on website and online campaign performance.Planning and co-ordinating all aspects of event management for national and regional exhibitions.Managing daily activities with PR, press, web and marketing communications agencies.Reporting on all marketing activity and undertaking post campaign analysis with recommendations for future activities.Developing complex spreadsheet quoting tools for the office and field sales team using advanced macro programming skills.Implementing and managing a full Sage CRM system.
  • Age Uk
    Marketing Assistant
    Age Uk Oct 2007 - Mar 2012
    Ashburton
    Duties:Developing the B2C website, increasing direct sales over 400% within one year.Managing the complete rebranding of all marketing material and advising on strategy for the implementation of the new brand so as to minimise risk while growing sales. Conducting extensive competitor analysis including the compilation of a successful monopolies commission report.Designing and implementing an internal company newsletter.Presenting to senior management on upcoming marketing activities and past campaign results as well as developing full marketing reports for the marketing manager and the board of directors.Liaising on a day-to-day basis with external web developers, PR and marketing agencies, plus internal brand and legal departments.Managing and updating the Navision CRM database for use by the internal telesales team and for conducting marketing mailings and reports.

James Werb Skills

Marketing Communications Advertising Crm Social Media Marketing Product Marketing Public Relations Seo Website Development Web Content Brand Development Event Management Adobe Creative Suite Database Marketing Ppc Microsoft Excel B2b Marketing Marketing Analytics Marketing Operations Marketing Support Trade Show Exhibitor Budget Setting Marketing Marketing Strategy Strategy Illustrator Web Analytics Surveymonkey Survey Design Events B2c Marketing Visual Basic Navision Sage Crm Digital Marketing Content Marketing Social Media Email Marketing Lead Generation Business To Business Online Marketing Digital Marketing Analytics Social Media Advertising Social Media Communications Web Content Writing

James Werb Education Details

Frequently Asked Questions about James Werb

What company does James Werb work for?

James Werb works for Business Information Point

What is James Werb's role at the current company?

James Werb's current role is Marketing and Commercial Director.

What is James Werb's email address?

James Werb's email address is ja****@****l.co.uk

What is James Werb's direct phone number?

James Werb's direct phone number is +4418376*****

What schools did James Werb attend?

James Werb attended Oxford College Of Marketing, Oxford College Of Marketing, University Of Plymouth.

What are some of James Werb's interests?

James Werb has interest in Writing, Canoeing, Technology, Art, Animals, Reading, History, Health, American Kenpo Karate, Environment.

What skills is James Werb known for?

James Werb has skills like Marketing Communications, Advertising, Crm, Social Media Marketing, Product Marketing, Public Relations, Seo, Website Development, Web Content, Brand Development, Event Management, Adobe Creative Suite.

Who are James Werb's colleagues?

James Werb's colleagues are Ramamurthy Thuyamani, John Homer, Govand Al Salihi, Giannis Papakostas, Mogi Di 15, Breitender Swoboda, Jo Wanton.

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