Jamie Park Email & Phone Number

Los Angeles, Ca, Us

-Creative + editorial direction, vision-casting and storytelling in all forms (film/TV/video, digital/social media, print including books, long form brochures, billboards) -Brand creative strategy in the form of brand books, editorial / messaging hierarchy and overarching framework, copy guidelines, photography/visual + art direction -Big picture ideation, nitty gritty execution—and everything in between -Cool/fun/weird projects as they come up

New York, United States

Los Angeles, Ca

-Concepted and drove creative direction, editorial strategy and overall conceptual framework for Bobby Berk's first design book, including photography and art direction, illustration concepts, all book elements and all text/copy -Led brainstorms for all book elements; incorporated feedback from team to shape / revise content -Presented and pitched concepts + content outlines for all sections to team for feedback and approval -Created/wrote all chapter text content, interstitial… Show more -Concepted and drove creative direction, editorial strategy and overall conceptual framework for Bobby Berk's first design book, including photography and art direction, illustration concepts, all book elements and all text/copy -Led brainstorms for all book elements; incorporated feedback from team to shape / revise content -Presented and pitched concepts + content outlines for all sections to team for feedback and approval -Created/wrote all chapter text content, interstitial content sections and caption copy -Edited and conceptually reshaped the entire manuscript to meet page count -Collaborated closely with publisher, designer, creative and PR teams to ensure deliverables are on brief and delivered against deadlines Show less

-Concepted editorial direction options, messaging hierarchy, brand story; translated value propositions and key brand positioning statements for B2B mental wellness start up-Concepted and brainstormed rebrand creative directions with Design Director and Strategy Director -Helped shape + articulate content strategy for rebrand; Created/wrote key headlines + taglines for desktop site/mobile-Collaborated closely with agency team and brand founders to edit client-facing language around… Show more -Concepted editorial direction options, messaging hierarchy, brand story; translated value propositions and key brand positioning statements for B2B mental wellness start up-Concepted and brainstormed rebrand creative directions with Design Director and Strategy Director -Helped shape + articulate content strategy for rebrand; Created/wrote key headlines + taglines for desktop site/mobile-Collaborated closely with agency team and brand founders to edit client-facing language around how the service works, clarify the features + benefits and incorporated feedback around brand voice + tone Show less

-Concepted editorial direction, overall messaging hierarchy and framework, brand positioning and copy/voice guidelines for sustainable hemp bedding + home brand -Created/wrote brand story + About Us, brand pillars and key headlines + taglines for brand launch-Designed/concepted infographic and type-driven graphic concepts to visually tell the brand story-Collaborated closely with brand founder to curate/edit language around sustainability, production chain transparency, etc.

Philadelphia, Pennsylvania, United States (Remote)

-Oversaw creative direction, rebranding strategies, campaigns and workflow for multiple clients, including IKEA, Frederic Fekkai, TREX and Mainline Health-Oversaw rebrand / concepted new editorial voice for sub-product brand launches under TREX -Developed and pitched creative rebrand (copy voice, art direction) to support new client acquisition -Oversaw digital and social media marketing campaigns for IKEA-Led brainstorm for IKEA's social media team around content performance… Show more -Oversaw creative direction, rebranding strategies, campaigns and workflow for multiple clients, including IKEA, Frederic Fekkai, TREX and Mainline Health-Oversaw rebrand / concepted new editorial voice for sub-product brand launches under TREX -Developed and pitched creative rebrand (copy voice, art direction) to support new client acquisition -Oversaw digital and social media marketing campaigns for IKEA-Led brainstorm for IKEA's social media team around content performance, best practices and new campaign ideas -Managed, mentored and coached a team of 3 direct reports (Junior Copywriter, Senior Production Designer and Senior Art Director) -Collaborated closely with Account team, Production team, leadership and cross-partners under Material Show less

-Concept and write digital copy for product description pages for seasonal product drops -Edit romance copy and product detail bullet points to stay consistent with brand guidelines + formatting style-Partnered closely with in-house team (Copywriter, Creative Director) to ensure timely delivery

-Concept global brand copy + editorial strategy for Shiseido Global's hero product relaunch (digital and in-store components) -Create/re-shape/update language + messaging hierarchy to explain product science in a digestible, consumer-facing way-Create/write multi-component landing pages and digital components for Shiseido Global homepage -Create/write in-depth 10-question customer quiz that conveys brand credibility + subject matter authority in the marketplace and drives to both… Show more -Concept global brand copy + editorial strategy for Shiseido Global's hero product relaunch (digital and in-store components) -Create/re-shape/update language + messaging hierarchy to explain product science in a digestible, consumer-facing way-Create/write multi-component landing pages and digital components for Shiseido Global homepage -Create/write in-depth 10-question customer quiz that conveys brand credibility + subject matter authority in the marketplace and drives to both product and to a unique, technology-driven in-store experience -Partnered closely with VP of CX Strategy, designers and production team to ensure deliverables are on brief and delivered against deadlines Show less

-Concepted and wrote weekly marketing emails and Instagram push notifications for Street Easy-Concepted/wrote UX copy for Facebook and Google UAC campaigns -Concepted print collateral, swag and product designs for Out East and StreetEasy events

- Pitched story ideas + collaborated with writers + showrunner to concept episodes - Wrote assigned script episode; partnered with showrunners to edit script based on notes and feedback from creative executives - Helped develop key characters and build out the world of the show

Greater Los Angeles Area

- Concepted and created product care page experience that establishes brand as authority in the marketplace- Worked closely with brand team to create a multi-page microsite that details in-depth product information, care instructions and maintenance tips + tricks - Designed user flow, information order and hierarchy based on competitor research + subject matter expertise - Concepted and wrote digital copy for product description pages that stays consistent with brand voice and brand… Show more - Concepted and created product care page experience that establishes brand as authority in the marketplace- Worked closely with brand team to create a multi-page microsite that details in-depth product information, care instructions and maintenance tips + tricks - Designed user flow, information order and hierarchy based on competitor research + subject matter expertise - Concepted and wrote digital copy for product description pages that stays consistent with brand voice and brand guidelines - Edited and refined copy based on feedback/notes from design team - Concepted / created names for new products, colorways and collections Show less

Southern California

-Concepted the creative direction + overarching seasonal concepts for Fall ‘19, Holiday ’19 + Spring ’20 -Created 3 copy style guides with creative manifestos, channel-specific creative direction and copy voice guidelines- Presented concept book to key stakeholders; adjusted and edited based on notes / feedback -Concepted and wrote consumer-facing copy for marketing emails, print collateral and site updates

-Transcribed, edited and managed daily room notes-Pitched story ideas + collaborated closely with writers, showrunner and support staff to concept episodes

-Reviewed, synthesized + ‘tagged’ series and feature content owned by Disney brands (including ABC, ABC Family, Marvel, etc.) to be used by both internal and external teams -Collaborated with Senior Tagging team to improve overall content strategy + system maintenance

Southern California

-Concepted and strategized creative directions for brand-wide marketing/rebrand initiatives and cross-channel campaigns-Concepted and wrote digital copy for partner/outside vendor (‘Marketplace’) items for both J.Crew & Madewell

Cypress, Ca

-Created re-branded voice that lives on all channels (digital/social media, print) -Created editorial + copy voice guidelines for new brand book -Concepted and wrote copy for all marketing emails, web updates + refreshes, print collateral, magazine ads, social media channels, videos and sales literature -Trained, mentored and coached junior copywriters and production staff -Created and advised on digital and print go-to-market strategies for all marketing and sales initiatives… Show more -Created re-branded voice that lives on all channels (digital/social media, print) -Created editorial + copy voice guidelines for new brand book -Concepted and wrote copy for all marketing emails, web updates + refreshes, print collateral, magazine ads, social media channels, videos and sales literature -Trained, mentored and coached junior copywriters and production staff -Created and advised on digital and print go-to-market strategies for all marketing and sales initiatives -Concepted and wrote copy for all new product marketing programs, product launches and initiatives -Collaborate closely with graphic designers, product managers and marketing specialists to maintain consistency, clarity and accuracy across all messaging Show less

El Segundo, Ca

-Concepted, brainstormed and strategized for all TV spots across all 5 brands (JustFab, Shoedazzle, FabKids, Fabletics and FL2) -Wrote and edited all television commercial scripts-Collaborated with TV editors, directors and creative team on media/ad strategy -Partnered with brand marketing teams across all brands to ensure messaging is on brand and consistent across all channels

Orange County, California Area

Brooklyn Ny

-Concepted and wrote all e-marketing campaigns for web, email and video -Concepted all seasonal sitewide marketing campaigns and user experience updates-Wrote and edited all in-store creative, including store signage, brand packaging and PR/in-store events + special projects-Wrote and edited product copy pages for site -Helped concept + developed brand voice for new brand launches (West Elm Local, West Elm Market) -Worked closely with Graphic Design team to help develop… Show more -Concepted and wrote all e-marketing campaigns for web, email and video -Concepted all seasonal sitewide marketing campaigns and user experience updates-Wrote and edited all in-store creative, including store signage, brand packaging and PR/in-store events + special projects-Wrote and edited product copy pages for site -Helped concept + developed brand voice for new brand launches (West Elm Local, West Elm Market) -Worked closely with Graphic Design team to help develop brand voice for seasonal stories/look + feel-Partnered closely with Merchant, Design and Sourcing teams to market big buys across all channels Show less

Manhattan Ny

-Oversaw, managed + edited all Education copy that goes up on site -Managed team of freelance writers, interns + beauty chemists -Edited and wrote all Education - related copy for site - including articles, stories, and product copy -Managed team of chemists and researchers who research ingredients and claims of beauty, health and wellness products sold on site-Designed and helped create 2 custom web applications to organize research data and consumer data -Managed client… Show more -Oversaw, managed + edited all Education copy that goes up on site -Managed team of freelance writers, interns + beauty chemists -Edited and wrote all Education - related copy for site - including articles, stories, and product copy -Managed team of chemists and researchers who research ingredients and claims of beauty, health and wellness products sold on site-Designed and helped create 2 custom web applications to organize research data and consumer data -Managed client relations and customer service inquiries Show less

New York, Ny

-Created email marketing campaigns targeting various client groups -Edited and revised messages to further tailor campaigns -Collaborated with Marketing and Data teams to create effective campaigns

-Wrote 8-10 short blurbs daily which summarize scholarship eligibility requirements, purpose and mission statement of award provider, and application instructions-Published 8-10 live links weekly of updated scholarship records-Researched, organized and reformatted scholarship data to fit into specialized online data management systemEdited, catalogued and managed current scholarship database of over 1, 170, 000 scholarship records Brainstormed and collaborated with team of 7… Show more -Wrote 8-10 short blurbs daily which summarize scholarship eligibility requirements, purpose and mission statement of award provider, and application instructions-Published 8-10 live links weekly of updated scholarship records-Researched, organized and reformatted scholarship data to fit into specialized online data management systemEdited, catalogued and managed current scholarship database of over 1, 170, 000 scholarship records Brainstormed and collaborated with team of 7 other members regarding content, consistency and accuracy of data Show less

-Educated cast on company policies, best practices, product knowledge, selling techniques and client relations-Elevated and motivated employees by regularly connecting them to corporate resources-Supervised and managed selling floor during peak hours -Collaborated with Store Director, Specialists and Leads to make sure cast is consistent with corporate selling practices and building client relations on the floor-Liaised between brand representatives and store cast to maximize… Show more -Educated cast on company policies, best practices, product knowledge, selling techniques and client relations-Elevated and motivated employees by regularly connecting them to corporate resources-Supervised and managed selling floor during peak hours -Collaborated with Store Director, Specialists and Leads to make sure cast is consistent with corporate selling practices and building client relations on the floor-Liaised between brand representatives and store cast to maximize sales and make sure company policies are followed on the floor Show less

Greater New York City Area

-Wrote and edited email marketing messages/product copy and liaised with advertising partners and art department to ensure branding across all platforms-Wrote product descriptions for company blog and copy-edited to ensure consistency of brand voice

-Wrote original articles on topics including pop culture, health/beauty, education, American culture, and general lifestyle tips-Pitched original article topics that are in line with site’s brand, style and voice -Copy edited and fact checked articles for accuracy, quality and mass appeal -Collaborated with Web Producer/Content Manager to edit articles for grammar and overall quality

Greater New York City Area

-Copy-edited blog entries for grammar and spelling as they went live-Researched and fact-checked blog entries to ensure correct information

Brea, Ca

-Wrote compelling promotional content and web copy for TVLesson newsletter and index page -Updated company blog (15 original entries on various current events) using hyperlinks and tags -Wrote original articles for site, including extended articles for partner sites like wikiHow-Researched, fact-checked for and wrote 15 press releases promoting partnerships with G4 and Blinkx-Planned lessons for and lectured 16 interns (2 separate classes) enrolled in quarterly Research/Writing… Show more -Wrote compelling promotional content and web copy for TVLesson newsletter and index page -Updated company blog (15 original entries on various current events) using hyperlinks and tags -Wrote original articles for site, including extended articles for partner sites like wikiHow-Researched, fact-checked for and wrote 15 press releases promoting partnerships with G4 and Blinkx-Planned lessons for and lectured 16 interns (2 separate classes) enrolled in quarterly Research/Writing Internship Program on journalistic writing, video scriptwriting and web writing techniques Show less

-Wrote, designed, researched and fact-checked for 40+ how-to articles on various topics -Wrote, produced and starred in the 1st place article and video for Intern Article-to-Video contest-Implemented Search Engine Optimization (SEO) techniques to increase web traffic to site -Transcribed content from how-to videos and online media content -Edited and proofread network partnership letters and promotional/sales copy Wrote original description copy summarizing 70+ how-to… Show more -Wrote, designed, researched and fact-checked for 40+ how-to articles on various topics -Wrote, produced and starred in the 1st place article and video for Intern Article-to-Video contest-Implemented Search Engine Optimization (SEO) techniques to increase web traffic to site -Transcribed content from how-to videos and online media content -Edited and proofread network partnership letters and promotional/sales copy Wrote original description copy summarizing 70+ how-to articles and videos Show less

-Wrote, fact-checked for and designed 3 cover stories for Feature Page -Researched and fact-checked for and wrote 6 front cover news articles for News Page-Interviewed exclusive on-campus and off-campus sources for information and relevant opinions and quotations for articles and profile pieces -Collaborated with editors of New University to edit and proofread article drafts for publication

Bachelor Of Arts, English Literature

Master Of Arts, English Literature

Multiple Subject Teaching Credential, Education