Jamie Harju Hallquist Email & Phone Number

New York, Ny, Us

First Tube (a Horizon Media affiliate) helps brands connect with people through culturally-embedded and relevant moments. We help brands create, attach to, and amplify brand moments through marketing solutions and industry-leading ad products that deliver tune-in, engagement, and measurable impact. I’m a member of First Tube’s executive leadership team, overseeing client management, campaign strategy and execution, and media activation. Think one part digital/social/content strategist, one part accounts, one part paid media lead, all parts leader.

New York, Ny, Us

Lead team responsible for defining media strategy, activation, and measurement of paid campaigns across DV360, YouTube, Meta, TikTok, and more. Develop strategic channel plans for all First Tube Media programs and oversee all media buying and activation, as well as program analytics and reporting.

Chicago, Illinois, Us

Leader on digital marketing center of excellence team responsible for digital engagement planning and program execution for our clients in the U.S., covering all things digital, including paid media, social media, digital shopper, virtual/live stream experiences and influencer marketing.

Zurich, Zurich, Ch

Managed the advertiser acquisition event program for Google Channel Sales Premier Partners, assisting Premier Partner agencies across the U.S. acquire, retain, and grow SMB advertising relationships.

Chicago, Illinois, Us

Helped develop and launch influencer marketing service offering across agency. Led Influencer Engagement team and oversaw all aspects of influencer programs, including content strategy, distribution, and post-program analysis on brand and shopper marketing campaigns in Canada and the U.S. Was responsible for the P&L of North American Influencer Engagement division, ensuring all programs were properly scoped, executed on budget, and profitable.

Vancouver, British Columbia, Ca

As the start-up’s first hire, I helped grow both supply and demand sides of the branded content SaaS MarTech platform. Led business development within Canada’s top agencies and national brands. Managed full campaign lifecycle of digital content programs, from business development, RFPs, contract negotiations, to campaign execution, management, and post-campaign analysis.

I oversaw the sales and sponsorship team at The Grid, with my team being responsible for print and digital media sales, event sponsorship and branded content sales, and media partnerships. Our team focused on establishing long-standing partnerships that went beyond the typical media transaction. Particularly with our event sponsorships and branded content projects, the aim was to provide both our clients and audiences meaningful interactions, stories, and experiences. In addition to managing the team's targets, providing leadership and mentorship, and negotiating key high-level partnerships, I was responsible for strategic growth of our properties/projects and ensuring development of new opportunities for The Grid's brand. Our portfolio included The Grid's highly acclaimed weekly city magazine and website, along with events such as Burger Week and Toronto Cocktail Week. The Grid ceased publication with the July 3, 2014 issue.

As sales manager of The Grid, I was responsible for coaching and leading our sales team to achieve print, digital and event sponsorship targets. During my first year as sales manager, sales in two major advertising categories increased by 40% from the prior year. I also was selected to participate in the Torstar Leadership Development Program, designed to nurture and grow strong leaders within the organization.

The Grid was launched May 2011. Brought on board of Eye Weekly, I was responsible for introducing the new product to the marketplace and ensuring agencies and brands alike had The Grid on their radar. As senior account manager, I was responsible for media and event sponsorship sales for The Grid's print, digital and event sponsorship divisions. I worked on large retail and major national brands, including those in financial, automotive, fashion, alcohol, arts and entertainment and many other categories. I was also responsible for managing The Grid's online ad server, liaising with our ad serving platform, providing training to Grid staff on campaign set-up/trafficking/serving, and was responsible for ensuring our website was properly tagged to serve online campaigns on the back-end.

New business development for yconic (previously Studentawards), which was once Canada’s largest online community of high school and post-secondary students. Was responsible for leading strategy and revenue generation for student marketing and CRM campaigns as well as our youth market research division, where we partnered with brands to conduct youth/student market research studies.

Toronto, On, Ca

B2B advertising and sponsorship sales for marketing and advertising trade brands Boards Magazine, Strategy Magazine, and Media in Canada (magazines and event properties). Clients included companies in the commercial production and marketing/advertising industries across Canada, the U.S, Scandinavia, France, and the U.K.