Communications agency specialising in film marketing, talent publicity and brand endorsements.Founded by Jane Lunn, an Australian with over 24 years of marketing communications experience working with global luxury brands and top tier film, fashion and sporting talent across the globe. LUNN & Co delivers insightful strategy coupled with excellent media and brand relationships, to enhance profiles and film projects both locally and abroad.

- Managed over-arching PR for Mercedes-Benz Fashion Week Australia 2018 and brought actor Elsa Pataky to the event via a strategic partnership with Vogue Australia. - Managed the PR for the Australian Fashion Laureate increasing editorial coverage by 48% - Managed TV broadcast for Mercedes Benz Fashion Week Australia 2017, generating the most TV coverage in the events history. - Successfully launched new Van Heusen SS18 mentors including actor Richard Roxburgh, Invictus… Show more - Managed over-arching PR for Mercedes-Benz Fashion Week Australia 2018 and brought actor Elsa Pataky to the event via a strategic partnership with Vogue Australia. - Managed the PR for the Australian Fashion Laureate increasing editorial coverage by 48% - Managed TV broadcast for Mercedes Benz Fashion Week Australia 2017, generating the most TV coverage in the events history. - Successfully launched new Van Heusen SS18 mentors including actor Richard Roxburgh, Invictus Games ambassador, Curtis McGrath and NRL legend, Billy Slater. In the first three days, the campaign received significant coverage nationally across all media channels, generating over 40 million impressions. Show less

- Management of International Celebrity Relations, Sydney. Company is LA based. (Aug 2015 - present) - Signed Chris Hemsworth as an Audi Australia ambassador and launched Audi Film night where Chris attended an exclusive world preview of his new blockbuster film, In The Heart Of The Sea (2015)-Signed and managed Elsa Pataky's Flagship store appearance and ongoing relationship with FENDI. - Created Audi ‘Women In Film’ initiative which highlighted gender equality in… Show more - Management of International Celebrity Relations, Sydney. Company is LA based. (Aug 2015 - present) - Signed Chris Hemsworth as an Audi Australia ambassador and launched Audi Film night where Chris attended an exclusive world preview of his new blockbuster film, In The Heart Of The Sea (2015)-Signed and managed Elsa Pataky's Flagship store appearance and ongoing relationship with FENDI. - Created Audi ‘Women In Film’ initiative which highlighted gender equality in the Australian Film Industry. An In Conversation event featuring Golden Globe winning producer, Bruna Papandrea, Imogen Banks and actors, Asher Keddie and Sarah Snook was used to launch the initiative, resulting in an 8 page Vogue editorial feature. - Audi film consultant providing ongoing strategic direction relating to Audi's involvement with the film industry - responsible for identifying relevant sponsorship and film partnerships, management of celebrity associations and development of Audi film events (2015 to 2017) Show less

- Ongoing strategic counsel on high profile business initiatives reporting to Chairman, Michael Gazal and CEO, Patrick Robinson - Developed and implemented marketing launch strategy for Tommy Hilfiger x Gigi launch incorporating Gigi PR interviews and influencer day in New York, Sydney media launch and confirmation of David Jones pop up shops and media activation. - Created and implemented Van Heusen PR launch strategies for new Mentors campaign utilising World Champion surfer,… Show more - Ongoing strategic counsel on high profile business initiatives reporting to Chairman, Michael Gazal and CEO, Patrick Robinson - Developed and implemented marketing launch strategy for Tommy Hilfiger x Gigi launch incorporating Gigi PR interviews and influencer day in New York, Sydney media launch and confirmation of David Jones pop up shops and media activation. - Created and implemented Van Heusen PR launch strategies for new Mentors campaign utilising World Champion surfer, Mick Fanning and Sydney Swan Captain, Jarrad McVeigh. (August 2016 National Launch and Feb 2017 Melbourne Event) Show less

- Paris Editor: responsible for all editorial content covering travel, fashion, beauty and lifestyle. - Responsible for the management of all key partner relationships of The Joye; including the development of creative concepts and and amplification opportunities on site and across all social media platforms. (Brands include Estéé Lauder, L'Oreal, Uniqlo and PVH Brands).

- Worked exclusively with leading global agency, Grayling to develop and lead PayPal’s communications strategy across EMEA alongside the management of local French campaigns. (Feb 13 - Feb 14)

- Develop PR strategies across multiple channels including publicity, events, sponsorship, in store initiatives and strategic partnerships. Brands: Chambord - London Fashion Week, Cow & Gate, Blistex, Sunsilk, Bradford & Bingley, National Pet Month, IAMS & Eukanuba (P&G)Key Achievements: - Created a national print partnership with Britain's largest selling paper, The Daily and Sunday Mail to support the launch of the Bradford & Bingley Property Woman Of The Year Awards… Show more - Develop PR strategies across multiple channels including publicity, events, sponsorship, in store initiatives and strategic partnerships. Brands: Chambord - London Fashion Week, Cow & Gate, Blistex, Sunsilk, Bradford & Bingley, National Pet Month, IAMS & Eukanuba (P&G)Key Achievements: - Created a national print partnership with Britain's largest selling paper, The Daily and Sunday Mail to support the launch of the Bradford & Bingley Property Woman Of The Year Awards. (No financial input required - partnership purely based on relevance and benefits to both parties)- Created a strategic alliance between National Pet Month and Selfridges, London resulting in a co-branded photographic exhibition displayed for two weeks instore. Show less

Brands: Nautica, Mambo, Calvin Klein Intimates, Kenneth Cole, Van Heusen, Davenport, Kookai Intimates and Trent Nathan. - Establish an in-house marketing and communications arm reporting directly to the Chief Operating Officer.Key Achievements - Developed a local advertising campaign for Nautica that utilised sports personalities to address the brands need for local relevance. Immediate result was a 35% lift in sales, increased orders and store space from major… Show more Brands: Nautica, Mambo, Calvin Klein Intimates, Kenneth Cole, Van Heusen, Davenport, Kookai Intimates and Trent Nathan. - Establish an in-house marketing and communications arm reporting directly to the Chief Operating Officer.Key Achievements - Developed a local advertising campaign for Nautica that utilised sports personalities to address the brands need for local relevance. Immediate result was a 35% lift in sales, increased orders and store space from major retailers.- Successfully launched Miss Universe, Jennifer Hawkins as the face of Lovable lingerie via a three state media tour. Delivered 100% sell through of promoted lines within first two weeks.- Strategised and formulated implementation of Van Heusen women’s shirting through an initial designer collaboration followed by the production of a main line range. Women's shirting post launch represented 48% of the Van Heusen retail business. Show less

Brands: Pepsi, Levis, Puma, Marcs, John Frieda, Love Kylie, Country Road, Nautica, Bonds, The Berlei Group, The Holeproof Group and Melbourne Fashion FestivalKey Achievements- Managed five account teams (16 staff) including staff recruitment and salary negotiations. - Worked directly with Kylie Minogue on the Australian re-branding and UK/France launch of Love Kylie.- Managed publicity and all associated celebrity relationships and contracts for the Pepsi ‘Dare… Show more Brands: Pepsi, Levis, Puma, Marcs, John Frieda, Love Kylie, Country Road, Nautica, Bonds, The Berlei Group, The Holeproof Group and Melbourne Fashion FestivalKey Achievements- Managed five account teams (16 staff) including staff recruitment and salary negotiations. - Worked directly with Kylie Minogue on the Australian re-branding and UK/France launch of Love Kylie.- Managed publicity and all associated celebrity relationships and contracts for the Pepsi ‘Dare for More’ campaign which delivered a 30% sales uplift - regarded as their most successful campaign ever.- Launched the John Frieda Sheer Blonde range in Australia using PR / Celeb Hair Stylist tours resulting in complete product sell out of hero lines within two weeks. (Achieved similar success for the subsequent launches of Beach Blonde, Brilliant Brunette and Radiant Red).- Managed the successful launch of Marcs Babydoll at Mercedes Australian Fashion Week resulting in an exclusive retail deal with David Jones- Created and managed a $1 million dollar event hosting world’s top CEO’s complete with entertainment from Barry Humphries (Dame Edna) and fireworks on Sydney Harbour.- Developed the agency vision and a set of strategic principles for all staff Show less

Sales Person Of The Year - Runner UpMember of the Visual Merchandising Team