Janet Chen Email & Phone Number

Zurich, Switzerland

Zurich, Switzerland

EMEA Business Development

Taipei City, Taiwan

Taipei City, Taiwan

Taiwanese leading manufacturer of semiconductor and electronic components.- Redesigned the website based on market and user research to become an SEO-friendly CMS E-commerce website. - Implemented SEO/SEM strategy, keyword planning and content marketing, resulting in increasing the website traffic by 960% and inquiries by 1500% within 1 year. - Established and led the marketing dept. to deliver marketing materials and conduct online/offline marketing campaigns.

London, England, United Kingdom

Shanghai, China

EMEA Marketing- Organized and managed teams of 20+ members in SEO and graphic design to fulfill marketing objectives.- Managed social media strategies across channels and grew customer base by over 77% and increased revenue 82% by creating and implementing 27 campaigns within 1 year.

Taiwan

Explore Taiwan Educational Excursions- Led a cross-functional team and developed strategies with external stakeholders for products from inception to market roll-out.- Conducted marketing campaigns using social media events, consumer-generated marketing and influencer marketing to improve website traffic by 500% and increase the business revenue by 300%.

Taiwan

- Developed new sales channels and collaboration with tourism companies and local businesses and conducted influencer marketing and event marketing to increase the occupancy rate from 50% to 90%.- Designed a bonus system for employees and improved the hostel’s customer rating score on various booking platforms from 7 to 9 points.

Taiwan

- Performed social media, influencer marketing, and inbound marketing. Initiated collaborations with local communities and successfully led the business to break even within 2 months of opening. - Created a monthly subscription system resulting in achieving a retention rate of over 60% with a profit margin of over 50%.

Taiwan

Taiwanese technology company supplying high-tech industry with optical sensor parts- Developed a new sales forecasting model and reduced backorders and inventory costs- Led the preparations for an industry exhibition to promote the company's products, resulting in a sales increase of 55%

Summer School - International Human Resource Management

學士, Po-Ya School Of Liberal Art, Tunghai University

Activities and Societies: International Student Ambassador Po-Ya School program includes: Focused general education curricula on Western.

Bachelor Of Engineering (B.E.), Environmental Science And Engineering

Activities and Societies: Po-Ya Libert Art School of Tunghai University / International Student Ambassador of Tunghai University /.

Exchange Semester In China, College Of Management, Focus On Models Of Rational Decision Making (Predicate Logic), Game Theory And Philosophy