Janet Pun Email & Phone Number

Vancouver, British Columbia, Canada

Vancouver, Canada Area

Starling Minds™ is a leading digital mental health platform that empowers organizations to support mental wellbeing in the workplace. Available to over 500,000 people across North America, Starling offers evidence-based Cognitive Behavioural Therapy (CBT) to support and rehabilitate workers coping with stress, anxiety, and depression—any time, anywhere.

Vancouver, Canada Area

Conducting data audits to assess and profile the impact data quality has on various CPG brands, including digital performance and ROIDeveloping research frameworks and auditing categories to customize information gatheredPerforming and analyzing qualitative and quantitative research Developing strategic plans to increase brand equity and trust, content quality, web traffic, mobile and social media performancePresenting research decks, data audit, strategic recommendations, and actionable insights to clientsBrands: Hershey's, Italpasta, Tostitos, Ronzoni, Prince Pasta, Creamette, American Beauty, No Yolk, Skinner, Minute Rice, RiceSelects, Success, Mahatma, Carolina Rice

Vancouver, Canada Area

Provided client strategy and client service support by attending meetings, managing scheduling logistics, developing creative briefs for client sign-off, and building and maintaining critical pathsWorked collaboratively with the creative, digital and social, and corporate communications to ensure client activities are consistent with brand standardsWrote, edited and proofread materials including design copy, press releases, executive bios, fact sheets and creative briefsDeveloped digital marketing and print collateral, photos, graphics and videos to effectively deliver key messages and tactics for primary target audiences and stakeholders

Toronto, Canada Area

Developed new business proposals based on key market, industry, and competitive insights, and translated the information into strategic action plans for client review and budget sign offWorked collaboratively with internal cross-functional teams to create compelling TV/digital content to drive client’s customer engagement across multiple channelsPerformed quantitative and qualitative analysis on clients’ database and identified marketing opportunities within their social media channels and home web pageAnalyzed and reported project KPIs against marketing objectives and identified opportunities for improvements based on data analysis

Toronto, Canada Area

Develop and implement grassroots and media strategies in coordination with creative brainstorming sessionsResearch and secure partnerships for national promotional and word of mouth screenings in order to generate awareness for Warner Bros. Pictures Canada filmsMonitor and field media clippings of partner and sponsor activities for internal reporting Execute and manage ticketing programs in order to track screening redemptionsSupport team with administrative duties including the preparation and shipping of promotional items to film partners

Toronto, Canada Area

Prepared press releases, feature articles, and artist biographies to enhance visibility of client’s promotional activitiesSupported Managing Director by crafting social media posts in order to raise public’s awareness for media events and client profiles Generated monthly analytics reports for media impact and feedback analysisCoordinated interview questions in order to gather information for marketing content purposes Pitched stories and ideas to media outlets in order to secure spotlight for client on local and national blogs and media platforms

Toronto, Canada Area

Played a vital role in retaining EY’s largest human capital account in Canada by building strong relationships with clients. Acted as the primary contact for over 60 corporate accounts by mitigating issues and client inquiries in order to minimize tax implications and costsDrafted and distributed internal correspondence targeted at foreign offices in order to ensure the accounts maintained a consistent workflow and quality of service Ensured internal department staff complied with company policies and procedures in order to minimize security breaches and damage to the EY brand by being the lead in compliance knowledge

Toronto, Canada Area

Oversaw beta programs and coordinated with internal and external personnel in order to ensure the smooth launch of BBM MusicComposed and published press releases in order to drive awareness and positive sentiment for the product’s functionality and benefitsSupported day-to-day activities such as replying to incoming emails, moderating community boards, and scanning market for product reviews in order to engage with external subscribersDrafted weekly reports regarding product feedback and feature recommendations for executives to make strategic decisions

Bachelor Of Business Administration, Marketing

Certificate Of Public Relations, Public Relations, Advertising, And Applied Communication

Achieved GPA - 4.2 Public Relations Principles (A) Social Media in Public Relations (A) Media Relations (A+) Writing for Public Relations.

Passport To Education Scholarship