Eigenaar @ The Value Proposition Company
The Value Proposition Company
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Luuk Janssen Email & Phone Number
Eigenaar @ The Value Proposition Company
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The Value Proposition Company
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Current company
Role
Eigenaar @ The Value Proposition Company
Location
Arnhem-Nijmegen Region, Netherlands, Netherlands
Who is Luuk Janssen? Overview
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Luuk Janssen is listed as Eigenaar @ The Value Proposition Company at The Value Proposition Company, based in Arnhem-Nijmegen Region, Netherlands, Netherlands. AeroLeads shows a matched LinkedIn profile for Luuk Janssen.
Luuk Janssen previously worked as Positioning & Messaging Consultant at Luukjanssen.Io and Growth Marketer & Business Developer at Briegel. Luuk Janssen holds Master Of Science (Msc), Business Economics | Specialization: Marketing |, Magna Cum Laude from Katholieke Universiteit Leuven.
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The Value Proposition Company
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Profile bio
About Luuk Janssen
Tot 2020 heb ik in 6 start- en scale-ups gewerkt als co-founder, business developer en growth marketeer.Sinds 2020 heb ik 50+ founders, CEO’s en senior marketeers hier 1:1 mee geholpen:Mijn Product Positioning & Messaging traject voor B2B start-ups & scale-ups.Deliverable: een glasheldere propositie, doorgevoerd in sales deck en website.Zodat marketing en sales makkelijker wordt en het product (meer) tractie krijgt.Want dit is het patroon dat ik bij de meeste van deze start-ups & scale-ups zie:Naarmate de tijd vordert ontstaat intern onduidelijkheid…→ Over op welke segmenten, features en use cases nu te focussen (targeting)→ Wat hun daadwerkelijke concurrentie is en wat hen daarvan onderscheidt (positioning)→ Wat de onderscheidende waarde is die het product nu levert voor klanten (value proposition)En dat zorgt voor onduidelijkheid extern…- In sales decks- Op websites- In content- In ads- In PR(Veel van mijn klanten hebben vaak eerst met online marketing of growth marketing agencies gewerkt, maar merken al snel dat die je vragen naar je doelgroep, onderscheidend vermogen en propositie in plaats van je te helpen ze te bepalen. Waardoor resultaat van campagnes uitblijft.)Mijn aanpak:- Gebaseerd op data, onderzoek en het uitvragen van team en klanten- Bepalen we je strategie, targeting, positioning en value proposition- Die we opleveren in de vorm van sales deck en website messagingZodat je die direct kunt toepassen en (laten) doorvoeren in marketing en sales.Als je nu een founder, CEO of senior marketeer bent in een start-up of scale-up - en je bent tot hier gekomen met lezen…Dan kun je een paar dingen doen:1. Niks (wat ik niet aanraad als bovenstaande je aanspreekt)2. De demo van mijn traject bekijken (via de sectie hieronder)3. Een video case study van een klant aanvragen (DM mij ‘case’)4. Een kennismaking met mij inplannen (via de sectie hieronder)
Listed skills include Sports, Teamwork, Research, Marketing Strategy, and 13 others.
Current workplace
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15 roles
Luuk Janssen work experience
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Positioning & Messaging Consultant
CurrentPositioning & Messaging Traject voor B2B start-ups & scale-ups.
Jun 2020 - Present
Growth Marketer & Business Developer
We are the all in one growth team to help startups and scale-ups grow. Instantly hire the expertise of experienced entrepreneurs, creative marketeers, savvy salesmen, business developers, project-, office-and financial managers - all at once.My responsibilities: - Strategy: Value Proposition, Segmentation, Business model validation, Funding.
Jan 2018 - Jun 2020
Director Marketing
20face provides privacy proof facial recognition. Users give consent to endpoints for recognition and manage the release of their personal data. The control their own data and opt-in or opt-out real timeMy responsibilities: - Marketing Strategy: Segmentation, Market research, Proposition- Growth: B2B Lead generation, Ads, Content marketing, Direct.
Jan 2018 - Jun 2020
Business Developer & Marketing Manager
Datacadabra makes digital intelligence that performs smart tasks in companies. We develop datascience and image recoginition solutions in different domains like agriculture, transport industry, music, sports. My responsibilities: - Business development: Market research, Proposition, Outreach, Proposals, Pitches- Projectmanager: Being part of different.
Jan 2018 - Jun 2020
Co-Founder, Head Of Business @Fan Arena, Digital Fan Engagement
Fan Arena grow, leverage and monitize fanbases for sports, media and brands by using the Fan Arena platform providing fantasy sports and mobile fan apps solutions.My responsibilities: Businessdevelopment: Market segmentation, Outreach, Pitches, Value Proposition
Jan 2017 - Oct 2018
Researcher & Lecturer Sports Marketing & Economics
My responsibilitiesAs a lecturer: research methods, statistics, sports marketing & economicsAs a researcher: economic impact of sports events, price elasticity within sport clubs and loyalty of football fans
Sep 2014 - Feb 2018
Founder @Fc Libero
FC Libero, www.fclibero.com, is an online football travel community platform where people can search, find and share the best football spots in the world.
Sep 2016 - Aug 2017
Oct 2015 - Mar 2016
Marketing Data Manager
Developing a marketing strategy for collecting data regarding mobile health projects
Aug 2014 - Jan 2015
Research Assistant Sport Marketing
Assist Dr. Lagae W. with the development of his book entitled: sportmarketingcommunicatie
Jul 2014 - Dec 2014
Health Professional
Guiding/advising clients during/after preventive medical examinationOrganization, planning, logistics
Jan 2009 - Aug 2013
Research Assistant
Research: The influence of music on soldiers with post traumatic stressTask: Accompanying soldiers during psychological tests
Feb 2011 - Jul 2011
Market Researcher, Marketing & Crm
Image & employee-satisfaction researchDevelopment of marketing activities
Sep 2008 - Jun 2011
Project Member ‘Lifting Up Cycling In Ethiopia’
Ethiopian National Cycling Federation & Bike 4 All Foundation
Evaluate and advise the Ethiopian Cycling Federation with regard to policy, sport management, and event organization
Sep 2008 - Jan 2009
2 education records
Luuk Janssen education
Master Of Science (Msc), Business Economics | Specialization: Marketing |, Magna Cum Laude
Bsc., Sports, Health & Management
FAQ
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What company does Luuk Janssen work for?
Luuk Janssen works for The Value Proposition Company.
What is Luuk Janssen's role at The Value Proposition Company?
Luuk Janssen is listed as Eigenaar @ The Value Proposition Company at The Value Proposition Company.
Where is Luuk Janssen based?
Luuk Janssen is based in Arnhem-Nijmegen Region, Netherlands, Netherlands while working with The Value Proposition Company.
What companies has Luuk Janssen worked for?
Luuk Janssen has worked for The Value Proposition Company, Luukjanssen.Io, Briegel, 20Face, and Datacadabra Bv.
How can I contact Luuk Janssen?
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What schools did Luuk Janssen attend?
Luuk Janssen holds Master Of Science (Msc), Business Economics | Specialization: Marketing |, Magna Cum Laude from Katholieke Universiteit Leuven.
What skills is Luuk Janssen known for?
Luuk Janssen is listed with skills including Sports, Teamwork, Research, Marketing Strategy, Spss, Entrepreneurship, Sports Marketing, and English.
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