Senior Creative Lead
Current• Supporting in design strategy for brand and strategic marketing implementation across various forms of media • Implementation of the brand internally across the organization (marketing and corporate communications, sales, employee branding and recruitment, people & culture, procurement)• Support marketing campaigns, product launches, drive the creative direction of brand expression in exhibitions, ads, events, UX, web, experiences, visual and aural media• Direct and steer concept development and execution of artwork, storytelling, brand development, support in driving brand measurement projects