Jared Yu Email & Phone Number

Burnaby, British Columbia, Canada

• Created and executed strategic marketing plans for Cell Culture (CC) and Cell Processing Analysis (CPA) teams, covering an expansive portfolio of over twenty product lines
• Optimized online collateral for SEO including product naming, keyword selections, webpage descriptions, advertisements, etc.
• Utilized cross-sell opportunities for short-term ROI tactics across all major marketing campaigns

Burnaby, British Columbia, Canada

• Campaign planning and collateral generation through paid social media for Facebook, LinkedIn, etc.
• Utilized Google platforms to collaborate with various departments to ensure transparency and efficient communication
• Generated promotional materials (e.g. display ads, emails, landing pages) for lead generation
• Liaises with various external partners for the creation of newsletter advertisements and provision of accreditation certifications
• Led weekly internal MKT updates to provide teamwide visibility to both marketing and sales teams

• WriteAway tutor and undergrad writing consultant for the CWSC. Responsible for helping students develop their voices as writers and giving them a safe space to bring their ideas to life.
• Collaborated remotely with clients, providing feedback through written remarks and live video calls for the Centre for Writing and Scholarly Communication (CWSC) services offered campus wide to all UBC students
• Provided online writing support services to undergraduate students at various institutions (e.g. BCIT, Douglas College, SFU, etc.) as a WriteAway tutor
• Took the initiative to communicate and engage with clients to motivate students to develop their voices independently as writers
• Bolstered oral and written communication skills through professional development opportunities

• Responsible for literature review, survey test runs, and taking ethical approaches to research.
• Directly dealt with the transcription of interviews for an educational research project under a UBC PhD candidate
• Conducted literature reviews necessary for preliminary research background setup
• Invested into learning ethical considerations necessary for good research
• Highly competent in detail-oriented tasks, presentation creation, and research