Senior Designer
CurrentMulti-disciplinary brand creative designer to help drive brand vision and creative strategy for Sesame Workshop (formerly Children’s Television Workshop), Sesame Street and new IP and deliver effective brand solutions for the Licensing, Marketing, and Show Production Teams to enable the Workshop to reach its business goals. • Develop vibrant visual identities for the Workshop and new properties across major consumer touch points for multiple audiences: trade, families, kids, and fans.• Partner with Brand Marketing to develop key art, launch kits, and promotional materials to support Sesame Street and new IP.• Work closely with Brand Marketing, Media & Education and Global Licensing Teams to elevate creative.• Be part of a cross-functional team for consumer engagement, brand design strategy, and production for marketing campaigns on all platforms, image campaigns, show opens and packages, experiential branding, key art and print and more.• Assist the Design Director to and collaborate with production, photographers, illustrators, retouch artists.• Work closely with the Project Managers and Production to inform schedules, team assignments and project deliverables.• Be part of a cross-functional team for consumer engagement, brand design strategy, and production for marketing campaigns on all platforms, image campaigns, show opens and packages, experiential branding, key art and print and more.