Jasmine Peralta Email & Phone Number

New York, New York

New York City Metropolitan Area

• Learning how to incorporate marketing tools such as VLOOKUP and pivot tables on Excel. • Acquiring certifications in Google Ads, Google Analytics, Google Ads Apps, Bing Ads, and Snapchat Ads.• Enhancing my knowledge in SEO and other digital marketing techniques by participating in over 200+ hours of hands on training.

Harlem, New York

• Led promotion efforts during 2022’s Harlem Week for the New-York Historical Society and their exhibition, Black is Beautiful. • Piloted press coverage and secured cross-promotion with local churches and cultural organizations for Carnegie Hall’s 2021 virtual Juneteenth event.• Organized the participation of various institutions including Disney, the Metropolitan Opera, and The Moth for 2019’s Harlem Week. • Developed a six-month partnership plan for Alvin Ailey American Dance Theater by doing outreach with local black-owned businesses and cultural organizations in Harlem.

Remote

• Own the creation of blog output across Hero Conf (PPC Hero) and SearchLove sites including scheduling and co-ordination of contributions from Brainlabs staff and external contributors• Proofread and upload content submissions from all contributors and optimize for SEO, ensuring accuracy and consistency• Work with Head of Events and Events Marketing Coordinator to ensure that speakers at the events are represented on the sites and the events are being supported sufficiently• Work with the Biddable Lead and Editorial Lead to ensure that key content is being promoted through various channels including social and CRM• Track and report on the success of all blogging. Ensure all blog content is helping to grow our email database and ultimately drive ticket sales to our conferences

• Manage El Museo’s cross promotion projects, presence and metrics on various social media outlets including Facebook, Twitter, Instagram, and YouTube. Increased our audience net growth to 20.6% followers across all social platforms. • Provide media outreach regarding museum announcements; maintain and update press archives; facilitate press interviews. • Responsible for generating A/B tests and running ad campaigns for the museum’s public programs and exhibitions.• Drafting and scheduling content for El Museo’s weekly newsletter and social media reaching 40K+ subscribers• Provide administrative support to director of Marketing and Communications department.

New York, New York

• Formed part of the publicity team for HBO'S New York Latino Film Festival drafting press releases and pitching to various local and global media networks.• Coordinated interviews with the media and talent featured in the film festival including, José María Cabral, Lauren Vélez, and Farruko.• Produced a media campaign report with red carpet highlights, earned media registration and coverage.

Brooklyn, New York

• Reporting on local news in various neighborhoods in Brooklyn including, Flatbush, Mill Basin, Marine Park, and East New York. • Covering neighborhood concerns including sex trafficking, education, prostitution, and robbery. • Documenting police presence and ties to community through the attendance of community council meetings.

Brooklyn, New York

• Served as an on-air reporter for Brooklyn College’s radio station WBCR News.• Published various articles discussing on campus politics, sexual misconduct allegations, events, arts, and local news both in print and online. • Produced and edited on-air interviews to be uploaded onto our website for our online consumers.

Brooklyn, New York

• Formed part of a traveling oral history project about New Yorkers. This project has been exhibited in various institutions including The CUNY Graduate Center and The Lefferts House. • Produced a podcast, oral history and an article to be archived. • Pitched and created content for Instagram and Facebook.

Brooklyn, New York

• Served as a staff writer and editor for Brooklyn's College former print newspaper, The Kingsman.• Published various articles addressing troubles with campus infrastructure, NAACP events, and beneficial programs to help undeserved CUNY students.• Operated the sports section of the newspaper as the sports editor. On a weekly basis publishing recaps of CUNY sports including, soccer, tennis, basketball, softball, and volleyball.

Greater New York City Area

• Operated as a social media manager for the Duncan Tree Foundationwhich is a nonprofit organization that offers free spinal surgery for impoverished children from ages 7-18 in both Jamaica and the Philippines.• Drafted and created content, three days a week for Facebook, Instagram, and Twitter raising awareness on scoliosis by using various interactive methods with the audience.

Harlem, New York

• Worked alongside the PR and Communications department initiating and planning PR projects for brand awareness.• Oversaw all of the museum's social media accounts including, Facebook, Instagram, and Twitter creating engaging content. • Manged to increase engagement and follower count by 35%.

Bachelor Of Arts - Ba, Communication, Journalism, And Related Programs, Graduated

Activities and Societies: Dean's List Spring 2018 and Fall 2019 Intern for the Brooklyn College Listening Project3.6 GPA

Associate’S Degree, Liberal Arts/ Journalism Option, Graduated

Activities and Societies: ASAP Program Copy editor for, The Lit LaGuardia Community College's literary journal Volunteer for the Amazigh.