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As a leader with extensive experience in marketing and communication, I bring the right combination of vision, strategy, and creativity to lead successful campaigns that drive results. I have a proven track record of developing strong institutional partnerships and leading with strategic direction.Strengths include:Marketing StrategyTeam Leadership and DevelopmentMarket Research and AnalyticsWebsite DevelopmentCRM ManagementBrand ManagementContent MarketingProject Management
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Associate Director Of MarketingUniversity Of Wisconsin-Madison School Of Pharmacy Feb 2022 - Nov 2022Madison, Wisconsin, United States• Developed and executed marketing plans and digital experiences that generate awareness, increase consideration, capture and nurture leads, and build brand loyalty• Responsible for managing lead pipeline throughout the sales funnel and defining targeting strategy based on contact lifecycle stage • Led paid advertising strategy (Digital display, YouTube, PPC, Social, and retargeting) • Optimized paid media geographies and targeting that led to an increase in applications• Responsible for collaborating with marketing agency partners and internal stakeholders• Managed a $350,000 marketing budget -
Director Of Marketing And CommunicationsUw-Whitewater College Of Business And Economics Jul 2016 - Feb 2022Whitewater, Wi• Led marketing strategies to capture leads and increase applications• Defined and implemented an omnichannel marketing strategy to align paid media, website, SEO, social media, CRM, email campaigns, and published content• Managed a full-time marketing specialist and two part-time employees while overseeing all external communication and social media channels• Created paid advertising campaigns (digital, print, outdoor, television, and radio) • Optimized internal processes to create efficiencies in college and university recruitment• Managed a $1.5 million marketing budget -
Art Director, University Marketing And CommunicationsUniversity Of Wisconsin-Whitewater Jan 2015 - Jul 2016Whitewater, Wi• Developed and delivered external advertising campaigns across various channels• Created paid media strategy and implementation plans for university recruitment• Responsible for production and delivery of university marketing materials• Managed creative teams during the production of print and digital content• Generated reports on university website performance and social media engagement• Collaborated with university internal stakeholders to develop social media strategies -
Media Specialist, University Marketing And CommunicationsUniversity Of Wisconsin-Whitewater Feb 2006 - Jan 2015• Responsible for the design of alumni magazine (80,000 distribution)• Led social media advertising campaigns targeting prospective students• Involved in the concept and production of internal and external marketing materials• Responsible for updating the university website using content management software• Developed university social media platforms and monitoring tools
Jason Jasinski Skills
Jason Jasinski Education Details
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Graphic Design
Frequently Asked Questions about Jason Jasinski
What is Jason Jasinski's role at the current company?
Jason Jasinski's current role is Strategic Marketing Leader.
What is Jason Jasinski's email address?
Jason Jasinski's email address is ja****@****uww.edu
What is Jason Jasinski's direct phone number?
Jason Jasinski's direct phone number is (262) 472*****
What schools did Jason Jasinski attend?
Jason Jasinski attended University Of Wisconsin-Whitewater.
What skills is Jason Jasinski known for?
Jason Jasinski has skills like Adobe Creative Suite, Branding And Identity, Social Media Marketing, Google Analytics, Customer Service, Public Speaking, Customer Engagement, Website Content Management, Team Management.
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2gmail.com, prudential.com
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Jason Jasinski
United States -
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Jason Jasinski
Pacifica, Ca4pacbell.net, gmail.com, ea.com, ea.com1 +1 650-XXXXXXXX
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