Jaslyn Michael Email & Phone Number

Durban Area, South Africa

As a Market Intelligence Specialist, I've developed expertise in conducting thorough market analysis and competitive intelligence research within the radio broadcasting sector. Through vigilant monitoring of competitor activities and advertising campaigns, I've gained valuable insights into audience preferences and industry trends. By utilizing audience research tools and surveys, I've collected and analyzed data on listener demographics, behaviors, and preferences to guide strategic decision-making. Additionally, my proficiency in evaluating advertising campaign performance through data analysis has enabled me to offer actionable insights to stakeholders, aiding in the creation of data-driven strategies aimed at boosting audience engagement and maximizing advertising revenue. With a sharp attention to detail and the ability to present complex market data clearly, I've effectively communicated strategic insights to senior management and external partners. Remaining abreast of industry developments and emerging trends, I'm dedicated to driving innovation and success in the ever-evolving field of market intelligence.

• Actively monitor competitor activity and gather market intelligence in order to optimize revenue generation• Compile and create accurate presentation.• Receive, understand, analyse and make industry research available to relevant staff • Assist CTS by identifying opportunities in market share reports and competitive analysis • Track and provide updates on all CPP deals• Monitor, track and analyse competitor activity.• Identify new sales and creative opportunities to maximize revenue • Identify ways in which to retain existing business.• Work closely with the Marketing Services Manager and other Senior Managers within the department in the marketing and sales side• • Attend all external meetings such as SAARF, Telmar, AC Nielsen, etc.• Provide rate setting committee with relevant programming including market and competitive analysis on a monthly basis

Hyde Park

• Receive orders. Check rates, programme changes and verify inventory• Key into Broadcast Master. Print & verify contracts. Receive returned signed contracts and record on Broadcast Master• Verify and key flighting codes into Broadcast Master • Request material and deliver to Cape Town office• Verify placement of spots, flighting codes and tape numbers on the logs• Liaise with ad agencies on all levels • Liaise with production houses for material• Prepare proposals when necessary and liaise with and provide support to sales executives• Liaise with the Programming & Scheduling Administration department in Cape Town• Resolve billing queries• Ad-hoc reports

Tv/Film cast and extra's co ordinatorVicks TvcStrike Back2 Tv series(HBO)Nikon TvcSAMSUNG TVC

Signing up advertisers for publishmentWorking as a media liasion at eventsSeeking new Advertisers and potential sponsors for publication

Bachelor Of Art In Motion Picture Medium, Television Production.Producing,Charcter Generating

Activities and Societies: Filmt And television elevision Production Art Directing Vision Mixing Charcter Generating Producing Organised.

Education record

Digital Marketing