Jasmine Koh Email & Phone Number

Singapore

Singapore

Singapore

Singapore

Singapore

Singapore

Building the Viu brand in Singapore via social media, in particular the Facebook page which garnered over 150k followers and of which contributes over 10% of the traffic to Viu. I also crafted and executed the social strategy for our first original series, which reached over 500k eyeballs. Other responsibilities involve production, execution of interviews and selection of potential content for the platform. Viu is a leading pan-regional over-the-top (OTT) video streaming service… Show more Building the Viu brand in Singapore via social media, in particular the Facebook page which garnered over 150k followers and of which contributes over 10% of the traffic to Viu. I also crafted and executed the social strategy for our first original series, which reached over 500k eyeballs. Other responsibilities involve production, execution of interviews and selection of potential content for the platform. Viu is a leading pan-regional over-the-top (OTT) video streaming service operated by PCCW Media Group. It is available in 15 markets including Hong Kong, Singapore, Malaysia, India, Indonesia, the Philippines, Thailand and Middle East countries of Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia and the UAE. Show less

My main responsibility was to launch Chinese content on Viki, and grow the audience share mainly in the Americas, Europe, Philippines and Indonesia. In its first year of launch, Chinese content contributed over 30% of the total video views. It was done so through community outreach, social media marketing and cross-promotional marketing efforts. I also spearheaded a variety program co-production with one of Taiwan’s leading content providers, spanning scriptwriting, casting as well as… Show more My main responsibility was to launch Chinese content on Viki, and grow the audience share mainly in the Americas, Europe, Philippines and Indonesia. In its first year of launch, Chinese content contributed over 30% of the total video views. It was done so through community outreach, social media marketing and cross-promotional marketing efforts. I also spearheaded a variety program co-production with one of Taiwan’s leading content providers, spanning scriptwriting, casting as well as producing. Other responsibilities included being selection of content for the platform, upkeep of editorial content on the blog, creation of performance decks for big Korean labels like SM Entertainment, JYP Entertainment, as well as Taiwan broadcasters like GTV. Rakuten Viki is a premier destination for multicultural entertainment, where millions of viewers watch and engage with their favorite TV shows, movies, and Viki Originals – translated into 200+ languages by a community of avid fans spanning over 40 million fans. Show less

Main job responsibilities included coordination with production houses on deliverables, coordination with programmers on program schedule and pitch deck creation for MDA and sales teams.

Bachelor, Communication And Media Studies

Degree, Mass Communication/Media Studies