Jasmin Tay Email & Phone Number

Singapore

Singapore

Singapore

• Oversee the overall administration, operations and management of the 3-member Postgraduate Student Services with close to 400 postgraduate students. • Oversee the administrative, operational and logistical support for events and activities organised by Postgraduate Student Services, easing students into the new environment and providing a conducing learning environment. • Provide excellent student services by attending, responding and managing student enquiries and requests. • Work closely with Heads of School and Academic Affairs in resolving students’ issues and academic matters respectively. • Work collaboratively with five University Partners in resolving administrative and operational issues. • Oversee the smooth scheduling of timetables for all postgraduate programmes. • In charge of the invitation, coordination with VIPs and other logistical support in the University of Bradford Graduation Ceremony, attended by 800 students and guests on 19 November 2016. • Appointed as the Assistant Event Manager of a University’s 2017 Graduation Ceremony. • Involved in Special Projects, which in divestment projects.

Singapore

• Conceptualise, plan and manage corporate projects, CSR initiatives and arts-related programs. • Major projects managed include holistic marketing campaign for Botanical Garden’s UNESCO bid (commemorative book publication, press release, and gala fundraising dinner), nation-wide Singapore Young Photographer Award ‘14, corporate publications, and art exhibitions.• Prepare media materials like press releases, speeches, publicity materials, and newsletters.• Conduct research and monitor media coverage pertaining to relevant project subjects.• Prepare presentation materials for senior management and support internal SQC and ISO committees.• Responsible for the budgeting, operations, and maintenance of a private art gallery.

▪ Co-Founded two online new ventures in education consultancy and food portal.▪ Operationalised online website & interface, (content, work flow & payment) for both ventures in 3 months.▪ Responsible for marketing campaigns & successful application of Google Adsense for advertising revenue.▪ Proceduralized both ventures for continual revenue generation with minimum maintenance.

Singapore

• Led as Project Director and webmaster for the revamped website, research.smu.edu.sg, and made significant improvements in navigation, aesthetics and search engine optimisation. • Responsible for the office’s communication and outreach activities to internal stakeholders of over 200.• Planned and organised the department’s outreach activities including the Research Excellence Awards, and Analytics for Business, Consumer and Social Insights workshop of 100 participants and $60K budget. • Published monthly newsletter distributed to the entire SMU community.

Singapore

• Responsible for overall marketing communications of education programs & public relation activities.• In charge of above- & below-the-line marketing for Professional Development and International programmes, including successful media pitching (print, radio, and TV) worth S$400,000.• Led as Project Manager, in collaboration with WDA, to organize DRIVE productivity conferences of over 250 participants; prominent invited speakers include were Steve Wozniak & Professor Yossi Sheffi (MIT).• Project director and webmaster for the revamped website – www.ntuclearninghub.com.

Singapore

• Responsible for overall marketing communications of Novena Medical Center (NMC) and FEO properties under lease, formulated above- & below-the-line marketing strategies, & managed creative agencies. • Worked closely with department head to formulate the overall NMC’s marketing strategies ($2M budget).• Published monthly marketing update circular distributed to over 50 clinics operating at NMC.• Webmaster for update and maintenance of NMC website.• Initiated & improved business process efficiency with by introducing an electronic procurement system.

Singapore

• Set up and managed a 3-member public relations unit, and led a 7-member administration unit.• Served as department’s internal auditor for ISO 9001:2000 standards.• Managed the overall marketing communications of the department and spearheaded communication tools such as the “Onsite @ OED” – a university-wide publication with circulation of over 30,000 readers.• Collaborated with other university departments on major university-level events. • Received commendations from foreign dignities and guest-of-honour for excellence in event management.

Master Of Liberal Arts In Management, Management

Part time study & spent over two semesters on campus as well as a 4-month internship at Khoo Teck Puat Hospital as specialist writer.

Master Of Mass Communication

Bachelor Of Science In Business, Business