Jason Clark Email & Phone Number

· Performs daily account management for pay per click accounts on Google Ads and Bing for a variety of clients.· Assists in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.· Manages and maintains updates for large keyword lists.· Provides creative copy suggestions.· Assists in the management of Display network placement lists on Google Ads and through other contextual advertising platforms.· Provides recommendations and executes strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.· Supports the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.· Generates weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.· Keeps pace with search engine and PPC industry trends and developments.· Monitors and administers web analytics dashboards, reports and key reporting tools, and identifies key areas of importance in accordance client goals.· Monitors and evaluates search results and search performance across the major search channels.· Communicates with team and management on project development, timelines, and results.· Works closely with the other team members to meet client goals.

Washington, Pa

• Sort, carry, and deliver mail and parcels to homes and businesses, 50+ hours/week. • Answer customer questions, obtain signatures on certified mail, walk 13+ miles/day.• Collect outgoing mail and parcels along delivery route when necessary.

Lancaster, Pennsylvania Area

• Audited and revamped existing paid search accounts, namely in Google Ads and Microsoft Ads – Search, Display, and Shopping.• Created new paid search accounts, tracked KPIs, generated monthly reports, conducted ongoing data-driven optimization, communicated with clients.

Canonsburg, Pa

• Maintain turf and property grounds

Pittsburgh, Pa

• Generated reports to measure search visibility and marketing campaign success. • Led efforts in Search Engine Optimization for both on-page and off-page SEO. • Managed email marketing campaigns and segmented audiences. • Generated and tested website coupons. • Created, managed, and optimized paid search, display, retargeting, social, and CSE campaigns.

Morgantown, Wv

• Booked, proofread, and approved newspaper ads. Performed various administrative tasks.• Answered telephone, assisted advertisers and customers.

Morgantown, Wv

• Maintained turf and property grounds

Greater Pittsburgh Area

• Improved digital advertising campaigns on Search and Display networks, including: conversion rates, landing pages, ads, keywords, bids, and budget management.• Automated, analyzed, and improved reporting for key performance indicators.• Managed paid search advertising accounts on AdWords and Bing Ads.• Reported performance and identified opportunities for improvement.• Optimized product feeds for Google Shopping.• Set up Google Analytics and Tag Manager.

Greater Pittsburgh Area

• Develop, optimize, and manage digital advertising campaigns across multiple platforms, including: AdWords, Bing Ads, AdRoll, Twitter, Facebook, and Linkedin.• Develop, optimize, and manage Comparison Shopping Engine (CSE) advertising campaigns across multiple platforms, including: Google Shopping, Shopzilla, Nextag, Pricegrabber, Become, Pronto, Amazon, and Alibaba.• Product feed management and optimization.• Keyword development, search query analysis, bid and budget management.• Short ad copy writing for banner and text ads.• Google Analytics reporting; providing progress reports in a client-facing role.• Ad placement targeting based on demographics, interests, site topics, and past user behavior (retargeting).• Collaborate with marketing teams, web developers, and graphic artists to achieve common goals.• Present and speak at public workshop training events.• Blog writing and social media content management.

Antwerpen Wilrijk, Vlaanderen, Belgium

Wheeling, Wv

Devise paid search engine marketing plans to meet client goals and budgets. Develop, implement, and manage paid search (PPC) accounts for multiple clients. Analyze, report, strategize, and implement changes based on paid search performance. Stay current with PPC best practices, and optimize accounts for both the Google (AdWords) and Microsoft (AdCenter) advertising networks.

Canonsburg, Pa

Oversight of all activities in the research department. Job duties included: market research, technical writing, ad copywriting, and proofreading. Initially hired as a staff researcher/technical writer.