PURE Image Company is your premier Fine Art Photography print provider for the home or office. PURE Image Company was founded in 2016 by Southern California based Landscape and Travel Photographer, Jason Dodd. www.pureimagecompany.com

Work with EVP Marketing to streamline daily Production, Creative and Operational workflows, Staffing and Org chart proposals, Budget and Finance review and forecasting. Strategize the launch of a new creative workflow management system to help optimize efficiencies and departmental communication. On-Air Promo load research, evaluation and recommendations.

Lead executive in charge of Post Production Operations, FOX Sports Marketing Strategy & PromoPlanning priorities and implementation across FOX, FOX Sports 1, FOX Sports 2 and SPEED Int’l.Responsibilities included commissioning, trafficking, scheduling, program formats, cross channelsynergy, reporting and ratings integration. Successful launch of FOX Sports 1 and FOX Sports 2 into 90M+ and 55M+ homes respectively following a huge Marketing initiative that included anunprecedented on-air cross channel promotional push across Newscorp’s cable Nets, a regionally targeted off-air media buy, plus print and radio. Head of all Post Production Operations for FOX SportsMarketing included bay support, DAM and PAM integration, migration from tape to tapeless workflowand shared storage solutions. Facilities included Flame, Smoke, Mac, Protools, Avid and Final Cut bays stationed both in LA and a satellite studio in Charlotte, NC. Managed overall Marketing budgets for FOX Sports (Broadcast) and FOX Sports 1&2 (Cable) that included long range planning, quarterly forecasting & accruals, plus capital expense plans and justifications.

Managed On-Air Marketing campaigns for the Super Bowl, World Series, Olympics, MLB All-Star Game, Daytona 500, College Football, UFC, the UEFA Champions League Final, Barclays Premier League, Nascar, MLB and the NFL. Executive Producer in charge of leading the FOX Sports Marketing team from strategy to concept, design, pitches, budget, development, scripting, live action shoots, scoring, planning, post production, licensing and all the way through implementation on air. Work transcended from Marketing to Strategy & Planning, Programming, Research, Scheduling, Ad Sales, Affiliate Sales and into In-Game Presentation with an eye towards promotional synergy. FOX Sports Marketing Group is FOX Sports, FOX Sports 1, FOX Sports 2, FOX Soccer Plus, Big Ten Network, FOX Deportes and the FSN Regional Networks.

Part of all pre-launch branding strategy, planning, development and brainstorming that helped mold the Tennis Channel brand. Launched the Networks first on-air promotional campaign that included seamlessly tying together TC’s Network ID’s, topical promos, short form programming, bumpers, interstitials, instructionals and PSA’s. Prioritized and implemented all operational needs including in-house and out-of-house design and development, shoots, beta stage testing, set up of edit bays, budgeting short and long term needs and solving all IT software and hardware requirements. Directed all On Air Promo staff responsibilities including concept to development, graphics, writing, production and sweetening. Implemented 24/7 promotional wheel and Network Branding strategies via Marketing, Ad Sales, Affiliate Sales, VOD and Online initiatives.

Developed “1999/2000 On Air Promotion Plan”, oversaw all On Air Promo staff responsibilities that included Online, Marketing, Affiliate Sales, Ad Sales, Promotions and all outside vendor production. Directed 2000 Network Graphics Package redesign, Branding/Image campaigns and topical production. Headed the creation of SCREEN TV