The Sales Enablement Society was started when 16 leaders from marketing and sales backgrounds met in Tysons Corner, VA (Washington DC Area) in February of 2016. The group has evolved into a volunteer organization dedicated to promoting and elevating sales enablement as a strategic function. We are defining, debating, and taking firm positions about the sales enablement function in order to establish standards for our rapidly emerging profession. In November, "The Society" will be expanding nationally and we need help. We are seeking people to run local chapters of our group; more leaders to join our ranks, and sponsors to help fund our growth and help us disseminate our positions and tools. Please reach out to me or visit our website www.sesociety.org to find out how you can get involved.

As Vice President, Thought Leadership and Sales Enablement Practices with IDC’s corporate headquarters in Boston, Jason is a global architect of custom thought leadership and integrated marketing programs covering all leading and most recent technology trends. Recent engagements include development of primary research programs to drive global thought leadership programs on cloud, big data and consumerization of IT trends. His current responsibility is to design, execute and supervise go-to-market programs for a variety of key IDC clients in the software, hardware and telecom industries. He also designs and manages custom consulting engagements at IDC’s Executive Advisory practice providing support to IDC clients in the CMO, and CSO offices.His first 7 years at IDC, he worked as a Director in the global software consulting group and as a Consulting Manager for IDC Latin America. He designed and managed programs to assist vendors in solving problems related to market entry, market expansion, partnering, market awareness, and competitor & customer understanding/analysis.His current role draws upon over 18 years of north american and international market research and consulting engagements, including 6 years of experience living and working in Latin America.Prior to joining IDC, his professional experiences include positions as Managing Director of IT Marketing Services, S.A. in Costa Rica, an Associate of Branham Group Inc., a go-to-market consulting firm in Ottawa, Canada, and a Project Director for an international aid project run out of Costa Rica by Marbek Resource Consultants. He is fluent in English, Spanish and French, and holds an Honors Bachelor of Business Administration Degree from Wilfrid Laurier University in Waterloo, Ontario. Other academic experience includes a Diploma in Advanced Spanish Studies, from the Centro Panamericano de Idiomas in Costa Rica.