After retiring from a 12 year pro hockey career in the NHL, Jason Doig was immediately inspired to take his passion for investment and entrepreneurship coupled with a deep seated drive to help the planet out into the business world. In 2007, he founded Treevestor's Inc, to create a new form of diversified, asset backed investment platform to help curb the ongoing threat of deforestation in developing countries. In 2011, seeing the state of the health insurance market in the US, Jason founded Jason Doig & Associates LLC, a California based insurance brokerage aimed at providing solutions via a scaled B2B distribution system. In 2014, after experiencing series of awakening initiations within the shamanic and psychedelic realms including Burningman, Jason completely shifted his focus leaving everything he thought he knew behind. After making a commitment to himself that he would never again do anything for money that he wouldn't do for free, he joined the renowned Lucent Dossier Experience as Business Advisor and eventually became Producer & CEO. At Burningman 2019, Jason Co Founded, the Human Initiation Experience which launched Imaginal, a first of its kind "Transformance" merging extraordinary performance art with ancient ritual transformative magic that took place in a giant 111ft pyramid. Most recently, Jason Co Founded the Chrysalis, an emergent experiential fund based metamorphic ecosystem design template aimed at transfiguring not only how we do business but the reason why we do business.