Jason Troiden Email & Phone Number

Eden Prairie, Minnesota, United States

• In my current position, my responsibilities include, but are not limited to:
• creating, pitching and implementing multi-faceted marketing campaigns
• crafting copy for websites, emails, print pieces, videos, social media and more
• reviewing, editing and providing feeback to freelance writers

Minneapolis, MN

• As the Creative Lead for the Copywriting side of marketing, my duties were varied and included:
• writing and producing dozens of explainer videos resulting in thousands of impressions.
• creating and presenting guidelines for the re-brand of Deluxe Corporation as well as branding for the platform business, Deluxe+.
• creating a voice for payment solutions (eChecks) which has resulted in 30.3% of total yearly revenue.
• taking a low-profit product (tax forms) and building a campaign that boosted revenue by 40%.
• overseeing creative copy for on-site, email-based and online advertising strategies as well as print, blogs and video.

Richfield, MN

• As a Senior Copywriter with Best Buy, my responsibilities included conception of ideas and writing copy for all areas of advertising including television, radio, print, online, in-store video and more. In that time, I:
• prepared high-quality written copy by carefully creating, proofreading and editing work.
• communicated and clearly pitched ideas to clients for different types of projects.
• maximized usefulness of available copy space with strategic word selection and detail choice.
• targeted sales messages to specific consumers, varying tone and language use.
• led a “Quick Turn” team of writers and designers assigned to jobs due in 3 days or less.

Minnetonka, MN

• As the Senior Broadcast Writer at Musicland, my duties were to concept, write, produce and direct all radio, in-store airplay, video and television projects. I also:
• completed work to project specifications in accordance with brand guidelines.
• managed creative process and daily workflow using productive planning, self-motivation and prioritization.
• coordinated timelines, resource requirements and budgets for copy writing projects.
• assessed adherence with specifications, legal requirements and standards for content, format and style.
• boosted broadcast presence and engagement with creative radio, in-store airplay, television and video scripts.

Isla, MN

Assumed all duties required to put out a 10,000 circulation, weekly newspaper including reporter for all sections of the paper (news, sports, features), photographer, darkroom tech and layout/production artist.