- Served as a trusted advisor for international clients, delivering strategic counsel to identify growth opportunities and facilitate customer retention.- Led multi-million dollar advertising campaigns across multiple channels, securing 2B+ US media impressions in 12 months, positioning the client in the top three of their category in the US.- Managed strategic e-commerce partnerships and led data-driven campaigns, significantly boosting the wine category's sales twofold.-… Show more - Served as a trusted advisor for international clients, delivering strategic counsel to identify growth opportunities and facilitate customer retention.- Led multi-million dollar advertising campaigns across multiple channels, securing 2B+ US media impressions in 12 months, positioning the client in the top three of their category in the US.- Managed strategic e-commerce partnerships and led data-driven campaigns, significantly boosting the wine category's sales twofold.- Orchestrated trade trips, resulting in 4x ROI through strategic meetings and influential industry networking.- Developed comprehensive campaign performance reports, conducted market research, and played a pivotal role in client proposal development and business expansion. Show less

- Led email marketing and automation initiatives, crafting customer nurturing strategies, newsletters, and promotions that surpassed industry benchmarks with a 2.5x increase in open rates.- Orchestrated high-impact influencer campaigns with diverse profiles, significantly boosting brand impressions and global market reach.

- Led end-to-end multichannel advertising campaigns, utilizing data from over 100 stores to significantly enhance app and website revenue.- Led cross-functional teams in crafting a compelling brand identity, enhancing online presence and customer engagement.- Conducted comprehensive market and competitor analyses to inform and optimize digital marketing strategies.

- Implemented comprehensive data analytics to measure campaign effectiveness across diverse international markets, contributing to strategic marketing decisions and client satisfaction in the fashion industry.