Jaylan Brown Email & Phone Number

Nashville, Tennessee, United States

Nashville, Tennessee, United States

Chicago, Illinois, United States

Byram, Mississippi, United States

Effectively contribute to the operational productivity, digital marketing and client relations goals of the boutique event planning agency by leading the development and evaluation of digital strategies with an emphasis on storytelling to optimize visibility.• Proactively enhance the client experience by implementing a client-focused approach to the discovery process; proactively analyze client data prior to appointments to provide value-generating ideas based on budget, event data and event type.• Optimized brand awareness by championing a humanized approach to content creation and branding that includes client photos, staff recognition, partnership highlights and a data-driven hashtag strategy, which significantly improved engagement.• Independently create a variety of social media content, including graphics, videos, reels, carousels, and story posts; developed a comprehensive social media plan in 2021 that includes short and long-term measurable goals aligned with the brand image.• Prioritized the productivity of the content design and approval process by redesigning the shared content calendar to spearhead cross-collaboration efforts and decreased the amount of time needed to draft, plan and share social media posts

Birmingham, Alabama, United States

Successfully support the consumer marketing goals of the national retail chain by contributing to the development and evaluation of digital marketing strategies via email, text, and push notifications to improve sales, visibility and brand awareness.• Cross functionally collaborate with the internal stakeholders, including the marketing department to identify and establish marketing priorities with a focus on target audience research and competitor analysis to deliver data-driven actionable insights.• Independently draft the content and copy for an average of 7 email blast and 2 to 4 text messages/push notifications per week;proactively leverage tools such as Zeta, Movable Ink, Canva, and Monday to prioritize the productivity of the design process.• Proactively analyze business data, including trending items, upcoming sales, clearance deals, top sellers based on category tooptimize the effectiveness of the digital marketing strategies while maintaining creative control in terms of wording/format.• Strategically participate in outcome-aligned communication with the Senior Digital Marketing Manager and the Email Specialist to approve digital marketing strategies while analyzing performance metrics (click through rate, open rate, engagement, etc).

Montgomery, Alabama, United States

Strategically served as the student-body elected Executive Vice President of the SGA after executing an innovative campaign based on prioritizing the student experience by authoring and proposing legislative changes to optimize student engagement.• Enhanced SGA visibility on campus by championing a grassroots approach to communication with the student body; managedSGA deliverables and reports to include, the SGA calendar, event recaps, fundraising reports, senate files and legislation.• Authored and defended a successful senate bill to establish a gender-neutral restroom on campus after researching and analyzing trends in the student experience, which promoted inclusivity and boosted campus-wide morale post-pandemic.• Leveraged social media to better connect with the student body and school administration; collaborated with GraphicDesigners and Videographers to capture content and craft key messaging to promote SGA activities, programs and events.

Montgomery, Alabama, United States

Organized and facilitated with game-day operations• Interacted with fans to ensure the best game day experience• Managed ticket sales of at least 5,000 to increase fan engagement during football games• Organized and distributed necessary materials, uniforms, and schedules before team members arrived for game day• Completed inventory counts at the end of each game to cut costs on replacing any missing items