Jay Mody Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

- Spearheading the management and optimization of programmatic advertising campaigns to consistently surpass performance objectives through strategic data analysis and proactive adjustments.- Conducting comprehensive campaign data analysis to discern trends, extract actionable insights, and capitalize on optimization opportunities across diverse digital.

Toronto, Ontario, Canada

- Mastered biddable paid media, starting with paid search and expanding to include paid social and display advertising.- Produced weekly and monthly reports encompassing all paid media channels and performance metrics.- Collaborated effectively, coordinating and communicating with both internal teams and external partners.- Provided continuous analysis and.

Toronto, Ontario, Canada

• Successfully launched & managed multiple programmatic campaigns with budgets averaging at $400,000/campaign for assigned clients.
• Built analytical weekly & post-campaign reports for the client.
• Built & maintained dashboards for the Account Management Team & the Client Team on Datorama.
• Used different kinds of media buying such as Programmatic Guaranteed, Private Marketplace, Preferred Deals, Real-Time Bidding, etc.

Toronto, Ontario, Canada

• Served customers by helping them choose the right products
• Drove sales through engagement of customers, suggestive selling, and sharing product knowledge
• Responded to customers’ queries by providing best suited solutions
• Documented sales by creating or updating customer profile records
• Assisted with inventory, including receiving and stocking merchandise
• Kept the sales floor organized and clean

Mumbai, Maharashtra, India

• Served a diverse set of clients based in North America & Australia conducting business in fields like subscription-based art kits, parenting games, consumer electronics, digital courses, etc
• Successfully managed monthly budgets of $5,000 to $150,000 for Paid Social Campaigns
• Successfully scaled up a DTC consumer electronics e-commerce store from $1000/month in spends to $25,000/month with an average ROAS of 4x
• Managed to add-in sales of about $500,000 for a subscription art box client during their BFCM special sale
• Learnt in-depth about scaling & optimizing campaigns with the help of bidding strategies, building thousands of custom & lookalike audiences, and creative decisions

Mumbai

• Developed engaging, creative content for regularly scheduled poststo promote brand-focused messages
• Co-ordinated with brand management and account management on a regular basis to understand client requirements
• Brainstormed Social Media strategies with the team for variousclients
• Built weekly/monthly performance reports for the assignedbrands
• Ran Paid Media Campaigns for a broad variety of brands
• Planned Influencer Marketing strategies for clients

Mumbai

• Assisted the Social Media team in developing engaging, creativecontent for regularly scheduled posts
• Handled ORM and Social listening activities for the assigned brands
• Scheduled regular Social Media postings for the assigned brands
• Developed and managed Influencer Marketing Campaigns
• Built monthly performance reports for the assigned brands

Mumbai, Maharashtra, India

• Brainstormed fresh ideas for creating awareness about thecompany and the product
• Generated leads, made cold calls and presented the product to them
• Set up meetings with prospective customers
• Followed up with prospective buyers
• Met weekly target in sales
• Carried out a successful event planning task along with colleagues

Postgraduate Certificate, Marketing/Marketing Management, General, 3.7

Postgraduate Certificate, International Business Management, 3.8

Skills Learnt: • Microsoft Office Suite • MailChimp • Business Strategy for product export • Problem-solving • Presentation skills •.

Bachelor Of Business Administration (Bba), Information Technology

Activities and Societies: • Organized the 'Annual Alumni Meet 2018' along with a competent team of colleagues • Developed a Quizzing.

Business/Commerce, General

Concepts Learnt: • Accounting • Organisational Commerce • Economics