Jayna Fey Email & Phone Number

Philadelphia, Pa, Us

Philadelphia, Pennsylvania, United States

Philadelphia, Pa

Philadelphia, Pa

- Lead, define, and delegate organizational change management initiatives- Evolve team structures; create, and redefine roles in service of organizational scalability- Monitor the agency landscape, competition, and industry trends. Leverage insights to identify market opportunities, assess potential scenarios, and make strategic recommendations.- Implement, train, monitor, and refine new systems- Build organizational data set and track KPIs across sales, marketing, delivery, and client satisfaction

Philadelphia, Pa

- Manage Client Services department of ~8 PMs, AMs, and Account Coordinator direct reports varying from entry-level to senior- Lead central oversight of project assignments, resourcing, and allocations across all company projects and departments (representing $4-5M project revenue); proactively flag additional resourcing and hiring needs- Supervise key accounts and engagements, lead project and account management strategy, and contribute to new business pitches and scoping in collaboration with sales - Lead hiring for client services and delivery teams, interview candidates, and make hiring decisions. Oversee or contribute to other departmental role descriptions & hiring requirements.- Conduct bimonthly 1:1s, 6 mo and annual reviews, and provide professional development opportunities and growth paths for Client Services Team and beyond.- Define budget and reporting structures for client engagements; implement project and account financial performance dashboards and reporting framework to forecast project profit margins on a monthly basis, show holistic profitability of accounts in addition to service line segmentation

Philadelphia, Pennsylvania, United States

- Guide project assignments across teams (client services, strategy, creative, development)- Lead holistic resourcing & allocations across projects- Engineer detailed, flexible project plans from SOWs to hand off to individual PMs; lead client relationship project strategy with PMs for keystone projects/clients- Consult on new pitches, proposals, and SOWs with Business Development Team

Philadelphia, Pennsylvania, United States

- Translate SOWs into actionable, cogent project plans and requirements- Communicate project progress internally and externally; identify whether project is adhering to plan or at risk of timeline, scope, or hours creep- Lead sprint planning and project stand-ups with technical, strategic, and creative practitioners- Monitor, control: hourly budget, sprint velocity of projects; varying cost rates of team members (internal or contractors) to ensure healthy project margins- Ensure quality of work of UX and audience research; strategic recommendations; analytical reports; web design; development-heavy implementation fixed fee projects; with budgets from $50k to $500k+.- Identify the need for and manage estimate creation to fulfill project plans

Philadelphia, Pennsylvania, United States

Empowering women, trans, and non-binary folks to take their next step - personally and professionally. She Steps Up creates community, resources, content, and local support by hosting online and in-person events that focus on self-advocacy at work, self-growth, and more. Where we're not experts, we'll lift up others who are and help foster connections within our community so you can take your next step.

Greater Philadelphia Area

- Create, implement, and iterate scalable scoping/business development/project management practices to lessen friction, better assess risk, and increase accountability to project strategy, goals, and budget within client & internal teams- Implemented new annual client retainer services, planning, and management process, including rescoping and rewriting all core client retainer contracts up to $300k/year- Built and lead Brand & Marketing Audit process, created supporting sales collateral, and successfully pitched to land new contracts and revenue

Philadelphia, Pennsylvania

- Create and optimize workflows for in-house and contract teams, including project structure, tech stack, role definition, scoping and business development processes, client management best practices, etc- Engage company founders, leadership, and teams in psychological safety framework education, coach leadership in management best practices, encourage and facilitate emotional awareness- Strategic consulting to set goals and prioritize, plan, scope, and execute digital projects within/while building flexible and replicable process- Lead presentations, project strategy, and act as Producer on a range of projects from brand identity, web design and development, social media campaigns and management, content strategy and execution

Greater Philadelphia Area

- Provide strategic account management as the point of contact for client teams and strategic project planning and goal setting.- Manage and collaborate with freelance strategists, designers, and developers to create beautiful and engaging social media content, video content, website, and ad experiences.- Leading strategic alignment, branding, and design direction workshops with project and client teams; present and position ad, brand, and website concepts to client executive leadership teams.- Collaborate directly with the founder on new business outreach, client pitches, project scoping, and contract creation.

Greater Philadelphia Area

- Manage clients, forecast and resource internal teams, freelancers, and third party vendors, on print, art installation, digital marketing, web design, WordPress development, and application projects ranging from $15k for initial discovery to $150k+ for full execution- Build, document, and communicate timeline, scope, and change orders within an agile-hybrid process. Assess project risks, common pitfalls, create mitigation plans- Implement, maintain, and evolve processes to increase collaboration, transparency and actionability of project scope and timeline**Position ended due to multiple layoffs across teams**

Greater Philadelphia Area

- Act as the central point of contact for the client and all team members; build, document and manage timeline and scope of project- Create and document client website and marketing goals; lead and execute art direction and content strategy- Strategically build and manage teams of freelance designers, WordPress developers, and copywriters; lead teams to keep content and execution strategy-aligned- Train new Project Managers in Compass proprietary process and software- Consult sales team on the initial scoping process to ensure minimal loss of information when handing off to the project management department; occasionally act as sales team member (fielding customer calls, creating new scope, closing leads) to support sales team capacity & revenues Accomplishments:・Maintained a Net Promotor Score average of 9 across all projects with no detractor scores (each client completed an exit survey at project completion)・Built and lead internal brand audit of the Compass brand to support marketing efforts

Greater Philadelphia Area

- Create actionable marketing/social media programs, content guidelines, and SEO best practices catered to small businesses and independent professionals' needs- Plan, communicate project timelines & key dates; keep clients, team members and relevant parties across departments and/or organizations on target- Utilize industry and secondary consumer research to strategize and execute creation of needed brand assets and content with clients or third party vendors

Greater Philadelphia Area

Create illustration and graphic design assets for web, print, and apparel.

Greater Philadelphia Area

- Design print materials to circulate in participating restaurants and for general promotional purposes- Initial website build; infrastructure for participants to submit events; act as liaison to participants for events needs- Coordinate with PWW Founders & Board Members to pivot focus & develop systems as PWW grows and evolves- Train PWW staff of web/events platform, support & troubleshooting for PWW staff & participants

Philadelphia, Pa

- Analyze P&L statements to identify revenue driving initiatives in tandem with cost-honing practices at store level; oversee junior management staff in execution- Manage staff and scheduling of 20 associates, 4 junior managers; interview candidates and direct 30-day, 6 month & annual reviews- Control facilities, inventory, and digitally monitored tap system with 40lines; reconcile salesand product use; investigate and troubleshoot growing product costs and discrepancies- Lead weekly training for store-level staff; reinforcement of service standards, introduction to new products, test staff on product knowledge

Philadelphia, Pa

- Research, create, and document content guidelines of emerging social channels for lifestyle, food and beverage, entertainment and music clients- Manage contact and press outlet database; research new media outlets and contacts as potential assets- Identify influencers and online channels for optimal client placement and exposure- Manage and create website content for client base

Philadelphia, Pa

・Create low cost, high impact grass roots marketing campaigns to create new customers and increase sales revenue・Estimate materials and labor costs for incoming work to achieve consistent and growing profit margins・Consult business owner in costing product lines; research and cost estimate new production methods, research competitor prices and LOBs・ Manage inventory levels; create organization protocols for shipping and materials use

Bachelor Of Business Administration (Bba), Entrepreneurship & Innovation Management | Marketing Minor

The Entrepreneurship Program integrates the knowledge and experiences gained in other disciplines, as well as from the field.

2 Consecutive Summer Credited Programs, Graphic Design

Education record