Jayyanto Bhattacharjee Email & Phone Number

Mumbai, MH, IN

New York, NY, US

• Leads/mentors team. Own strategy and development/execution of targeted marketing programs that include brand-to-demand campaigns, product launches, customer advocacy, marketing research and industry events, webinars.
• Owns multi-million budget and drives award-winning campaigns including Outsmart Adversity, Sprinklr Socialverse, and academy & and training initiatives with leading industry bodies such as the American Marketing.
• Leads marketing GTM / campaigns across key partners to drive new logo acquisitions and penetration across existing customers.
• Launched Sprinklr Social Advance Plan for SMB segment supported by competitor campaigns, influencer marketing, and revamped pricing & and solution bundles.

Palo Alto, CA, US

• Led marketing Cloud Management Business Unit (SaaS/subscription solutions) across Enterprise, SMB, and Partner segments in Asia-Pacific, China & and Japan. Owned a substantial budget.
• Collaborated with global, product marketing, and CMBU teams to drive annual marketing strategy.
• Led all demand marketing initiatives including digital, new product launches, sales acceleration etc.
• Owned/built ABM (Account Based Marketing) strategy to deepen/broaden relationships across top accounts.
• Created strategic high-touch CXO-signature initiatives including Cloud Management Customer Advisory Councils and Cloud Management Technical Advisory Boards;
• Launched Cloud Expert Days; certified IT practitioners/developers on VMware Aria Cloud Management Stack.

Palo Alto, CA, US

• Part of the India and APJ Leadership Team; led marketing across enterprise, commercial, and partner segments. Delivered double-digit new pipeline and client acquisition growth across 2 quarters.

Palo Alto, CA, US

• Managed / motivated team and developed/implemented integrated high-touch marketing programs for franchise solution platforms and customers across a variety of industry verticals; significantly improved metrics in share.
• Delivered double-digit revenue growth for top 100 Enterprise accounts via physical/virtual briefings & and technology workshops, customized analyst engagements, and various customer marketing initiatives including.
• Created / executed high-touch CXO-signature initiatives including CIO / CXO Forum (Lead Forward Brand), Customer Advisory Councils/Board etc; achieved major revenue increases.
• Launched new Cloud services and led Cloud marketing through hyperscalers Including AWS, Oracle and Google & cloud partners including Sify, NTT Netmagic, Tata Communication etc;
• Led initiatives including VMworld-online, CXO Forum, vForum, and Evolve, and developer initiatives including KubeAcademy; built pipeline and revenue.

Palo Alto, CA, US

• Led a team, developed / implemented strategy for ABM & ABX programs across various industry verticals.
• Focused on increasing share of wallet / share of voice and improving CxO engagement through Digital Executive Briefings / Workshops, Roundtables, Advisory Boards, CIO / CTO Forum and Awards.
• Led large VMware owned flagship events vForum and Evolve (virtual);

London, GB

• Planned / executed brand campaigns, vertical industry initiatives, digital & content marketing, media planning / buying for global & national enterprises and SMEs. Managed 10m USD budget.
• Worked closely with agency partners; OglivyOne, O&M, Maxus, and Bates.
• Campaigns included Ready Business and Hello CIO, CIO / CTO engagement via LinkedIn groups (Executive Water Cooler) and Connected Enterprise; drove large increases in revenues and market-share.
• Led the Customer Advocacy Program and strategic advisory working with Gartner, Frost & Sullivan & IDC.
• Worked closely with Global Brand Team and vendors to develop / launch new Vodafone India businesses website including a first-of-its-kind Cloud e-commerce portal (Vodafone cloud store) and a demand generation/sales.
• Led planning/execution of digital marketing including search, content syndications, display / programmatic, and drove digital outreach programs, Ready for the Big League and The Ready Business Quotient / Index; reached.

Boulder, Colorado, US

Singapore, SG

Boston Area, MA, US

Dubai, AE

Acclerated Development Program, Competitive Strategy, Strategy Formulation And Execution, Strategic Business Leadership

Advanced Program For Marketing Professional-06, Marketing/Marketing Management, General

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, General

Bachelor Of Engineering, Electronics