Senior Content Manager/Editor
San Francisco Bay Area
- Planned, assigned, edited and posted content for the association's online magazine, Catalyst. Managed relationships with authors, podcasters, and other content providers. - Developed an annual editorial calendar focused on emerging trends in the communication industry, tied to the association’s strategic goals.- Managed the launch of a new design and structure for the association’s website. - Oversaw content quality, SEO and analytics on multiple association websites.- Developed and managed an event app for the association’s annual international conference of 1,200 attendees. - Partnered with other departments to promote events, courses and other programs through content marketing campaigns.- Copyedited all outgoing IABC marketing materials, such as emails, annual reports, and brochures.