Janet Whitney

Janet Whitney Email and Phone Number

Group Director, Performance Strategy at dentsu @ dentsu
japan
Janet Whitney's Location
Atlanta, Georgia, United States, United States
About Janet Whitney

Janet Whitney is a Group Director, Performance Strategy at dentsu at dentsu. She possess expertise in integrated marketing, digital media, online advertising, facebook, digital strategy and 22 more skills. Colleagues describe her as "Janet is a tremendous asset to the media team at 360i, and also the proudest agency hire of my career to date. We bonded almost immediately during her interview, and I could tell right from the start that she was bright, eager and curious with an approach to her work that rings highly of strong work ethic and integrity - all of the top qualities you could ever be gifted with out of the gate in a star employee. She works patiently and collaboratively with others, takes personal… Show more" and "Janet started at Nurun many years ago as an intern and quickly became a valuable part of the team as she continued to learn and grow through different roles. She is an extremely fast learner and lightning fast at executing any task. Janet is extremely dedicated, accountable, detail oriented, and willing to take on many different roles and responsibilities outside of her “day job”. Definitely a valuable asset to any organization."

Janet Whitney's Current Company Details
dentsu

Dentsu

View
Group Director, Performance Strategy at dentsu
japan
Website:
dentsu.com
Employees:
3915
Janet Whitney Work Experience Details
  • Dentsu
    Group Director, Performance Strategy
    Dentsu Apr 2021 - Present
    Atlanta, Georgia, United States
  • 360I
    Director, Performance Strategy
    360I Mar 2020 - Apr 2021
    Atlanta, Georgia, United States
  • 360I
    Media Director
    360I Mar 2019 - Mar 2020
    Greater Atlanta Area
  • 360I
    Associate Media Director
    360I Jul 2016 - Mar 2019
    Greater Atlanta Area
  • 360I
    Media Supervisor
    360I Jul 2015 - Jun 2016
    Greater Atlanta Area
  • 360I
    Senior Media Manager
    360I Jul 2014 - Jun 2015
    Greater Atlanta Area
  • Bbdo
    Display Media Manager, Analytics
    Bbdo Aug 2013 - Jul 2014
    Greater Atlanta Area
    • Manage Digital Analyst on all digital display reporting and strategic initiatives • Prepare analytic reports for display, social channels and social listening, including recommendations, optimizations and in-depth analysis• Work closely with account management and account planners to create strategic measurement plans• Provide tagging recommendations, campaign analysis and optimization recommendations for campaigns leveraging microsites• Manage ongoing creative testing• Work closely with the media buying and public relations agencies to provide cohesive reporting insights and recommendations
  • Nurun
    Media Planner/Buyer
    Nurun Mar 2012 - Aug 2013
    Greater Atlanta Area
    • Developed, recommended, negotiated, implemented and optimized interactive media plans/buys • Prepared weekly campaign performance summaries, including optimization recommendations, budgets shifts if necessary, and in-depth analysis • Developed strategies which ensure client objectives and goals are executed within interactive media recommendation • Coordinated with client’s traditional agency to create a cohesive and integrated campaign • Worked closely with client services to ensure cohesive campaign strategy between the media buy and creative • Created and manage site tracking pixels • Worked with analytics team to review attribution methodologies for current clients
  • Nurun
    Jr. Media Planner/Buyer
    Nurun Mar 2011 - Mar 2012
    • Develop, recommend, negotiate, implement and optimize interactive media plans/buys • Build and maintain relationships with property representatives as a day-to-day contact • Prepare weekly campaign performance summaries, including optimizations recommendation, budget shifts if necessary, and in-depth analysis• Establish paid social media strategies and execute plans as they relate to current client goals increasing fans and community presence • Manage self-serve user interfaces including Facebook and RTB platforms Google and Invite Media• Track paid search spend and adjust bids to ensure full delivery and campaign efficiency• Coordinate with client’s traditional agency to create a cohesive and integrated campaign• Manage agency summer internship and mentor programs
  • Nurun
    Media Coordinator
    Nurun May 2009 - Mar 2011
    • Implemented and optimized online display media campaigns• Updated campaign performance reports and analyzed performance• Compiled property creative specifications for use by creative department• Researched consumer psychographics, profiles and online activity to identify initial media strategy• Researched and analyzed competitors activity in the marketplace• Evaluated client’s social media presence and monitored organic social discussion through Nielsen BuzzMetrics
  • Nurun
    Client Services Intern
    Nurun Feb 2009 - May 2009
    • Creative trafficking and implementation for new and optimized campaigns• Assisted in creative performance analysis• Participated in writing reports and creating presentations for clients
  • Nurun
    Media Intern
    Nurun May 2008 - Aug 2008
    • Constructed Insertion Orders and adjusted Media Approval Forms• Assisted in campaign implementation in DoubleClick MediaVisor and creating corresponding traffic grids• Assisted in budget reconciliation

Janet Whitney Skills

Integrated Marketing Digital Media Online Advertising Facebook Digital Strategy Digital Marketing Doubleclick Interactive Marketing Online Marketing Media Buying Social Media Google Analytics Analytics Mobile Marketing Nielsen Media Planning Sem Web Analytics Interactive Advertising Mobile Advertising Social Media Measurement Display Advertising Affiliate Marketing Competitive Analysis Campaign Management Media Strategy Google Analytics Certified

Janet Whitney Education Details

Frequently Asked Questions about Janet Whitney

What company does Janet Whitney work for?

Janet Whitney works for Dentsu

What is Janet Whitney's role at the current company?

Janet Whitney's current role is Group Director, Performance Strategy at dentsu.

What is Janet Whitney's email address?

Janet Whitney's email address is jc****@****ail.com

What is Janet Whitney's direct phone number?

Janet Whitney's direct phone number is +140487*****

What schools did Janet Whitney attend?

Janet Whitney attended The University Of Georgia.

What skills is Janet Whitney known for?

Janet Whitney has skills like Integrated Marketing, Digital Media, Online Advertising, Facebook, Digital Strategy, Digital Marketing, Doubleclick, Interactive Marketing, Online Marketing, Media Buying, Social Media, Google Analytics.

Who are Janet Whitney's colleagues?

Janet Whitney's colleagues are Ryan So, Meenakshi Chugh, Belinda König, John Smith, Jeffrey Cott, Juan Quintero, Séverine Chemin.

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