Jeff Barger Email & Phone Number

Fountain Valley, Ca.

SureFire LLC is a manufacturer of laser weapon sights; suppressors; hand-held weapons, weapon-mounted helmets, and body-worn lights. The company attained number one in product quality and second in sales volume of similar products.I was hired to expand their commercial sales worldwide in reaction to a long slide of US military sales. This involved being given responsibility of all international military and commercial sales, representing 12% of total company sales, and domestic commercial and consumer sales, representing approximately 77% of total company sales. I reported directly to the CEO and collaborated frequently with the CAO and CFO.My SureFire accomplishments include:Successfully shifting the company focus from military-only sales to include multiple market segments. This refocus boosted sales 25% in 2 years and reversed a multi-year downward slide to double-digit profit gains.I assessed the global market for our products and collaborated with the engineering team to determine new technically advanced product lines.A significant success involved a negotiation deal with Amazon whereby SureFire products were sold at a lower discount than to traditional distributors and dealers, preventing them from being drastically undercut by the web retail giant.I also developed strong creative, problem solving, and growth-oriented teams that included approximately 60 domestic sales representatives, middle management directors, a cross-department focus group, and a team to implement lean manufacturing. My direct reports included Directors of Sales, International Sales, Marketing, Sales Operations, Technology Support / Repairs, and Creative Services.

Maple Plain, Mn.

During this short-term position I directed all sales activities for 65 reps total, representing 5 geographic teams. In a short time I established original equipment manufacturing (OEM) sales opportunities; new high growth market areas; broader distribution and dealer networks; product innovation focus group; and web, video, print marketing campaigns. I also organized large trade shows and smaller distributor and buy group shows.

Southport, Ct

I performed a comprehensive evaluation of profitable and prospective growth outdoor market segments and acquisition opportunities for this firearm manufacturer. I reported directly to the CEO and the EVP.My accomplishments included:Tracking acquisition activity in 14 market areas and with 200+ company owners to find new acquisition candidates to which we moved toward closure.I identified low-tax locations for possible company locations, closed 2 equity purchase acquisitions, and created a master data package that rated manufacturing vendors for possible acquisitions.Also created by me was a significant multipoint ratings spreadsheet for 12 domestic Metal Injection Molding (MIM) manufacturers that supported new vendor selections and MIM acquisitions.I established profitable business relationships with accessory manufacturers and OEMs.

Hudson, Ma

This company was a manufacturer of terminal block products for electrical power distribution. My principal role was to commercialize the inventor's original terminal block products.Therefore as President I practiced a full suite of management responsibilities and re-engineered the production process, leading to the development of a high margin product unique to the market. Also completed were enhanced features of multiple products and increased overall margins.

Hudson, Ma

As the VP of Business Development I grew product sales, for what at the time was a start-up company, from $0–$400K per month, progressed sales staff, targeted new markets, and forged a foundational marketing plan.

Manchester-By-The-Sea, Ma

Following purchase of the majority ownership share I launched a new electronic sales and installation business, realizing $250K growth in first year up to $3M in sales with profit in 3 years. I led day-to-day operations and a multidisciplinary crew of about 40 marine artisans and designed and executed a business model characterized by high revenue powerboat customer base.I continue to provide operating knowledge as Executive Member of Board of Directors.

Burlington, Ma

Prior to the VP role I served as a Corporate Development Associate.