Jeff Easterling

Jeff Easterling Email and Phone Number

General Manager at American Media Investments @ New Directions Media
united states
Jeff Easterling's Location
Greater Texarkana Area, United States
Jeff Easterling's Contact Details

Jeff Easterling work email

Jeff Easterling personal email

About Jeff Easterling

Project Director at New Directions MediaReviving dark radio stations and bringing them into the 20 teens for New Directions Media, owned by former Arkansas Governor Mike Huckabee, and Paul Coates. Toughest project I have ever undertaken.Owner and Chief Blogtologist at TexarkanaFYI.com.Huge success with design and execution of major "On-Air" promotions for radio stations that result in increased ratings, with increased online engagement and millions of dollars in revenue. Many call it collective contesting. I prefer Multi-market promotions.Excel at engaging audiences by voice-tracking various day-parts for multiple formats at multiple stations in multiple markets. I understand what makes "sticky" content. I stay plugged in online by posting creative and interactive web content for multiple station sites and maintaining communication on a "24 Hour Clock". Addicted to social networks. Quit taking quizzes and started creating them.Specialties: Relationship Capitol Development, Radio Broadcasting and Radio Digital Development, Group contesting, Format Specific Promotions, marketing & promotions, radio programming, broadcast digital integration, brand management, voice tracking multiple stations, formats, and markets. Truly enjoy creating promotions with a focus on dedicated company air personalities and programming personnel. They build relationships among employees throughout the company. (Every employee that has participated in any of our 360 Promotion programs, still has a personal and professional friendship with every other employee in their particular group.) I have an IMDB Profile for work I have done with MGM and United Artist Motion Pictures including and horror movie for Blumhouse Productions in 2014I also train in and teach Krav Maga.

Jeff Easterling's Current Company Details
New Directions Media

New Directions Media

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General Manager at American Media Investments
united states
Website:
kvslradio.com
Employees:
4
Jeff Easterling Work Experience Details
  • American Media Investments
    General Manager
    American Media Investments May 2019 - Present
    Texarkana, Texas Area
    Market Manager for AMI Radio Group in Texarkana Texas. KPGG-FM, KEWL-FM and KHDY-FM in Clarksville, Texas.
  • Fyi Media, Llc.
    Ceo
    Fyi Media, Llc. Jan 2015 - Present
    Texarkana, Texas Area
    Manage multiple blog sites and content providers in multiple markets. FYI Media uses hyper-local content and large social media networks, delivered in a very personal way to drive traffic to local sites. FYI Media, is an advertising company focused on provable results to our clients and partners. We specialize with consutlation in the integration and localization of broadcast radio and local digital properties.
  • New Directions Media
    Executive Development/Market Manager
    New Directions Media Jan 2018 - Present
    East Texas
    Heading up a project for New Directions Media, a new company formed by former Governor of Arkansas Mike Huckabee, and Paul Coates. We have revived radio stations that were dark for almost 18 months in East Texas serving 32 counties, including the markets of Jacksonville, Tyler, Longview, Kilgore, Palestine and Marshall, Texas.I will say that building a new radio station can be tough, but bringing stations back from the dead while contending with many of the reasons that led them dark in the first place is by far the hardest project I have overseen in my professional career. I would not want to do this again.We have recently had our re-launch of the former Waller Media stations in Jacksonville, Texas. We have a new General Manager in place, we have a new Sales Manager and an energetic team of sales professionals and are well on the way to positive cash flow. It has been a hard row to hoe, but sunshine is ahead for these great radio stations.I have learned far more about broadcast engineering in the last 6 months than the last 30 years of radio. I think of that has a huge reward for this project, as this is probably some of the best education someone like me can have with the always advancing technology we work with.8 Stations on the air here in East Texas, programmed and performing with proper terrestrial and digital integration through multiple platforms, built with a plan of a growing network of stations as New Directions Media grows. It is truly exciting times for radio as we take full advantage of the new technology designed to help us reach an always growing audience. I refer to it as "fishing where the fish are". We are training our sales with a philosophy of Ads by Objective, A.B.O., with the understanding that "Advertising is Education, and Education is Repitition". We grow our client's business taking advantage of the four aspects a successful ad campaign must have... reach, frequency, motivating message, and consistency.
  • Texarkanafyi.Com
    Owner
    Texarkanafyi.Com Jan 2016 - Present
    Texarkana, Texas Area
    Hyper-local source for news and information. One of the most engaged digital sources in the region with a monthly average of 250,000 page views per month. With heavy community involvement from free community holiday events, to health fairs, free dental clinics and free pet vaccination events. Texarkana FYI content focuses on positive news and information regarding events, activities and community interest stories. Texarkana FYI has grown to become highly valuable ad space in the Texarkana market and region. This successful venture has not only provided a living but flexible schedule for free-lance voice work... and will help to provide an income as I get settled and my next chapter in the regrowth of local radio.
  • Texarkana Radio Center
    Digital Media Director / Air Personality
    Texarkana Radio Center Jul 2015 - Present
    Texarkana, Texas Area
    Building and maintaining digital properties and oversee the editorial operations of the company’s local websites in Texarkana, Texas. Creation of content that is sticky and vital for the local community, and the growth of our local audiences to our terrestrial signals. Train and assist our multi-media journalists in writing and editing their daily blog posts and content creation including podcasts and video. Afternoon air-shift on Classic Hits station KTTY-FM Hits105.
  • Gap Broadcasting
    Director Of Programming
    Gap Broadcasting Oct 2007 - Present
  • Gap Broadcasting
    Multi-Market Promotions
    Gap Broadcasting 2008 - 2010
  • Townsquare Media
    Director Of Multi-Market On-Air Promotions
    Townsquare Media Jul 2010 - Apr 2015
    Design and execution of Multi-market on-air and online promotions.

Jeff Easterling Skills

Radio Broadcast Radio Broadcasting Digital Media Radio Advertising Radio Programming Social Media Radio Promotions Entertainment New Media Advertising Sound Video Adobe Audition Radio Host Music Scheduling Radio Producing Blogging Video Production Radio Production Voice Acting Television Audio Editing Media Production Podcasting Nexgen Broadcast Television Mass Production Audiovault Broadcasting Brand Management Broadcast Journalism

Jeff Easterling Education Details

Frequently Asked Questions about Jeff Easterling

What company does Jeff Easterling work for?

Jeff Easterling works for New Directions Media

What is Jeff Easterling's role at the current company?

Jeff Easterling's current role is General Manager at American Media Investments.

What is Jeff Easterling's email address?

Jeff Easterling's email address is je****@****dia.com

What schools did Jeff Easterling attend?

Jeff Easterling attended Texarkana College.

What are some of Jeff Easterling's interests?

Jeff Easterling has interest in Arts And Culture.

What skills is Jeff Easterling known for?

Jeff Easterling has skills like Radio, Broadcast, Radio Broadcasting, Digital Media, Radio Advertising, Radio Programming, Social Media, Radio Promotions, Entertainment, New Media, Advertising, Sound.

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