Jefferson Silva Email and Phone Number
With over a decade of experience across various segments of the digital market, including wholesale, retail, industry, and services, my journey revolves around the intersection of design, technology, and understanding user behavior. I aim to holistically connect knowledge, creating cohesive and innovative solutions that transcend individual disciplines.My leadership is driven by the ability to motivate teams, delivering results that add value to businesses. I value the power of data to underpin design and strategy decisions, creating solutions that not only meet but enhance the user experience.My goal is to develop data-driven solutions that enrich the value of digital products and design. I focus on complex challenges, always prioritizing user experience, digital accessibility, and growth strategies.Key Skills:Data Analysis (Data Analyst)User Experience (UX)Digital AccessibilityUser Interface (UI)Design ThinkingWeb Analysis (Google Analytics)Digital StrategiesGrowth Hacking TechniquesConversion Rate Optimization (CRO)Search Engine Optimization (SEO)Tool Proficiency: Adobe, Figma, MiroSoft Skills:Interpersonal RelationshipsSelf-managementProblem-solvingLifelong learningResilienceEmpathyLeadership and teamwork
Claro Brasil
View- Website:
- claro.com.br
- Employees:
- 23476
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Digital Technical Lead, Product Innovation And DevelopmentClaro Brasil Jun 2024 - PresentSão PauloAtualmente liderando o desenvolvimento, implementação e manutenção de produtos digitais na Claro Brasil. Especialista em impulsionar a inovação de produtos usando metodologias ágeis para transformar ideias em soluções práticas. Gerencio projetos complexos, garantindo entregas pontuais e dentro do orçamento, enquanto coordeno equipes multifuncionais. Tenho expertise em projetar soluções escaláveis e sustentáveis alinhadas aos objetivos de negócios.
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Digital Accessibility LeadClaro Brasil Jan 2024 - Jun 2024São Paulo, BrasilResponsável pelo time de acessibilidade digital da Claro, onde são realizadas auditorias em diversos produtos digitais com foco em revantamento de não-conformidades e implementação de boas práticas do WCAG. Garantindo que todos os componentes, jornadas e interações sejam acessívels para todas as pessoas.
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Ux/Ui/Growth SpecialistClaro Brazil Dec 2022 - Jan 2024São Paulo, BrasilUX/UI specialist in the intelligence desk's growth squad, within the digital product support tribe. Development of analyzes and recommendations of opportunities with Design Thinking, suggesting data-driven improvements in digital channels. with digital first and only digital user journeys (CX). Development of wireframes and prototypes, reports, good design practices based on heuristics, evolutionary and corrective improvements.
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Head Of Ux/UiUsaflex Calçados Dec 2021 - Dec 2022São PauloResponsible for the area and UX projects at Usaflex Calçados. Development of projects focused on customer experience and purchase journey. Profile analysis, data mining, behavior and data-driven prototyping. Demand management, presentation of solutions and reports, A/B tests and improvements in the purchase flow in the omni-channel solution. -
Communication And Marketing Advisor At Bevap BioenergiaBevap Bioenergy Nov 2018 - Nov 2021João Pinheiro, BrazilResponsible for the implementation and management of the company's marketing and communication sector. Development of digital, offline, institutional and internal marketing campaigns. Responsible for managing digital strategies and corporate communication. Author of the company's strategic rebranding with the objective of strengthening and consolidating its presence in the global market. Responsible for partnerships with institutions, organization of events and other related activities. -
E-Commerce SpecialistFabril Scavone Aug 2016 - Sep 2017Itatiba, São Paulo, BrazilResponsible for managing and developing products, categories and implementing SEO strategies. Development of communication campaigns, performance and branding. Development of interface architecture and implementation on the e-commerce platform. Strategic consulting in UX, performance and email marketing focused on deliverability. Implementation of tags and new technologies. -
Ecommerce And Growth ManagerDesce A Letra Aug 2015 - Aug 2016Jundiaí, Sâo Paulo, BrazilResponsible for the development, implementation and operation of the e-commerce platform (Magento). Responsible for managing product registration, pricing, addressing, inventory, payment gateways, anti-fraud, logistics and infrastructure. Development of new acquisition channels, monitoring of ROI, CAC, LTV, retention, purchase journey and conversion rate. Responsible for managing strategies in the buying experience, growth and digital campaigns.
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Head Of Ux/Ui/GrowthPassarela.Com Aug 2013 - Aug 2015Jundiaí - São Paulo / BrazilResponsible for managing data analysis, opportunities, modeling, hypothesis generation, A/B testing and implementation of evolutionary and corrective improvements of the Oracle e-commerce platform (Endeca). Responsible for funnel, purchase journey, conversion rate and UX. Monitoring of sprints, being responsible for testing in the homologation environment and monitoring the deployment in production. -
Ux/Ui/Growth LeadPassarela.Com Jan 2011 - Aug 2013Jundiaí - São Paulo / BrazilResponsible for managing, expanding and developing the marketing department, developing strategies and digital campaigns (performance, media and email marketing) and offline, developing landing pages with a focus on capturing leads and sales. SEO map development for all e-commerce categories and products. Relationship with suppliers and agencies. Responsible for managing, analyzing and reporting UX, prototyping, conversion rate and e-commerce platform improvements.
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Web Design CoordinatorSpot Communication Jan 2008 - Jan 2011Jundiaí - São Paulo / BrazilResponsible for managing the digital transformation of the agency's new clients. Development of visual identities, hotsites, institutional sites, virtual stores, media, email marketing campaigns and performance focused on deliverability and sales. Responsible for domain registration and hosting configuration.
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Web DesignerMkt - Agência Ambiental May 2005 - Jan 2008Campinas - São Paulo / BrazilResponsible for creating, modifying and monitoring domains.com and .com.br. Development and improvement of logos, folders, websites, billboards and images. Editing videos, publishing and recording on media. Responsible for the development, updating and infrastructure of the environmental complaints website of the NGO TV Natureza. Development of complaints of environmental crimes and referral to the Public Ministry.
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Computer TechnicianExxen - Tecnologia Da Informação Aug 2004 - May 2005Jundiaí, São Paulo, BrazilResponsible for the assembly, maintenance, cleaning and operation of computers. Customer service and technical visits.
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Production AssistantGraphic Packafing International, Llc Aug 2002 - Aug 2004Jundiaí, São Paulo, BrazilResponsible for assisting the assembly, deployment and organization of packaging for various products. -
Web DesignerIaks Intercom Jan 2000 - Jan 2002Jundiaí, São Paulo, BrazilResponsible for developing, maintaining and publishing client websites in flash, html and javascript. Management and production of banners, registration and updating of .com and .com.br domains.
Jefferson Silva Education Details
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Web Page, Digital/Multimedia And Information Resources Design -
Digital Marketing -
Product Design
Frequently Asked Questions about Jefferson Silva
What company does Jefferson Silva work for?
Jefferson Silva works for Claro Brasil
What is Jefferson Silva's role at the current company?
Jefferson Silva's current role is Product Digital Manager | Digital Transformation & AI | UX/UI Expert | Growth Hacking | Data-Driven Innovation | Digital Accessibility.
What schools did Jefferson Silva attend?
Jefferson Silva attended Fiap, Pucrs - Pontifícia Universidade Católica Do Rio Grande Do Sul, Ebac - British School Of Creative Arts And Technology, Ebac - British School Of Creative Arts And Technology, Cruzeiro Do Sul Virtual, Cruzeiro Do Sul Virtual, Mentorama.
Who are Jefferson Silva's colleagues?
Jefferson Silva's colleagues are Hugo Arakaki, Edgar Raiol, Marinella Amaya, Davidson Alves, Rozilene Vieira, Marcelo Warttmann, Ewerton Wintter Marques.
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Jefferson Silva
Indaiatuba, Sp -
Jefferson Silva
Talent Partner | Talent Acquisition | Recrutamento E Seleção | Gestão De Talentos | Gestão De Projetos | Diversidade E Inclusão | Pcd ♿Guarulhos, Sp -
Jefferson Silva
Digital Acquistion Intern @ Itaú | Cco @ Mco | Design | Branding | Marketing | GrowthSão Paulo, Brazil -
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