Jeff Gibbs Email & Phone Number

Merriam, Kansas, United States

Mission, KS

• In this position, I maintained the dedicated divisional website for the Enterprise Solutions sales division (https://es.skillpath.com ) at SkillPath. During my tenure that, I led or assisted in implementing the.
• Added key tracking metrics with HotJar and Google Analytics
• Added Salesforce integration into all lead generating forms that created instant actionable leads for the Sales Reps to call on
• Added several lead generating landing pages for targeted email campaigns
• Worked with Creative Services team in doing a ground up redesign and restructuring of the siteBeyond my web site duties, I also...
• Led or assisted in generating digital and printed sales collateral for the account reps

Overland Park, LS

• Maintained library of documentation covering the best practices for web and email coding for maximum deliverability and visibility across multiple browsers and mobile devices
• Led or assisted with design, copy writing, and coding of primary Web site, landing pages, and mini-sites used to promote our training programs, subscriptions services, and online training events
• Created and ran quality control check on over 100 different e-mail campaigns each week, equaling over 13 million pieces and responsible for over $9.2 million in yearly revenue
• Accurately processed and analyzed financial reports for Web site analytics, search engine marketing, and e-mail revenue tracking
• Created viral e-mail and Web site projects in effort to grow e-mail database, currently with 1.6 million unique names
• Served as liaison between Marketing and IT Department to allocate proper resources between both departments in efforts to complete major projects

Misison, KS

• Earned promotion to lead the design, copywriting, and coding of the primary website, landing pages, and mini-sites used to promote training programs, subscription services, and online training events. Lead team of.
• Headed the creation of 100 different e-mail campaigns, equating to 13M deliverables – producing $9M in annual revenue.
• Substantially increased e-mail marketing database from 1.1M to 1.6M names via unique viral e-mail campaigns and website projects.

Overland Park, KS

Utilized skill in graphic design and HTML to manage new and existing content for the organization’s website and revenue generating e-mail campaigns. Produced weekly revenue reports and liaised between Marketing and IT to drive achievement of major projects.

• Placed media buys for advertising agency clients in several print and Internet media outlets
• Researched best placement possibilities for major clients like Sprint, Boehringer Ingelheim, and Baldor Motors, Inc.
• Completed market reports on the health and vitality of several media outlets for clients

• Installed and maintained Nielsen TV ratings monitoring equipment in people’s home
• Maintained relationships with each of the 100 families in my geographic area of responsibility
• Collected and reported demographic information

Overland Park #39