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I’ve spent the past 15 years helping global brands and agencies leverage consumer data to identify threats, mitigate risk, identify growth opportunities, enhance consumer understanding, inform product development, improve marketing strategies, and drive overall business growth. In each of my roles, my goal has been to develop programs, deploy solutions, and/or provide technology that surfaces insights, tells stories, and answers important questions. My clients trust me because I work by a few truths:- I’m here to fix serious problems.- I’m here to make their lives easier.- If I do my job well, we all make a big impact.- I only work for best-in-class organizations.- I’ve probably been in their shoes before.- If I haven’t, the thousands of stories told to me by the world’s top brands can fill in the gap.
Hootsuite
View- Website:
- hootsuite.com
- Employees:
- 1790
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Innovation Lead - Agency And CpgHootsuiteUnited States -
Innovation Lead - Agency/CpgHootsuite Feb 2023 - PresentVancouver, Bc, CaI lead Innovation for Talkwalker's Agency and CPG practice groups. We focus on developing solutions that combine the latest in AI, NLP, and Machine Learning to extract insights from real-time consumer data.Together with a talented team of CSMs, Salespeople, Product Owners, and Developers, we build advanced platforms that turn vast social and consumer datasets into actionable insights which, in-turn, help agencies answer important questions that lead to meaningful outcomes. Key Responsibilities:- Innovation Leadership - Driving the development of AI and GPT-based solutions for enhanced social intelligence and real-time consumer insights for the Agency vertical.- Strategy Development - Aligning technological advancements with business goals and market needs.- Client Collaboration -Uncovering client needs and Tailoring solutions to meet specific client challenges. -
Principal Customer SuccessTalkwalker Sep 2021 - Feb 2023Luxembourg, LuLeader in social intelligence. Helping companies leverage social data to measure and benchmark brand performance and sentiment; extracting competitive, market, and voice of customer (VOC) insights from social data. -
Consumer Insights ConsultantIndependent Consultant Apr 2020 - Feb 2023I helped brands and agencies understand their consumers, the market, and potential opportunities using leading edge consumer feedback data. Consumers broadcast their preferences every minute of every day on social and through purchase behavior. Smart brands listen and react to these signals and deliver products and experiences that meet the ever changing needs of their customers. I translated these signals into insight so that brands could take action.
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Director - East CoastNetbase Solutions, Inc. Apr 2019 - Apr 2020Santa Clara, Ca, UsResponsible for working with brands and agencies in the Northeastern United States (NY, CT, PA, MA) for one of the world's leading social listening and insights technology companies. Enterprise brands and global agencies utilize NetBase's social insights to guide strategy, monitor campaigns, and better understand consumer behavior. -
Manager - Midwest RegionCrimson Hexagon Jul 2014 - Aug 2018Boston, Ma, UsI led the CPG practice group for Crimson Hexagon from 2014 to 2016.Together with an incredibly sharp team of Consultants, I helped brands like P&G, AB InBev, ScotiaBank, and MillerCoors, and agencies like VMLY&R, Integer Group, and Fleishman-Hillard understand how Crimson Hexagon's social listening and insights technology would help them use consumer feedback from social to make strategic decisions across their organizations.Our technology was instrumental in key Brand Launches, Crisis Management/Mitigation, Product Development, and more. -
Customer SuccessVisible Technologies Apr 2013 - Jul 2014Bellevue, Wa, UsResponsible for managing relationships with Huawei Technologies Co. Ltd, Dr. Pepper Snapple Group, VMWare, Lincoln Financial Group, Genworth Financial, Mazda North America, and OfficeMax.Primary focus was ensuring teams were maximizing Visible's award winning social listening platform:- Development of the insights platform based on individual needs of the client. - Development of social listening dashboards visualizing mission critical KPIs which allowed teams to act quickly on real-time consumer data.. -
OwnerOctopus Digital Media May 2010 - Apr 2013Sales, PR, Marketing, and Social Media strategy for SMBs in the Denver Metro area. Deliverables/Services included media targeting, social media research and analysis, market studies, web strategies and more.
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Vice PresidentRoom 214 Social Media Sep 2009 - May 2010Boulder, Co, UsAs VP for Room 214, a leading edge social media agency based in Boulder, CO, I was charged with identifying and engaging brands that inspire and motivate our team. I led double digit revenue growth quarter over quarter and expanded the agency roster by 115% in 12 months.Notable wins included: Food Saver, Crock Pot, Mr. Coffee, RE/MAX Intl., Hello Kitty, Pearl Izumi Quest Telecom, and more. In addition to personally pitching and winning new business, I developed client onboarding and revenue forecast processes which allowed for a seamless transition for clients and account teams and accurate revenue projections. I also developed templated workflows for advanced social and traditional media measurement and analytics reporting. These deliverables became a core product offering for the agency and served as the foundation for GTM strategies. -
DirectorRoom 214 Social Media May 2009 - Sep 2009Boulder, Co, UsAs the Director of New Business at Room 214, I developed agency offerings including social media research programs and audits. I then sold these programs to clients and further developed relationships with brands in the region and around the world. -
FounderBlue Planet Energy Dec 2008 - May 2009Founded a start-up renewable energy consulting company focusing on retrofitting commercial real estate properties with solar, wind, and energy efficient lighting.
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Sr. Account ManagerPr Newswire Jan 2002 - Dec 2008New York, Ny, Us- I counseled clients on effective methods for communicating with, monitoring, and targeting members of the media, investment community, and key stakeholders using PR Newswire tools and tactics. - Clients included – Virgin Entertainment North America, GeoEye, Starz Entertainment, TW Telecom, Vail Resorts, and others -
Account ManagerMorey Evans Advertising Apr 2005 - Jan 2007Us- Managed marketing communications efforts for clients including Avurt International and Vehix.com.- Implemented traditional marketing tactics such as broadcast, outdoor, tradeshow as well as several emerging media tactics such as behavioral online ad serving, SEO, SEV, strategic podcasting and blogging and online community building.- Managed the development of new agency website, development of prospect database and e-newsletter, leave-behind marketing materials, and agency promotional video -
Account ManagerPeter Webb Pr Jan 2004 - Apr 2005· Managed marketing communications efforts for clients including Colorado Space Coalition and Pioneer Communities. · Played integral role in new business development securing agency’s second largest account, Kiosk Information Systems. · Authored press materials, secured media opportunities in broadcast and print, created and authored websites.- Secured and managed press conferences and media events.
Jeff Morris Skills
Jeff Morris Education Details
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The University Of KansasCommunications -
Clayton High School -
The Art InstitutesWeb Design
Frequently Asked Questions about Jeff Morris
What company does Jeff Morris work for?
Jeff Morris works for Hootsuite
What is Jeff Morris's role at the current company?
Jeff Morris's current role is Innovation Lead - Agency and CPG.
What is Jeff Morris's email address?
Jeff Morris's email address is jm****@****ase.com
What is Jeff Morris's direct phone number?
Jeff Morris's direct phone number is +185799*****
What schools did Jeff Morris attend?
Jeff Morris attended The University Of Kansas, Clayton High School, The Art Institutes.
What are some of Jeff Morris's interests?
Jeff Morris has interest in Louis Cardinals, Consumer Insights/strategy, F1 Racing, New Music, Movies, Social Media Marketing, Renewable Energy, New Tech, Word Of Mouth Marketing.
What skills is Jeff Morris known for?
Jeff Morris has skills like Social Media Marketing, Marketing Communications, Marketing Strategy, Social Media, Social Media Measurement, Seo, Marketing, Strategic Communications, Advertising, Strategy, New Business Development, Project Management.
Who are Jeff Morris's colleagues?
Jeff Morris's colleagues are Wessel F., Brooklyn Baby, Dave Dev00, Hsqa Hsqa, Andrei Duta, Hootlabs Automation, Giovanni Rebolledo Peñaloza.
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