Jeff Perkins work email
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Jeff Perkins personal email
I'm an experienced and creative executive with a proven track record of building strong teams and company cultures that deliver measurable business results. I enjoy working in the trenches with the team to solve tough problems and make a big impact on the business. I have a diverse range of experiences with B2C and B2B across a variety of industries, including software, parking, automotive, consumer packaged goods, media, and healthcare.I had an amazing 5-year run at ParkMobile, where I started as CMO, then later became the Head of Product and eventually CEO of the organization. During my time there, we grew from 8 million app users to over 50 million and were ranked #3 in the navigation category of the app store, only behind Google Maps and Waze. Before ParkMobile, I was CMO at QASymphony (now called Tricentis after a merger) during a time of explosive growth as the company went from a scrappy startup to a leader in the software testing industry, raising over $50 million in venture funding. I also held senior marketing leadership roles at PGi and AutoTrader.I started my career grinding it out in the NYC advertising industry at large global agencies like Saatchi & Saatchi and Havas, working on a diverse variety of brands, including Tide, Cascade, Fruit Roll-Ups, HBO, Pepsi, Michelin, Office Depot, Rockport, and Hasbro. I eventually led all digital advertising efforts for the Volvo brand and had the unique opportunity to develop the ad campaign that launched Howard Stern on Sirius Satellite Radio in 2005.I received my BA from American University in Washington, DC. During my time there, I was a White House Intern for the Clinton Administration. I later received my MBA from Emory University’s Goizueta Business School.My first book, How Not to Suck at Marketing, was published by How2Conquer in 2021. I speak at many industry events and have been featured in AdAge, Forbes, CMO.com, Fast Company, and several top podcasts. I live in Atlanta with my amazing wife, two adorable daughters, and two poorly-behaved rescue dogs.
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CeoSoundstripeAtlanta, Ga, Us
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Chief Marketing OfficerVirtuous Mar 2024 - PresentPhoenix, Arizona, Us -
Chief Marketing OfficerGreenlight Guru Dec 2022 - Mar 2024Indianapolis, Indiana, UsAfter my amazing five-year run at ParkMobile, I joined Greenlight Guru, the #1 SaaS solutions provider for medical device companies and part of the JMI Equity portfolio. In my role, I was responsible for our growth strategy, branding, lead generation, content creation, thought leadership, and product marketing. During my time there, I helped overhaul the messaging and evolve the Greenlight Guru brand from a single product to a multi-product brand with three distinct offerings. -
CeoParkmobile, Llc Jul 2021 - Sep 2022Atlanta, UsI had an amazing run as CEO of ParkMobile. I was able to help the team win several large new multi-year city deals including Boston, Des Moines, Jacksonville, and Richmond. I recruited, hired, and onboarded several executive team members, including the Chief Technology Officer, Chief Operating Officer, SVP of People and Culture, SVP of Marketing, and VP of Product. Most importantly, I helped build a strong and engaged corporate culture that resulted in ParkMobile being named Atlanta Journal Constitution’s “Top Workplace” and Atlanta Business Chronicle’s “Best Place to Work”. -
Cmo And Head Of ProductParkmobile, Llc 2017 - Jul 2021Atlanta, UsI really got to do it all at ParkMobile. Rebranding, launching a new website, videos, content, trade shows, digital campaigns, collateral, and much more. I've also built an amazing team of "A" players (note to recruiters - don't think about poaching my people). In the past +4 years, we've grown the ParkMobile user base from 8 million to almost 40 million and we are now adding 1 million new users every 25 days. We've also won a ton of awards including AJC Best Place to Work, TAG's Most Innovative Company and the Atlanta Business Chronicle's MAX Award for Marketing Excellence. I was promoted to CEO of ParkMobile in 2021.
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Adjunct ProfessorEmory University - Goizueta Business School Feb 2020 - Feb 2020Atlanta, Ga, UsIn 2020, I taught a Mid-Semester Module for full-time MBA students on modern marketing. It was intensive four day course, four hours each day. I didn't really know what I was getting myself into when I agreed to do it, but It was a fun experience teaching students at my alma mater. -
CmoTricentis 2015 - 2017Austin, Texas, UsAfter many years working for large companies, I was looking to do something more entrepreneurial. In previous jobs, I was always happiest when I was building something new. So I thought that a startup could be a good fit for me. That led me to the SaaS company QASymphony (now called Tricentis) as the CMO. When I joined the company in 2015, it was a scrappy startup with about $1 million in annual recurring revenue and 15 employees. By the time I left, we had grown to over $15 million, had +100 employees and raised over $50 million in funding from BIP Capital, Fulcrum Equity and Insight Venture Partners. It was really a fun ride. Some of my key responsibilities and accomplishments are below:• Revenue generation: Built a lead generation engine that has generated over 75% of new business revenue for the company and grown our ARR 400% over a two-year period. • Digital presence: Manage and track all aspects of QASymphony’s digital presence – website, social, SEO, PPC, display, content, retargeting, etc. Monthly website users have increased over 300% and inbound inquiries have increased 270% since 2015. • Brand awareness: Actively promote the QASymphony brand through different channels including events, trade shows, awards, media and industry analysts. Secured prominent stories about QASymphony in top publications like TechCrunch, VentureBeat, Fast Company and Forbes.• User Conference: Created QASymphony’s user conference called “Quality Jam”. The event drew 150 attendees in 2016 and grew to over 400 attendees in 2017. 82% of attendees rated Quality Jam “Very Good” to “Excellent” and 94% would recommend it to a colleague.• Marketing operations: Responsible for selection, implementation and utilization of a large MarTech stack that includes Salesforce, Pardot, Bizible, Node, FullCircle and DemandBase. -
Vp, Marketing And Inbound SalesPgi 2012 - 2015Alpharetta, Ga, UsAfter 5 years at AutoTrader, I made the jump to PGi in my first VP role. This was a great experience to lead a team of 25. I was responsible for corporate branding, the PGi global website (pgi.com), product messaging, digital advertising, lead generation, marketing automation, analytics and inbound sales.During my time at PGi, I had the opportunity to hire and build an inbound sales team, focusing on leads generated through the PGi website and digital advertising. The team generated almost $3 million in new revenue for the company in the first two years.I also rebranded the company, including a new logo and tagline, rebuilt PGi's global website, and revamped the digital advertising program, leading to a 45% increase leads while reducing acquisition cost by 57%.Overall, I had a great experience at PGi and it helped my get my first CMO job at QASymphony. -
Director, Customer MarketingAutotrader Us 2007 - 2012Atlanta, Ga, UsI had a great five year run at AutoTrader (part of Cox Automotive) where I led the business-to-business marketing function. I managed a $5 million budget and grew the team from five to thirteen people. I was responsible for all B2B marketing activities including print/online ad campaigns, promotional websites, marketing collateral, sales enablement, trade shows and email marketing.In 2007, I overhauled AutoTrader.com’s B2B brand strategy and launched a new integrated ad campaign. The campaign was in-market for 4 years and received several awards for “Best of Issue” in Automotive News and other leading trade publications. The campaign helped increased sales revenue by 20%, customer satisfaction by 15% and reduced customer churn to less than 1%, the lowest rate in company history. -
Account DirectorHavas 2004 - 2007New York, Ny, UsI had some great experiences working at Euro RSCG (now Havas). I developed advertising campaigns and managed senior relationships for key clients including Volvo, GlaxoSmithKline, Kraft and Sirius Satellite Radio. I led a team of 5 and delivered over $4 million in annual revenue to the agency.My best memories from that job was winning the pitch to launch Howard Stern on Sirius Satellite Radio and creating the first ever online scripted comedy show on MSN to promote the new Volvo C30 (you can watch a clip below). I left the agency in 2007 after being recruited down to Atlanta for a job at AutoTrader. -
Director, Strategic PlanningOmd Usa 2003 - 2004New York, Ny, UsAfter I graduated from business school, I got a job at the media company OMD, working with clients to infuse more consumer insights and creativity into the media buying and planning process. Some of the clients I worked on included HBO, Office Depot and Pepsi. While the job seemed great on paper, it didn't end up being the best fit for me so I quickly moved on to Euro RSCG where I would have the opportunity to run a large account. -
Account PlannerSaatchi & Saatchi 1999 - 2001London, Greater London, GbAfter several years working as an Account Executive managing projects, I moved into a more strategic role, focused on using quantitative and qualitative consumer research to develop insights for marketing campaigns promoting the Tide and Cascade brands. Some of my work on the Cascade led to us winning an Effie Award in 2001. I ended up leaving Saatchi & Saatchi to pursue my MBA at Emory University's Goizeuta Business School. -
Account ExecutiveSaatchi & Saatchi 1996 - 1999London, Greater London, GbBest first job ever! I had the opportunity to manage advertising projects and the $8 million production budget for Procter & Gamble’s Tide laundry detergent brand. It was a great experience where I learned a ton about marketing and got to work with some brilliant people.
Jeff Perkins Education Details
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Emory University - Goizueta Business SchoolMarketing -
American UniversityPolitical Science
Frequently Asked Questions about Jeff Perkins
What company does Jeff Perkins work for?
Jeff Perkins works for Soundstripe
What is Jeff Perkins's role at the current company?
Jeff Perkins's current role is CEO.
What is Jeff Perkins's email address?
Jeff Perkins's email address is je****@****ipe.com
What schools did Jeff Perkins attend?
Jeff Perkins attended Emory University - Goizueta Business School, American University.
Who are Jeff Perkins's colleagues?
Jeff Perkins's colleagues are Seth Earnest, Tia Watkins, Kyle Boe, Mack Stromme, Andy Nichols, Joey Rotella, Danielle Summers Taylor.
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