The first thing you need to know about me is that I am curious.This may seem like a simple characteristic but it is essential when it comes to SEO and digital marketing. Why is my competitor ranking higher than I am? What are they doing differently? Why do customers abandon their carts and where are they doing it? There are thousands of questions to ask and dozens of answers for each question.Compelled by curiosity, I constantly seek answers to problems and find solutions that work. This has led to success for many of my past clients who saw growth in traffic from 25% to 50% as well as successful content marketing campaigns, one of which drove approximately 40% of my clients site traffic.These successes were often propelled by experience in other channels of digital marketing. While SEO and inbound marketing comprise the heart of my experience, I have experience with social media, paid search, and analytics (a requisite tool for a curious person and one I am quite familiar with).Curiosity is powerful, but it also needs to be tempered by objective reflection.Some problems are more perplexing than others. Some solutions don't work as well as I hoped. What is true about every problem or solution though, is that a lesson can be learned and the outcome can be improved upon.With curiosity as a driving force and objective reflection capturing lessons learned, I endeavor to find challenges that will expand the boundaries of my knowledge.