Jeffrey Lewis Email & Phone Number

Mckinney, Tx, Us

Melville, New York, United States

Develop comprehensive brand identity, encompassing core messaging, brand strategy, and creative direction, in anticipation of launch of Intellicene. Develop/execute integrated marketing campaigns to establish and promote Intellicene brand. Drive brand evolution and market positioning to align with business objectives and industry trends. Implement data-driven strategies to optimize marketing performance and ROI. Key Accomplishments:• Repositioned Verint/Cognyte SIS business as Intellicene post-acquisition by Volaris Group (2022).• Amplified VIP partner program, tripling preferred partners within 24 months, yielding over $10M in revenue in 2022.• Secured inaugural Analyst report placement with Frost & Sullivan in 2023.• Delivered 5,000+ highly qualified leads, achieving a 15% conversion rate to opportunities and fueling a 20% year-over-year revenue growth from 2022 to 2023.• Established a strong social media presence, acquiring 1,200+ followers within a year and maintaining a 30% monthly growth in followers.

Melville, New York, United States

I led the marketing efforts for the Situational Intelligence Solutions (SIS) portfolio, empowering enterprises and governments to manage complex security operations, fuse information from diverse sources, analyze vast data volumes, and gain insight for enhanced incident management, response, and investigations.Powered by our industry-leading Symphia solutions, we connected cyber and physical security, enabling organizations to safeguard what matters most: people, property, and mission-critical operations. With SIS solutions, organizations could comprehensively understand situations, make prompt decisions, and take confident action to effectively investigate and resolve incidents.Following the acquisition of SIS by the Volaris Group, we transitioned to Intellicene (Intellicene.com) on December 1, 2022, marking an exciting new chapter in our journey.

Teaneck, New Jersey, United States

I led a team in creating and marketing a new portfolio of transformation and managed security services. Our focus included identifying key markets through research, validating customer buying factors, and developing offerings to maximize value. We established a Market Intelligence Engine to gather insights for campaigns. Additionally, I led global development and marketing of new managed security solutions, ensuring alignment with strategic objectives. We achieved recognition for excellence in portfolio management and market impact.Key Accomplishments:• Achieved "Star Performer" ranking with Everest PEAK, reflecting excellence in portfolio management and market impact.• Integrated security services seamlessly across diverse offerings, optimizing company's competitive edge in market.

San Ramon, California, United States

As the Sr. Director of Marketing at GE Digital Security, I led the security portfolio marketing efforts, developing a comprehensive product framework and demand generation strategy. I initiated and oversaw the launch of "Security Insights" magazine, enhancing customer engagement through webinars and events. Collaborating with cross-functional teams, I ensured alignment of marketing initiatives with overall business objectives while maintaining consistent brand messaging across all platforms and materials.Key Accomplishments:- Successfully launched the first public facing GE Security offering, "Cyber Risk Benchmark," generating over $2M in revenue within the first year.- Established a full Managed Security Services portfolio, positioning GE Digital as a leader in cybersecurity solutions.

Plano, Tx

I globally positioned HP's Managed Security Services portfolio, driving internal and external awareness, introducing new services, shaping thought leadership, and developing solutions. Additionally, I managed in-region marketing for the complete security portfolio in the AMS region, covering MSS, Security Consulting, Security Governance, and Security Technology.

Plano, Texas, United States

I led marketing efforts across all geographies to promote HP's end-to-end Enterprise Security Services portfolio, which comprised two distinct service lines: managed security services and security consulting services.

Created and executed numerous marketing initiatives and messaging campaigns in support of Technology and Business Process Outsourcing efforts with global manufacturing, energy, life sciences communications, media and entertainment industry sales organizations, as well as networking services and security/privacy service lines.

Plano, Tx

In a shared resource capacity, I was responsible for numerous marketing initiatives and messaging campaigns across numerous sectors, regions and practices. I gained a wealth of knowledge across key verticals including: manufacturing, energy, communications/media, life sciences, and public sector. My practice experience includes: security, networking, applications, and continuity. I also gained appreciation for the nuances of global positioning in growth regions.

Dallas, Texas, United States

At TXU Energy, I spearheaded the marketing of energy services and solutions to businesses in the ERCOT market of Texas. My initiatives empowered over 65 sales representatives to engage with more than 250,000 business clients statewide. I formulated a segmentation strategy integrating crucial customer economics and purchasing behavior, catalyzing substantial strategic enhancements. By implementing streamlined RFP quantification and response procedures, I elevated the Request For Proposal (RFP) win rate from 20% to over 80%. Additionally, I orchestrated a reorganization of national exhibition/trade show processes, resulting in annual savings exceeding $1 million, alongside the implementation of a prioritized participation matrix.