Jeffrey Putt Email & Phone Number

Bellevue, Washington, United States

• Grow accounts in WA, OR, and ID, such Walmart, BevMo/GoBrands, and Amazon Fresh/GO, worth $95M annually.• Represent 350+ suppliers, including Beam Suntory, Pernod Ricard, Bacardi USA, E&J Gallo, Ste Michelle Wine Estates, and Precept Wine.• Manage retail pricing, pitching new distribution for innovation and line extensions, brand education, providing seasonal and thematic display recommendations, and driving programming.• Leverage Nielsen data to perform market analysis for sales and performance of specific brands and items by category and size.• Work with internal trade development teams to develop supplier and brand-level pricing and distribution to drive sales.

Bellevue, Washington, United States

• Presented and executed monthly programming and ADs for Diageo, Moet Hennessy, Precept NW and Jackson Family Wines, resulting in 65% of programs accepted for activations.• Managed 65 Walmart, three Sam’s Club, 15 Haggen, and 10 Cost Plus World Market accounts.• Consulted on monthly/quarterly pricing strategies, quantity discount offers, inventory, allocations for LTOs (limited time offer), new SKUs, and vintage changes with wine.• Monitored case sales / depletions, revenue goals, points of distribution, and new item placements.• Represented Diageo, Moet Hennessey, Jackson Family Wines, and Precept NW, resulting in 75% success for placement.• Increased product distribution and market share, achieving 75% new item points of distribution.• Transitioned national retailers with passing of I-1183 regulation.• Managed retail shelf pricing to maintain a blended margin for retailers, suppliers, and distributors.• Conducted staff education with servers, wine stewards, and store management.

Fife, Washington, United States

• Led a nine-member on-premise team in WA pre 1-1183 to drive sales through new distribution, drink menu features, promotion, and staff training, representing Diageo, Moet Hennessey, and Jackson Family Wines portfolios with $1M+ in annual sales.• Trained team to use “Southern Seven” sales strategy, use of features, overcome objections, and ASK for sale techniques.• Owned execution of quarterly programming aligned with suppliers with back bar distribution, menu placements, and staff education.• Effectively coordinated and communicated monthly sales meetings, product knowledge sessions, and public speaking seminars.

Renton, Washington, United States

• Grew distribution by 8-10% yearly and generated $3M+ in sales annually.• Managed beer and wine distribution, sales goals, and service staff at Key Arena, QWEST Field, Safeco Field, and SeaTac Airport.• Solely represented national, regional, and local breweries (Miller Brewing, Sierra Nevada New Belgium, and Mac & Jacks) for distribution of draft and single-served packages.• Managed a $75K yearly budget for signage, menu holders, draft handles, and ordering of marketing and POS tools.