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Charismatic data-driven marketing executive with comprehensive marketing experience (B2C & B2B), on both client and vendor side. An influential leader with aptitude in driving marketing strategy, execution and positive results from analytical insights. Leader who is motivated by making a business impact by empowering direct reports, challenging business as usual and driving innovation via a fun and inclusive environment. Large conference speaking experience and unique experience of selling thousands of personal computers and electronics as guest host live on QVC. Specialties: - Leadership & Strategic Vision- Digital Marketing & Digital Data- Data Management Platforms (DMP)- Consumer Centric Data- Marketing Technologies- Digital Media- Segmentation Strategy- Marketing Strategy- Marketing Analytics- Predictive Modeling- Testing and Optimization- Omni-Channel Marketing- Direct Marketing Channels- Email Programs & CRM Programs- Marketing Communications - Market Research- Merchandising- Budget, Forecasting and P&L
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Vice President, Global MediaMastercard Aug 2018 - May 2022Greater St. Louis Area -
Vice President, Global Digital MarketingMastercard 2014 - Aug 2018Greater St. Louis Area -
Director, Head Of Advanced AnalyticsIgnitionone 2011 - 2013Envisioned, started and led Knotice’s (acquired by IgnitionOne) advanced analytics practice including: custom reporting, digital attribution, segmentation and targeting, multivariate testing, predictive modeling, dashboard development and custom analytic's for DMP (Data Management Platform). Organically grew and led analytic practice across multiple clients across a variety of industries, delivering actionable marketing results with unique business goals. -
Sr. Director, Marketing ScienceCharter Communications 2006 - 2011Greater St. Louis AreaLed marketing science organization including marketing database infrastructure, segmentation, predictive modeling, campaign performance and analysis, market research, competitive intelligence, marketing strategy, customer statisfaction and brand tracking. -
Tv Shopping Business ManagerDell 2005 - 2006Austin, Texas AreaDirectly responsible for TV Shopping profit and loss with strategic partners QVC and Shop at Home, sales and negotiation with merchant buyers, on air marketing, acquisition and training of on air Dell host and product supply forecasting.Unique experience of selling thousands of personal computers and electronics as guest host live on QVC. -
Brand ManagerDell 2003 - 2005Austin, Texas AreaManaged US Consumer Desktop PCs marketing communication strategy, promotions, pricing, creative concepts and merchandising in TV broadcast, catalog, monthly publications, newspaper inserts and executed plan for $6 billion dollar business. -
Direct Mail ManagerDell Jan 2000 - 2003Austin, Texas AreaManaged annual direct mail budget and forecast while executing to plan for one of top U.S. catalogs. Led circulation team driving strategy & plan, catalog paper and printing, postage optimization, acquisition, retention, segmentation and marketing database.
Jeff Carey Skills
Frequently Asked Questions about Jeff Carey
What is Jeff Carey's role at the current company?
Jeff Carey's current role is Marketing Leader | Exploring new opportunities.
What is Jeff Carey's email address?
Jeff Carey's email address is je****@****ard.com
What is Jeff Carey's direct phone number?
Jeff Carey's direct phone number is +163672*****
What skills is Jeff Carey known for?
Jeff Carey has skills like Direct Marketing, Marketing Strategy, Analytics, Crm, Digital Marketing, Strategy, Email Marketing, Segmentation, Multi Channel Marketing, Leadership, Customer Acquisition, Marketing Communications.
Not the Jeff Carey you were looking for?
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2kennametal.com, mkmorse.com
1 +133045XXXXX
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Jeff Carey
Vice President Of Operations At Kratos Defense And Rocket Support Services, Inc.Huntsville-Decatur-Albertville Area -
Jeff Carey
Greater Cleveland -
Jeff Carey
Mount Pleasant, Sc4gmail.com, hagerty.com, boomtownroi.com, blackbaud.com3 +184330XXXXX
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