Data + Design Coordinator
Austin, Tx
Oversaw both constituent database and design of outreach materials for Austin’s largest provider of affordable housing and services, with 18 innovative communities that are home to over 5,000 residents.* Helped oversee Home Builders program, consisting of the organization’s 500 most committed donors who have made multi-year pledges to support its mission. Reported on and analyzed upgrades, downgrades, and lapsed donors. Played key strategic role in more than tripling total number of donors and quadrupling annual giving revenue in the past 4 years.* Proposed and transitioned organization to more advanced online fundraising platform with peer-to-peer fundraising tools that helped drastically increase donor base. Managed data systems, trained database users, created metrics for quarterly programs and fundraising dashboard.* Coordinated all design and print work for the organization as part of the Community Engagement department. Created colorful, modern graphic designs for bi-monthly Impact newsletter and managed its production and mailing with print vendors. Designed and produced all marketing materials for organization’s annual fundraising event with over 700 attendees.* Designed visual treatment for new branding of organization’s four core program areas for revamped website and print materials; creating clear and colorful graphics and color scheme to simply convey the organization’s comprehensive mission to provide Housing + Services, Education, Health and Financial Stability Programs to help low-income Texans thrive and transform their own lives.