Jen Brigham Email and Phone Number

Key Accomplishments• Technical owner of the agency's base development stack managing monthly improvement sprints with the design and development team that resulted in an average of 30% profitability on all website builds since 2020, exceeding the agency goal of 15%.• Inherited overloaded agency dedicated server, responsible for hosting 100+ websites. Initiated WP Engine agency partner program to decouple hosting from maintenance & security plans, migrating over 80 websites to client-procured dedicated accounts, allowing the team to focus more proactively vs reactivly on client sites.• Developed and implemented robust pricing frameworks that maximized profitability while remaining competitive in the marketplace.Core Responsibilities• LMA (Leadership, Management, and Accountability) for a senior team of design and development professionals, fostering a culture of growth, autonomy, trust, and innovation. • Create processes, goals, and expectations for the team, regularly assess individual and team performance, and provide feedback and coaching.• Holds a seat on the leadership team, helps guide high-level agency direction, and is heavily involved in the sales and hiring processes, while also managing day-to-day operations.• Highly active in prospective and existing client sales conversations, including technical assessments, providing strategic recommendations, creating proposals, and scoping all web deliverables and timelines.• Foster strong relationships with clients, clearly communicating technical details and value propositions to secure new business and retain existing clients.• Defining and enforcing all website procedures, coding standards, documentation, best practices, responsible development philosophy, and quality assurance processes for high-quality deliverables. • Manage and sustain strong vendor and contractor relationships, onboarding, tooling, and process, ensuring the extended team represents company goals and vision.

Core Responsibilities• Developing custom WordPress websites utilizing the native block editor, theme.json, custom React / ACF blocks, PHP, HTML, SASS/SCSS, and JavaScript/jQuery. • Developing and implementing marketing automation solutions and integrations including APIs, CRMs, PIMs, MAT, and more. • Executing UI/UX strategy including sitemaps, wireframes, content strategy, and website designs.

Key Accomplishments• Started the website department, creating a new service offering at a PPC-focused digital marketing agency. Grew a team of design and development professionals. • Created systems, processes, tech, and tools that seamlessly integrated cross-functionally to support the PPC, SEO, Social, and content departments' strategy and goals. Core Responsibilities• Provided direct reports with well-defined job expectations, ongoing performance feedback, coaching, mentoring, training, and conflict resolution.• Developed custom WordPress themes or Genesis framework with ACF (pre-Gutenberg days), integrated third-party tools/APIs, implemented digital marketing initiatives, and maintained client websites post-launch. • Performed website audits – assessed usability, accessibility, responsive issues, page speeds, browser compatibility, and technical SEO issues.• Executed UI/UX strategy including sitemaps, wireframes, and website designs.• Designed web graphics for digital advertising, marketing materials, and social media assets.

• Provided U/IUX strategy including sitemaps, wireframes, and website designs.• Developed WordPress websites utilizing PHP, HTML, CSS, JavaScript, and Bootstrap frameworks.• Wrote, designed, and produced non-fiction children’s books.• Designed book covers for local publishers.