Creative minds are free and ambitious. They embrace chaos while most organisations can't. These chaotic free flows of ideas and expression need direction and intention to propel them towards coherent designs. 'Purpose' is what differentiates design from art. I am Jenil Sheth, the founder of Pozar Studios. I have been leading a team of young, ambitious creative individuals for over 5 years. Having worked with clients in a wide range of businesses from corporate to retail, I understand a business's vision and direct my team on how to turn that into visuals that reflect their values and wow their audiences.