Jenna Harper Email & Phone Number

Dallas, TX

Plano, TX

• Planned and executed large-scale corporate and private events including merchandise launches, brand activations, and community projects resulting in an increase of sales, store traffic, and brand exposure
• Represented JCPenney in a national series of events for the 2013 Back To School campaign in 10 markets which each comprised of over 500 attendees, increasing store sales quota by 30%
• Worked closely with project managers, agency partners, and JCPenney clients to maintain project progression and drive sales
• Assisted the Events Marketing & Publicity team with departmental strategy presentations, organizational structure, overall budget, and event logistics
• Worked with merchandise buyers to fulfill product giveaways for press, celebrities, and executives

Dallas, TX

• Ensured all current clients increased sales and effectively promoted their brand at national tradeshows by managing project progression to build state-of-the-art exhibits
• Worked with Account Executives to maintain relationships and prevent attrition with current clients in a variety of industries including medical and pharmaceutical companies
• Assisted the Vice President of New Business Development with innovative presentation materials to show potential new clients

Plano, Texas

• Created email campaigns and provided customer support for the 140,000 member Caniac Club loyalty program
• Provided assistance for national campaigns including research, production, and field communication
• Traveled to assist marketing directors with new restaurant openings and connected with community leaders to drive traffic

Denton, Texas

• Managed all marketing strategies and activities for Chipotle to the University of North Texas 36,000 student body
• Created and marketed programs for the Denton Chipotle to implement such as a Finals Week promotion which increased sales by $1,579 over a 3 days period
• Sought out, coordinated, and hosted events that were a strong fit for the Chipotle brand
• Negotiated and maintained sponsorships including the UNT Athletics sponsorship and UNT Children’s Hospital benefit

Established and maintained contact and served as a liaison with all available media outlets concerning the activities of the SGA, which included press releases, news stories and interviews. Created and published all SGA advertising in cooperation with other staff members. Maintained public outreach and education aspects of SGA. Cooperated with Director of.

Bachelor Of Business Administration, Marketing

Activities and Societies: College of Business Professional Leadership Program, Student Government Association Freshmen Interns, Eagle Camp.

Associates Of Arts

Graduated with an Associate's degree before graduating from high school