Jenna Fessler-Richards Email & Phone Number

I joined CoverMyMeds to help bring to market a new product, AMP: Access for More Patients. We faced many challenges keeping up with demand, and I focused my attention on product definition and repeatable sales to implementation processes. I co-owned a headline as part of FY21 strategic planning, looking to attain our goal for gross profit and operating.

Scottsdale

• Influential in the creation of the Product Management team within the Technology department responsible for creating global solutions and products for patient services
• Evangelized the product vision by building trust and buy-in with business leadership and defined plans for the Minimal Viable Product
• Led 3 cross-functional scrum teams throughout the program increment by defining and prioritizing epics, capabilities and features
• Translated the product roadmap into a defined product backlog, reviewing features with business stakeholders to prioritize based on value
• Refined the program backlog by grooming features, worked with system architects and lead engineers to build out the architectural runway for upcoming program increments
• Collaborated with Technical Product Owners to ensure successful implementation of the portfolio vision and provided feedback and coaching

Scottsdale

• Worked closely with Quality teams for functional and performance testing to secure system validation
• Performed code reviews and pull requests to merge into develop branch
• Utilized SFDC tools such as workflows rules, field updates, process builder
• Created and maintained Visualforce Pages, fields, page layouts, record types, profiles, permission sets, groups, sharing rules etc
• Utilized Change Sets and Git to move metadata from sandbox to sandbox or production

Scottsdale

• Worked closely with clients and client managers to elicit requirements and needs formatted as a Business Requirement Document for patient support programs as a new implementation
• Transformed business requirements into user stories and actionable enhancements using existing technologies and processes
• Constructed business process flows, developed use cases and solution design documents to optimize the process from a procedural and technology standpoint
• Successfully launched and supported 6+ implementations in 3 different SFDC environments
• Dedicated SFDC admin for the first implementation and migration of a program from a legacy application to SFDC

• Booked more than $1 million of revenue in less than 24 months
• Managed a balanced pipeline of prospects by vetting accounts within my assigned territories
• Executed solution selling to help business owners target potential customers in their local area
• Utilized a data-driven approach to influence decision makers based on their market share on Yelp

• Selected to pilot new sales team to penetrate the franchise market on Yelp
• Pull revenue from existing National clients while launching marketing campaigns as part of corporate’s advertising strategy
• Hosted webinars for franchisees while working closely with corporate to meet the brand’s goals
• Created infographics and sales collateral
• Helped grow franchise sales from 10 reps to 20+

• Achieved/exceeded sales goals by delivering excellent customer service and product knowledge
• Supervised part time sales associates and acted as manager on duty
• Addressed customer concerns and conflicts while still putting the customer first
• Gained hands on experience working in a fast paced environment

• Initiated a quality improvement plan for the department to meet the Standards of Iowa Public Health modernization
• Created informational brochures/newsletters for hospital employees and the community
• Organized employee health files and created a health employee database based on Body Mass Index and age
• Looked over previous policies on emergency response plan of actions, TB awareness and prevention
• Experienced the day to day life of a local health department

Ames, Iowa

• Acting head coach for 12U USSSA fastpitch softball team
• Supported players by acting as a mentor as well as a coach
• Achieved team and personal growth by developing skills and techniques
• Strategically prepared practice schedules and game lineups to enhance player’s skills and experience

Customer service, selling athletic apparel and sport equipment, supervised sales associates and analyzed daily sales and reported numbers to district manager

Muscatine

Clerk at family owned pharmacy, responsible for customer service, stocking shelves, sorting prescriptions, making new orders, and helping the customers.

Bachelor Of Science (B.S.), Kinesiology Community And Public Health

Activities and Societies: Delta Delta Delta, Student Health Advisory Council, Health Promotion Club, Fall Blood Drive, Colleges Against.

Education record

Activities and Societies: Student Council Softball National Honor Society