Jenna Thomas Email & Phone Number

Ardmore, PA

• Analyze brand performance to identify inefficiencies and present data-driven recommendations for improvement to senior business leaders
• Partner with creative director to increase brand awareness through targeted digital marketing and social media ad campaigns while maintaining a cohesive global brand image and messaging
• Liaise with internal teams including manufacturing, finance, and sales and third party vendors to launch brands into the global marketplace
• Leverage strong vendor relationships and project management to effectively manage orders, ensure timely and accurate delivery, and reduce excess costs
• Maximize marketing spend by participating in the creation of annual projections for quarterly budgets
• Optimize inventory allocation across various channels to meet market demand while mitigating product loss

West Chester, PA

• Executed the overall strategy of the business both domestically and internationally
• Provided sales strategy, planning and execution for success of brands
• Assisted in the development of presentations to support internal team meetings
• Supported execution of business development initiatives to achieve brands’ growth objectives

West Chester, PA

• Executed and launched multiple Key Items and One Hour Concepts from 2014-2015
• Managed accounts that contributed to an increase in company net sales
• Involved in managing the overall strategy and development of the U.S. Live Television Shopping division
• Sourced new vendors and brands for company’s New Business department for all U.S. Live Shopping opportunities
• Negotiated pricing and offers with new and current vendors
• Managed and tracked all purchase orders and deliveries to assure they arrive on time with little to no issues

West Chester, PA

• Increased number of new business accounts by coordinating introduction calls for New Business Manager
• Managed new and old vendor accounts with their Live Shopping airings to make sure they met channel’s requirements
• Supported the Live Shopping merchandising team daily to successfully launch new and current projects
• Reviewed current projects with the Live Shopping Director on a weekly basis to ensure the company was meeting financial goals