Jenna Tiffany - Chartered Marketer, Fhea, F Idm Email and Phone Number

Programme Director at @ London School of Business Administration

London, GB

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's Location

Greater London, England, United Kingdom, United Kingdom

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's Contact Details

Jenna Tiffany - Chartered Marketer, Fhea, F Idm work email

Jenna Tiffany - Chartered Marketer, Fhea, F Idm personal email

n/a

Jenna Tiffany - Chartered Marketer, Fhea, F Idm phone numbers

About Jenna Tiffany - Chartered Marketer, Fhea, F Idm

Jenna Tiffany is Founder & Strategy Director at Let'sTalk Strategy providing strategic consultancy services across the digital marketing mix. Jenna is a Chartered Marketer and Fellow of the IDM with over ten years’ marketing experience within B2B and B2C sectors with experience in the travel, financial and retail sectors.Jenna’s expertise ranges in working with both small and large brands to analyse and develop their key journeys & wider digital marketing activities. Jenna creates best in class digital marketing strategies & campaigns to deliver ROI in both the UK and Internationally. Having walked in marketers’ shoes first hand, Jenna is well averse to the business challenges brands face. Jenna has consulted with brands such as Shell, Hilton Worldwide, Co-op and Cinch! Australia to name just a few.In addition, Jenna is an elected member of the prestigious DMA Email Marketing Council, Co-Chair to the Best Practice hub to shape the email industry’s best practice and member of the Research hub providing the latest industry research.Jenna has been a recognised expert in the email industry, being interviewed by the industry press for top trend predictions, industry insights and opinions pieces on topics such as Email Strategy, GDPR and effective use of Personalisation. As a proven thought-leader, competent public speaker and publisher, Jenna spoke at over 30 marketing events in 2017 both in the UK and across Europe about digital marketing strategy.Jenna has been a judge at a number of events including the DMA Awards 2017 judging the Best use of Search category and a judge for the Greggs University Challenge in the North East. Jenna is also a marketing tutor, teaching the CIM Certificate in Marketing (Level 4). When not consulting other businesses on how to effectively market their companies, Jenna's a keen runner with her Cocker Spaniel; Archie, an avid Gluten Free promoter and often seen on the canals of London.

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's Current Company Details

London School Of Business Administration

View

Programme Director

London, GB

Website:: fourthrev.co
Employees:: 16

Jenna Tiffany - Chartered Marketer, Fhea, F Idm Work Experience Details

Programme Director

London School Of Business Administration

London, Gb

View
Lead Facilitator - Lse Digital Marketing Career Accelerator

Fourthrev Nov 2024 - Present

Lead facilitator teaching the LSE Digital Marketing Career Accelerator to a cohort size of 30+ learners.

View
Subject Lead - Digital Marketing

Fourthrev Mar 2023 - Present

The Lead Digital Marketing Subject Matter Expert for the development of the LSE Digital Marketing Career Accelerator that covers four courses: 1. The essence of Digital Marketing2. Digital Marketing Strategies and Campaigns3. Impactful Digital Marketing Leadership4. Employer projecthttps://onlinecareeraccelerators.lse.ac.uk/lse-digital-marketing-online-career-accelerator-programme-brochureMay 2024 webinar: How to use AI strategically as a digital marketer: https://www.youtube.com/watch?v=InVs8ONd7Wo&t=14s

View
Founder & Strategy Director

Let'Stalk Strategy Feb 2017 - Present

London, United Kingdom

We create digital marketing strategies that make you more money or increase charitable donations. It's that simple. The strategies we create aren't guesses, they generate results because they are tailored to your business.We have a combined experience of several decades with both large and small brands across a wider variety of industries in not-for-profit, B2B and B2C markets.Our Tailored Digital Marketing Services:- Marketing Strategy consultancy across all digital marketing channels, social media, SEO, PPC- Marketing campaign consultancy and implementation: paid social, email marketing, website, SEO & PPC- Email marketing consultancy- Analysing customer behaviour- Training & workshops - marketing strategy, email marketing, copywriting, data analysis- Public speaking- Thought leadershipContact us for a friendly, no-obligation chathello@letstalkstrategy.co.ukhttp://letstalkstrategy.co.uk/contact/

View
Multi-Award Winning Published Author

Kogan Page May 2021 - Present

Marketing Strategy: Overcome Common Pitfalls & Create Effective MarketingWinner: Business Book Awards 2022: Sales & Marketing Winner: 1st Place: BookFest 2022: MarketingWinner: Gold: Global ebook Awards 2022: Advertising/Marketing/SalesWinner: Silver: Global ebook Awards 2022: Business/Non-FictionPublished in English and Dutch.

View
Committee Secretary - Volunteer

Louzanimales Nov 2023 - Present

Portugal
Visiting University Lecturer - Data-Driven & Email Marketing

Harbour.Space Jul 2022 - Present

Barcelona, Catalonia, Spain

Invited Guest Lecturer for 3 weeks teaching Data-Driven & Email Marketing in Barcelona. Class size of 20 with a hybrid between offline and online (majority in class). I created the three-week degree level course content, lesson plans, teaching slides, out of class additional activities (reading, watching, essay writing, quizzes and polls), wrote the assessment with marking criteria and taught the course material. Excellent feedback received from all students has cemented this course into the annual programme at the University.

View
Visiting Lecturer - Data-Driven Email Marketing

Harbour.Space Feb 2024 - Mar 2024

Bangkok, Bangkok City, Thailand

View
Distance Learning Associate Lecturer

Arden University Feb 2023 - Present

Lecturer on the modules: Principles of Marketing and Strategic Management.

View
Cim Level 6 Tutor - The Digital Customer Experience

Marketing Tom Media May 2022 - Present

CIM Level 6 Diploma in Marketing. Online teaching for the 12-week module including assessment 1:1 support, marking and material development. I wrote the course content for the 12-week diploma module, lesson plans, teaching slides, student resources, outside of the classroom activities and resources. I also coached the students to assessment submission based on the CIM’s requirements.

View
Fellow Of The Higher Education Academy

Higher Education Academy Feb 2020 - Present

Achieved the status of Associate Fellow of The Higher Education Academy in recognition of attainment against the UK Professional Standards Framework for teaching and learning support in higher education.

View
Pgclt - Post Graduate Certificate In Learning And Teaching

Bpp University Jul 2020 - Present

Uk

Qualified teacher passing the PGCLT course in learning and teaching in Higher Education. Enhanced my skills, knowledge, experience and scholarship in learning, teaching and assessment of teaching.

View
Teacher - Marketing, Management, Data Analyis, Power Bi, Business Improvement, Excel

Bpp University Feb 2017 - Jan 2023

Module leader and tutor for a range of courses including: Marketing Principles, Digital Marketing, Strategic Marketing, Strategic Management, Data Fundamentals, Data in the Digital World, Data Concepts and Business Improvement & Optimisation. I have written the course materials for all modules spanning between 3-12 week modules (the marketing courses are between 8-12 week courses). This includes writing the teaching content, the lesson plans, the activities for students such as polls, quizzes, short essays, all written against learning outcomes. I also set up the online teaching rooms for each course in Adobe Connect using various layouts and interactive functionality to ensure the online sessions are as engaging as possible. Coaching for students is also included in experience.

View
Fellow Of The Idm

The Institute Of Direct And Digital Marketing (Idm) Jan 2018 - Present

Uk
Marketing Tutor: Marketing Principles & Cim Certificate In Marketing

Bpp Aug 2017 - Nov 2024

London, United Kingdom

Online Marketing Tutor (freelance) as part of the London Business School team at BPP. Teaching: Digital Technology Solutions – Marketing Principles &CIM Certificate in Marketing - Level 4

View
Visiting Co-Lecturer - Marketing Strategy

Harbour.Space Oct 2023 - Nov 2023

Barcelona, Catalonia, Spain

View
Visiting Lecturer - Data-Driven Email Marketing

Harbour.Space May 2023 - Jun 2023

Barcelona, Catalonia, Spain

View
Visiting Lecturer - Teaching Email Marketing

Harbour.Space Feb 2023 - Mar 2023

Bangkok, Bangkok City, Thailand

View
Dma Email Council Member

Dma Uk May 2017 - Sep 2021

London, United Kingdom

As of May 2017, I was invited to join the prestigious DMA Email Council as an official member (one of only 20 places available). Prior to this I had contributed to various hubs on the council, as the Co-Chair of the Email Best Practice Hub and a hub member of the Research hub.

View
Hub Member Of Dma Email Council

Dma Uk Nov 2015 - Sep 2021

Reviewing and authoring email marketing practice, opinion and guidance for the DMA Email Council.

View
Dma Awards 2018 Judge - Best Use Of Email

Dma Uk Sep 2018 - Oct 2018

London, United Kingdom

Judge at the DMA Awards 2018 for the Best use of Email category

View
Judge For Uk Young Lions Competition

Advertising Association Mar 2019 - Jun 2019

London, United Kingdom

One of the judge's for 2019's UK Young Lions Competition.

View
Greater London Region Board Member: Communications Ambassador

Cim | The Chartered Institute Of Marketing Jan 2017 - Jan 2018

London, United Kingdom

Responsible for all of CIM's Greater London Regional communications strategy, plan and content working alongside agencies and bloggers. This includes social media (Linkedin & Twitter), the GLR Website section, external press content and all email communications sent to GLR Members.

View
Board Member Of The North East Regional Board

The Chartered Institute Of Marketing Jan 2016 - Jan 2017

Newcastle Upon Tyne, United Kingdom

View
Advisory Council Member Of Dma North

Dma Uk Mar 2016 - Jan 2018

View
Dma Awards 2017 - Judge For Best Use Of Search

Dma Uk Sep 2017 - Dec 2017

London, United Kingdom

Selected as a judge for the DMA UK's marketing awards for all entries submitted to the Best Use of Search category.

View
Lead Digital Marketing Strategist - Member Of Senior Leadership Team

Communicator. Dec 2015 - Feb 2017

Newcastle Upon Tyne, United Kingdom

At Senior Leadership Director Level, heading up the new Strategy services department. Responsible for shaping the services, and the team, providing services to clients, representing the company at external events and to the press. Also involved in shaping the vision of the company.
Digital Marketing Strategist

Communicator. Aug 2014 - Dec 2015

Newcastle Upon Tyne, United Kingdom

As Digital Marketing Strategist at Communicator, I work with a number of large clients in various sectors: from retail, travel, financial services and not for profit, to help leverage the power of digital marketing to drive database growth, engagement and revenue generation. All strategies created are to optimise for various marketing objectives and tactics.Strategic projects begin by determining business goals and to gain an understanding of the needs of prospects at various stages of their decision making process. This is achieved by understanding the questions that are being asked at the beginning, middle and end of the sales funnel. Are there any hindrances in the process and what does the entire communication flow with the customer look like?For email marketing this could include (but not be excluded to): Gathering email addresses from website visitors, existing customers, and nurture relationships through email marketing. Based on that information, the strategy and outlined recommended activities can be established. Research, analysis, tracking, measurement and understanding of technology alongside all digital channels are also gathered.I also share my expertise across the industry, speaking at conferences, hosting workshops and authoring white papers.
Digital Marketing Manager

Dfds Seaways Nov 2013 - Jul 2014

North Shields, North East England

• Increased Digital responsibility of Paid Search (PPC), managing a large UK & Eastern Europe PPC account, which includes 5 European languages (Polish, CZ, BG, SK, RO)• Responsible to fulfil performance revenue targets for 3 online marketing channels which is a large part of marketing mix for company.• The tactical and seasonal industry landscape ensures the large PPC account requires constant attention, alongside meticulous control of the large annual budget• Responsible for budget management of SEO & PPC, tasked with increasing passenger volumes and cultivating ROI whilst reducing CPA.• Manager to two Executives; Search Performance Executive who is focused on Bid Optimisation, Keyword Analysis and Ad Copy Testing, as well as granular reporting as required & Website Executive who is responsible for daily website updates.• Key testing member for the development of in-house booking engine• Key influencer in other digital channel strategies such as Social Media & Email activity. Main achievements:- Key restructure changes made to Polish PPC account which achieved double revenue business in January & February 2014 compared to 2013.- Huge increase in SEO revenue in 2013.- Increased SEO exposure of the company, ranking 3rd for both search terms ‘ferry’ and ‘ferries’ with a combined local monthly search volume of 26,000+ (April 2014).- UK website a nominee of the award 'Worlds Best Ferry Website' in 2014 at World Travel Awards

View
Website & Seo Manager

Dfds Seaways May 2012 - Nov 2013

North Shields, North East England

As of April 2013 responsible for 10 websites which include DFDS Seaways.co.uk, .pl, .bg, .cz, .sk, .ro and x4 legacy brand websites for all 6 UK departing routes online. Ensuring optimisation for the online conversion through enhancing the online journey/experience starting from natural search through to completed booking. Manager of 1 direct full time report. Responsible for effective management of budgets agreed for the annual business plan. Also responsible for successful implementation of online initiatives and head office lead projects such as a mobile website & meeting all business needs/deadlines such as various product launches online. I also work closely with the rest of the marketing team to ensure that all marketing activity including social media is integrated for maximum effect. Objectives:• To define and deliver the way to maximize revenue and yield through efficient management of the UK and Eastern European websites & SEO strategy.• Develop, manage and communicate online campaign evaluations quarterly to the Director & Departmental Heads for all marketing activities developed including clear and concise recommendations for future activity.• Ensure all online marketing activities are budgeted & achieve the SEO and Conversion Rate targets set.• Collaborate with online agencies & other international business colleagues to ensure, content optimisation, link building and Online PR are maximised to deliver revenue and support SEO rankings. Including writing and re-purposing releases for online syndication.• Utilise online analytics such as Headlight & Google Analytics to understand and implement improvements in all online marketing activity, across the marketing mix.• Manage the project development of the newly launched mobile site, optimising the customer journey. • Ensure the website delivers a best in class user experience that accurately reflects the DFDS Seaways brand and product proposition.

View
Digital Marketing Executive

Culpitt Limited Mar 2011 - May 2012

Ashington, Northumberland

• Project manager for the development of a fully transactional e-commerce B2B website with an external agency, ensuring the website fully integrates within existing CRM & Sage systems and meets the commercial needs of the business• Effective management of the Online Marketing budget in liaison with the Marketing Manager and Commercial Director • Communicate weekly, fortnightly and monthly project progress and recommendations to Directors, VP and Department Heads to ensure targets are met• Present and train all appropriate business areas including the US Vice President and Boards of Directors on the new B2B website, to ensure its successful launch• Plan and execute the Launch plan of the new website including; communication to customers of their login details, website guide booklet and incentive offers• Update, manage and maintain website data for products and customers • Day to day management and scheduling of flexible resources to manage workloads to meet deadlines • Manage content including SEO, design templates, XHTML templates and usability of the new website to ensure an optimised user experience• Ensure all content complies with Licensing and Food Standards Agency legislations. Work with the Directors and Legal department to finalise the Escrow agreement• Update the Marketing & Sales Promotional Planner on a weekly basis to ensure timely and integrated execution of offline and online activities to maximise sales• Content maintenance of the existing Culpitt.com website and migration from Multimap to Bing Maps• Define and execute the two sister companies, Culpitt’s and Sugarfayre’s digital communication strategies integrating social mediaMain achievements:- Successfully project managed & launched to tight timescales a brand new B2B website featuring over 3,000 products from scratch,- 21% of orders received online within month one of launch- provided training guides & support to all key stakeholders; Customer Service & Sales team on new website

View
E-Commerce Savings & Investments Website Manager

Northern Rock Mar 2010 - Mar 2011

Gosforth, Newcastle Upon Tyne. Uk

As website manager at Northern Rock, this role involves both stakeholder (internal and external) and project management within online marketing. Emphasis within this role is placed on improving online customer aquisition and retention to achieve online commercial sales targets.• Project manager for the agile development and design of a new innovative Savings & Investments website which included a new CMS whilst managing relationships with internal stakeholders and external suppliers• Plan, develop and execute online marketing campaigns and email marketing campaigns, using SEO, social media, PPC and creating product specific landing pages from affiliate banner advertisements to increase conversation rates.• Provide innovative ways to improve online campaigns whilst supporting offline campaigns to acquire new customers• Enhance the online customer journey and conversion rates by using insight from analytics such as Tealeaf and Google Analytics• Work with the online media agency to ensure efficient link building and online PR are maximised to deliver revenue, support new product launches and SEO rankings. • Achieve commercial sales targets for service and online conversation, with 50% of all sales originating online • Manage the dedicated website IT team’s work schedule, to support the promotion and sale of Savings & Investment products• Monitor and utilise customer insight and report on CPA metrics to Head of Marketing• Manage the On Line Banking service as well as third party relationships and email marketing campaigns• Ensure all product content and work of E-Commerce Team is fully compliant with legal & regulatory requirementsMain achievements:- Exceed online sales targets by over 400% due to online marketing campaigns- 70% conversion rate for new online product as a result of web page improvements- 28% increase in downloaded application forms for a Savings product due to new banner ads- Reduced bounce rates by 10% on Savings web pages

View
Marketing Manager

Access2 Jan 2009 - Mar 2010

• Ownership and management of marketing campaign strategies for both B2B and B2C segments using all elements of the marketing mix including e-marketing, online content management, direct mail, literature/brochure production, advertising and PR • Proactively identifying, validating and tracking business opportunities/leads through extensive market research; providing support to the sales team• Responsible for £50,000 budget and ROI of all marketing campaigns • Ownership of customer facing data within CRM including content development and authoring• PR and events organisation to promote product launches• Key account management to develop business opportunities• Editing and developing website using HTML & CSS software; www.access2.com Main achievements within employment:- 5 % increase in market share in a new market- 40% increase in e-marketing opening and click through rate- Visits to the website increased from 166 to 973 due to marketing campaigns
Business Development Manager

Delta Training Solutions Jun 2008 - Jan 2009

• Responsible for business development and planning, developing and executing the marketing communications campaign strategy; providing business direction. This included all elements of the marketing mix both on and offline. • Strong project management skills needed to create and develop campaign in line with marketing strategy and target market• Liaise and establish new business leads both B2B and B2C through email and mail shots including discussions with Nike and Umbro, using highly influential skills• Complete restructure of website, to further highlight services as well exposure within local pressMain achievements:- Discussions with Nike and Umbro in providing a security contract - Enabling the company to increase connections with schools to provide on-premises training days
Brand Ambassador/Promotional Representative

Nike 2005 - 2009

• Execution of marketing communication campaigns through selling various products through communication with the public. • Team leader of campaigns and managed them effectively • Organised and carried out company’s objectives, adhering to strict guidelines and targets• Represented brands for several companies including Nike, Intel processors Samsung Jockey clothing Garnier Ultra Lift Camelot’s various products Toshiba Laptops, O2

View
Marketing Placement (Shell Step Scheme)

Mccready Page Llp Chartered Certified Accountants Jul 2007 - Aug 2007

• Planned and developed a marketing communications campaign to span 6 months • Included brochure production, e-newsletters, direct mail, e-mail marketing and website development• Additional PR generated for the company’s expansion plans• Fully searchable Database containing over 700 of researched target market (charitable organisations)• Provided instruction manuals for software systems for all employees to access• Created an development plan for the website to be updated all ideas visible on www.mccreadypage.co.uk

Jenna Tiffany - Chartered Marketer, Fhea, F Idm Education Details

Bpp University

Pgclt - Post Graduate Certificate In Learning And Teaching

View
Chartered Institute Of Marketing

Professional Diploma In Marketing

View
University Of Sunderland

Business, Management And Marketing

View

Frequently Asked Questions about Jenna Tiffany - Chartered Marketer, Fhea, F Idm

What company does Jenna Tiffany - Chartered Marketer, Fhea, F Idm work for?

Jenna Tiffany - Chartered Marketer, Fhea, F Idm works for London School Of Business Administration

What is Jenna Tiffany - Chartered Marketer, Fhea, F Idm's role at the current company?

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's current role is Programme Director.

What is Jenna Tiffany - Chartered Marketer, Fhea, F Idm's email address?

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's email address is je****@****.org.uk

What is Jenna Tiffany - Chartered Marketer, Fhea, F Idm's direct phone number?

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's direct phone number is +4419152*****

What schools did Jenna Tiffany - Chartered Marketer, Fhea, F Idm attend?

Jenna Tiffany - Chartered Marketer, Fhea, F Idm attended Bpp University, Chartered Institute Of Marketing, University Of Sunderland.

Who are Jenna Tiffany - Chartered Marketer, Fhea, F Idm's colleagues?

Jenna Tiffany - Chartered Marketer, Fhea, F Idm's colleagues are Robyn Neethling, Divya Bharthi, Danielle Joolay, Lisa Goalby, Nathan Manning, Anastacia Oosthuizen, Laura Masters-Stonehouse.

Not the Jenna Tiffany - Chartered Marketer, Fhea, F Idm you were looking for?

Jenna Tiffany

Former Employee At Crozer-Keystone Health System

Greater Philadelphia

View

1
crozer.org
Jenna Tiffany

Oneonta, Ny

View

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles

Get direct phone numbers & mobile contacts

Access company data & employee information

Works directly on LinkedIn - no copy/paste needed

Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.

Security Check