• Managed all pre-sale initiatives from RFPs and RFIs with KPIs and research analytics to help drive revenue.• Analyzed strategic advertising solutions and created decks and custom mocks in Photoshop to enhance story.• Researched industry trends and knowledge for Sales as a way to secure partnerships in both IO and programmatic revenue streams.

• Managed the organization, implementation, and launch of client’s sponsorships and campaigns.• Actively problem solved to optimize campaigns to ensure full delivery within client’s goals. • Proactively ideated and pitched thought starters with digital marketing integration ideas based upon data analysis in alignment with Hulu and client KPIs.• Maintained client relationships and internal relationships by leading kick off calls and optimization meetings

• Managed the organization, implementation, and launch of client’s sponsorships and campaigns.• Actively problem solved to optimize campaigns to ensure full delivery within client’s goals. • Proactively ideated and pitched thought starters with digital marketing integration ideas based upon data analysis in alignment with Hulu and client KPIs.• Maintained client relationships and internal relationships by leading kick off calls and optimization meetings

• Supported the marketing and sales teams with the RFP process in the development & execution of integrated marketing solutions for Hulu’s advertising partners by leveraging brand integration with Hulu’s Original series • Created and authored the “Jenny from the Squad” competitive analysis blog to provide the marketing & sales teams with thought leadership insights to help Hulu secure new markets.• Actively ideated and pitched creative content/brand integration ideas for Custom Integrated Commercials into actionable 360° solutions for advertisers, including event activation for “Hulu Originals” campaigns.

(Start-up consumer products company)• Strategized the social media and PR campaigns to engage new and existing customers to the brand.• Implemented new business development by generating new sales leads and executing follow ups.• Led recruitment for the brand ambassador program.

(Fashion and design company)-Assisted with the media planning and direct mail process. Managed timelines and edited ads to ensure consistency with the brand and analyzed the effectiveness of various media platforms.-Supported the marketing team in launching seasonal clothing lines including implementing new marketing campaigns and rewards programs globally.

(Global travel and tour company)-Created and implemented a comprehensive user-friendly hotel database, which increased productivity and efficiency of the sales and marketing teams.-Supported the product manager in designing and marketing new travel tour packages, and conducted competitive analysis to ensure Tauck provides the best tour experience for its customers.

Helped increase membership and spearheaded various event activation promotions.

Sports and Camps company