Jennifer Kendall Email & Phone Number

Atlanta, Georgia, United States

Atlanta, Ga

Greater Atlanta Area

Greater Atlanta Area

Promoted to senior position with responsibility for $12.0 million annual volume and increased number of accounts. Partnered with accounts to sell multiple Liz Claiborne product lines, including handbags, small leather goods and fashion accessories, in addition to Lucky Brand Jeans, Sigrid Olsen, Ellen Tracy and Laundry by Shelli Segal handbags. Reported to VP of Sales and VP/GM. • Developed, presented, maintained and projected retail financial plans by door. • Examined market share and competitive information to determine selling opportunities.• Maximized company, brand and account profitability. • Worked with field team to capitalize retail footprint, brand positioning and presentation. • Prepared proposals for cost/benefit analysis. • Identified, interviewed and screened potential account executive candidates. Trained, mentored and developed new account executives.• Grew Belk fashion accessory business to number one in sales volume nationwide. Strengthened the small leather goods business to become the second highest in volume nationwide, solidifying Liz Claiborne as the top accessory vendor at Belk in 2005.• Consecutively increased revenue in well-established businesses by 15% over prior years.• Increased revenue from Zappos.com by 126% during the first year of account responsibility and recently opened Amazon.com account significantly increasing Liz Claiborne online presence.• Generated 83% increase in revenue over the prior year by expanding number of stores in new Liz Claiborne-acquired businesses.• In conjunction with Isaac Mizrahi partnership, developed assortment planning and product presentation tool to assist with successful Spring 2009 negotiations at targeted major accounts, resulting in increased sales and receipt plans at most accounts during a challenging economy.• Re-established select replenishment programs in 2005 at Belk adding $900,000 in revenue for the year.

Grew volume from $1.0 million to over $9.0 million by expanding accounts, product presence and selling multiple Liz Claiborne product lines, including handbags, small leather goods and fashion accessories, in addition to Lucky Brand Jeans, Sigrid Olsen, Ellen Tracy and Laundry by Shelli Segal handbags. Reported to VP/GM.• Developed market and business strategies, including yearly strategic plans for each account. • Analyzed selling, stock and sales ratios to identify sales opportunities. • Conducted in-store presentations to retail associates to increase product knowledge and develop associates as brand ambassadors. • Generated additional sales by designing and administering special events with retail partners, taking product knowledge, brand awareness direct to consumer. • Developed efficiency tools which were later adopted as Liz Claiborne best practices.• Accelerated revenue for well-established accounts by a minimum of 10% over prior years.• Launched and managed new businesses at Belk, generating an additional $1.0 million in revenue.• Fostered buyer and account management relationships leading to an increase in coveted retail space footprint by presenting sales proposals, plannograms, presentation standards and pricing strategy.• Exceeded retail sales expectation by collaborating with buyers to achieve 88% sell-thru on a major seasonal, key item at Belk.• During major company re-organization, accepted and implemented new ideas and processes; sought increased account responsibility and planned strategy to manage increased workload without affecting performance.

Sold full line of building materials to independent dealers and national accounts located throughout Florida and Caribbean, while negotiating pricing in volatile market conditions. Initiated outgoing calls to market new products and programs, increase sales and improve customer relations. Coordinated all export sales in the district. Purchased and managed $5.0 million in warehouse inventory for several product lines. • Developed relationships with 16 target accounts that led to a 41% increase in sales for those accounts.• Increased vinyl siding sales by 32%, while maintaining margins above branch standard.• Penetrated two accounts that led to additional sales of $250,000 during first six months of employment.• Appointed to be an assistant lumber manager and “product champion,” handling more than $2.5 million in sales and inventory.• First account manager in the district to exceed $100,000 in gross margin dollars in one month.