Jennifer Dyer Email & Phone Number

Denver, Co, Us

Denver, Co, Us

Denver, Co

Spearheading and managing content strategy for small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology.Overseeing operations by directing client acquisition, budget management, and P&L responsibility while devising engaging client presentations to acquire approvals from customers. Prioritizing work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments.

Denver, Colorado, United States

Pioneered the company's brand identity by leading the creative team to generate promotional materials, build a strong online presence, while analyzing brand tracking, market trends, consumer need, and competitive landscape.Built and led the creative team's work in the production of all web, print, and digital marketing collateral to position Sterling Steel as an industry expert via launching a luxury real estate construction blog and contributing to lead generation and customer acquisition.Achieved 375%+ Instagram follower growth rate over a two-year period by collaborating with a cross-functional team of graphic designers, copywriters, social media experts, photographers/videographers, and project managers to produce ROI-positive content.

Denver, Co | St. Louis, Mo

Mobilized and coached the creative team through conceptualizing and carrying out data-informed integrated multi-channel client campaigns in line with brand voice and mission for a data-driven marketing services company focused on customer experiences. Boosted clients’ brand awareness nationally by orchestrating the production of marketing collateral for auto dealerships and retailers across the USA and facilitating comprehensive client presentations to gain buy-in for proposed marketing and advertising projects.Developed brand graphic designs for direct mail and mobile initiatives for Jaguar, Mercedes-Benz, and Subaru and was commended for delivering one of the best luxury automotive prospecting campaigns for the Mercedes-Benz Pre-Owned Certified account by arranging 4 consecutive national sales events.

St Louis, Missouri, United States

Translated strategic direction into the high-quality design within an established brand identity and reviewed and approved art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges.Produced fresh, innovative work translating complex ideas into compelling print materials and digital experiences for visually sophisticated audiences.Presented and oversaw the presentation of final concepts and obtained approvals for deliverables after conducting brainstorming sessions with the creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives.