Jennifer Kidd Email & Phone Number

Toronto, On, Ca

Toronto, Canada Area

- Global events and conference coordinator for the NA, LATAM and APAC regions.- Work with the merchant, issuer and channel partner sales teams to research and evaluate industry conferences based on strategic alignment with their goals, prospects, key customers and industry content. - Create and post all social media content across all channels.- Liaise with the graphic designer on office design and branding initiatives.- Create customer communications, landing page creation… Show more - Global events and conference coordinator for the NA, LATAM and APAC regions.- Work with the merchant, issuer and channel partner sales teams to research and evaluate industry conferences based on strategic alignment with their goals, prospects, key customers and industry content. - Create and post all social media content across all channels.- Liaise with the graphic designer on office design and branding initiatives.- Create customer communications, landing page creation, forms and invites in HubSpot.- Continuously manage and update the marketing budget estimates and actuals.- Run reports, review dashboards and create/ manage campaigns in Salesforce - Assist with annual budget and event planning through analysis of previous year’s events, successes and new targets. Show less

Toronto, Canada Area

- National Marketing Plan: created the Industrial Marketing Plan including social media strategy, events both internal & external, brand awareness and projected ROI- Strategy: worked with brokers and their admins to develop strategy and competitive positioning to market their clients' assets. - Direct Marketing: increased company's brand awareness through marketing efforts including brochures, websites, sell sheets etc- Social Media: contributed industry content to national social… Show more - National Marketing Plan: created the Industrial Marketing Plan including social media strategy, events both internal & external, brand awareness and projected ROI- Strategy: worked with brokers and their admins to develop strategy and competitive positioning to market their clients' assets. - Direct Marketing: increased company's brand awareness through marketing efforts including brochures, websites, sell sheets etc- Social Media: contributed industry content to national social media pages - Research: provided creative direction, review and launch of all research publications- Management: reviewed the marketing admins weekly project lists and hosted monthly calls to discuss projects, training, new tools etc. Show less

Toronto, Ontario, Canada

- Strategy: work alongside the General Manager to determine company goals for growth, brand awareness, competitive differentiation and increased enrolments- Budget Management: create and manage the yearly marketing budget for all print and digital campaigns- Social Media: create social media calendars, content and ads based on upcoming classes and events for Facebook, Twitter and Instagram- Digital Media: create and manage all Adwords campaigns, SEO and Analytics- Creative… Show more - Strategy: work alongside the General Manager to determine company goals for growth, brand awareness, competitive differentiation and increased enrolments- Budget Management: create and manage the yearly marketing budget for all print and digital campaigns- Social Media: create social media calendars, content and ads based on upcoming classes and events for Facebook, Twitter and Instagram- Digital Media: create and manage all Adwords campaigns, SEO and Analytics- Creative Direction: provide creative direction and review of all marketing collateral before going live- Direct Marketing: used a diverse range of marketing collateral and materials to reach new students and retain existing students- Event Management: plan and manage all student events and grand opening for the new space Show less

Toronto, Ontario, Canada

- Strategy: work directly with the Marketing Director on strategic vision and position for all marketing materials (print and digital)- Direct Marketing: provide creative direction and review of all product brochures, sell sheets and marketing collateral- New Product Launch: assisted with the launch of Bridges II through creative, vendor and timeline management - Communications: creation and sending of all e-newsletters to dealers and employees nationwide- Vendor Management:… Show more - Strategy: work directly with the Marketing Director on strategic vision and position for all marketing materials (print and digital)- Direct Marketing: provide creative direction and review of all product brochures, sell sheets and marketing collateral- New Product Launch: assisted with the launch of Bridges II through creative, vendor and timeline management - Communications: creation and sending of all e-newsletters to dealers and employees nationwide- Vendor Management: provided creative direction, received competitive pricing and review of all materials for accuracy Show less

Toronto, Canada Area

- Account Management: prospecting, customer relationship management, creation & execution of customized technology solutions - Strategy: lining up the appropriate technologies and resources that both overcome current customer challenges and scale to meet future demand- Direct Marketing: creation of all media components (print and digital) customized to new and existing client bases- Budget Management: creation and management of the marketing budget and all marketing expenditures for… Show more - Account Management: prospecting, customer relationship management, creation & execution of customized technology solutions - Strategy: lining up the appropriate technologies and resources that both overcome current customer challenges and scale to meet future demand- Direct Marketing: creation of all media components (print and digital) customized to new and existing client bases- Budget Management: creation and management of the marketing budget and all marketing expenditures for maximum ROI Show less